HRL Foods Pvt. Ltd.: A Leading Manufacturer and Exporter of Premium Rice
HRL Foods Pvt. Ltd. is a prominent player in the Indian rice industry, known for its high-quality basmati and non-basmati rice. Based in Delhi, India, the company has built a strong reputation in both domestic and international markets through its commitment to quality, consistency, and customer satisfaction.
Company Overview
HRL Foods Pvt. Ltd. was founded with the vision of delivering premium rice to households and businesses worldwide. Led by Rajesh Jain, Mukesh Bansal, Sushant Taparia, and Praveen Bansal, the company specializes in sourcing, processing, and exporting a diverse range of rice varieties under its flagship brands Haryana King and Haryana Kesari.
Core Business Operations
HRL Foods Pvt. Ltd. operates as a manufacturer and exporter of basmati and non-basmati rice, focusing on quality control, advanced milling technology, and sustainable agricultural practices. The company ensures that its rice meets global quality standards and caters to the needs of consumers, retailers, wholesalers, and food service providers.
Key Statistics and Market Presence
- Production capacity exceeding 500 metric tons per day, ensuring a steady supply of high-quality rice.
- Active export to more than 15 countries, including UAE, Saudi Arabia, Iran, Iraq, UK, and the USA.
- Established domestic distribution network across major Indian states, covering retailers, supermarkets, and wholesalers.
- 10,000+ metric tons of rice exported annually, reflecting strong international demand.
- Recognized as one of the leading suppliers of long-grain Basmati and Non-Basmati rice.
Product Portfolio
HRL Foods Pvt. Ltd. offers a wide range of rice varieties, catering to diverse consumer preferences:
Basmati Rice
- Royal Basmati
- Special Basmati
- Premium Basmati
- Rozana Basmati
- Harroz Basmati
- Mogra Basmati
- Mini Mogra Basmati
- Long Grain Basmati
Non-Basmati Rice
- Premium Non-Basmati
- Rozana Non-Basmati
- Dubar Non-Basmati
- Mogra Non-Basmati
- Mini Mogra Non-Basmati
- Broken Non-Basmati Rice
Competitive Edge and Industry Leadership
- Strict Quality Control Measures: HRL Foods follows international food safety and quality standards, ensuring each grain meets consumer expectations.
- State-of-the-Art Processing Facilities: Equipped with fully automated rice mills and advanced sorting technologies, ensuring uniform grain size and minimal impurities.
- Sustainable Sourcing and Processing: Working closely with farmers, HRL Foods promotes sustainable agricultural practices to enhance soil fertility and crop yield.
- Strong Market Presence: With well-established branding and customer loyalty, Haryana King and Haryana Kesari are recognized for their superior quality.
Financial Performance and Growth
- Annual revenue exceeding $50 million, with steady year-on-year growth.
- Strong export-driven revenue, contributing over 60% of total sales.
- Expanding market penetration in Africa, Europe, and the Middle East, with strategic partnerships in key international markets.
- Expected 20% growth in export volume in the next fiscal year due to increasing global demand.
Certifications and Compliance
- FSSAI Certified: Ensuring compliance with Indian food safety regulations.
- ISO 22000 Certification: Adherence to global food safety management standards.
- HACCP Compliance: Maintaining stringent hygiene and quality protocols.
- APEDA (Agricultural & Processed Food Products Export Development Authority) Approval: Authorized for rice exports from India.
International Shipments and Expansion
- Successfully shipped over 100,000 metric tons of rice in the past decade to multiple global markets.
- Increasing investment in cold storage and logistics infrastructure to enhance supply chain efficiency.
- Expanding e-commerce presence to facilitate direct-to-consumer sales via online platforms.
Customer Testimonials
- “The quality of HRL Foods’ basmati rice is unmatched. Our customers love the aroma and texture.” – Retailer, UAE.
- “Haryana King rice is our top-selling brand in the Middle East. We’ve been importing from HRL Foods for over five years, and their consistency is commendable.” – Distributor, Saudi Arabia.
- “As a chef, I rely on premium ingredients. HRL Foods’ basmati rice never fails to impress in terms of flavor and presentation.” – Executive Chef, London.
Major Achievements and Recognitions
- Awarded “Best Rice Exporter” by the Indian Chamber of Commerce.
- Ranked among the top 10 rice exporters in India by trade organizations.
- Successfully entered the European market, meeting stringent EU food safety standards.
- Recognized for sustainability initiatives, including water conservation practices in rice farming.
Future Roadmap
- Increasing investment in digital marketing and e-commerce to expand direct-to-consumer sales.
- Strengthening export capabilities by entering new markets in South America and Africa.
- Investing in organic and specialty rice varieties to cater to health-conscious consumers.
- Enhancing supply chain efficiency through blockchain-based traceability systems.
HRL Foods Pvt. Ltd. continues to be a driving force in the rice industry, combining quality, innovation, and global reach to serve the evolving needs of consumers and businesses worldwide.
