Exhibiting at Thaifex - Anuga Asia 2025

Huu Nghi Food Joint Stock Company is one of Vietnam’s largest and most established confectionery and bakery manufacturers, with a legacy spanning over three decades. Headquartered in Hanoi and operating major production facilities in Bac Ninh and Binh Duong, the company has become a household name in Vietnam and a growing force in the international snack food export market. Renowned for its iconic brands like TIPO and Gold Daisy, Huu Nghi Food is also a major OEM and private-label partner for clients in Asia, the Middle East, and Africa.

Core Business

The core operations of Huu Nghi Food include the production, distribution, and export of high-quality confectionery and bakery items. Its vertical integration includes R&D, in-house manufacturing, branding, marketing, and international logistics. The company serves both domestic and international markets through a diversified brand portfolio and OEM/ODM capabilities.

Product and Service Offerings

Huu Nghi Food’s portfolio features over 200 SKUs, segmented into:

• Cookies and Biscuits

  • TIPO Egg Cookies (Cream Egg, Milk Cream, Durian)
  • Sandwich Cookies
  • Gold Daisy Crackers
  • Chocochip Cookies

• Wafers

  • Cheese-flavored Wafers
  • Pandan, Taro, and Mixed Flavor Wafers
  • Layered Crispy Wafer Bars

• Cakes and Breads

  • Staff Bread (pork flake, raisin sponge, milk sandwich)
  • Mini Roll Cakes
  • Sweet Buns and Filled Pastries

• Festive Products

  • Traditional Mooncakes (Mid-Autumn Festival)
  • Preserved Fruit and Lunar New Year Jam

• OEM/Private Label Products

  • Bakery and snack formulations tailored to client specifications
  • Contract manufacturing in multiple packaging formats (pillow pack, trays, flow wrap)

These products are distributed under their own brands (TIPO, Gold Daisy, Kexo, Staff) or supplied under private label agreements for global clients.

Specialization and Core USP

Huu Nghi Food’s strength lies in its product innovation, brand recognition, and large-scale production capacity. Key differentiators include:

• Over 30 years of manufacturing expertise in bakery and confectionery
• Fully automated production lines compliant with international food safety standards
• Strong market penetration across Vietnam with over 200 distributors
• Export-ready certification (HACCP, ISO, HALAL) and traceability systems
• Deep product customization capabilities for OEM/ODM clients

Financials and Growth Trajectory

While specific financials are not publicly disclosed, industry sources and trade data suggest:

• Estimated revenue (2023): USD 50–60 million
• Export growth rate: 15–20% annually since 2020
• Domestic market share: Among the top 5 confectionery companies in Vietnam
• Brand TIPO: Estimated to hold 30%+ share in the Vietnamese egg cookie segment

Investments in new production facilities in Binh Duong and technological upgrades have allowed a 25% increase in output since 2022.

Export and Shipment Data

Based on shipment records and trade analytics:

• Top export destinations: China, Korea, Japan, UAE, Iraq, Egypt, Philippines
• Export volume (2023): Estimated over 8,000 metric tons
• OEM clients: Major retailers and foodservice chains in the Middle East and Southeast Asia
• Shipping formats: Ambient-stable packaging in multiple size and labeling formats
• Shipment frequency: Over 30 container loads per month during peak seasons

The company regularly features in trade fairs such as Gulfood, SIAL China, and Vietfood Expo to strengthen international reach.

Target Market

Huu Nghi Food serves:

• Retail chains and supermarkets
• Distributors and wholesalers in emerging markets
• Private-label clients seeking Asian confectionery products
• Festive goods importers for seasonal sales
• E-commerce platforms across Southeast Asia and the Middle East

The company also targets institutional catering and gifting segments with seasonal assortments.

Capabilities

• Production capacity: Over 15,000 tons/year across three factories
• Automation: High-speed biscuit lines, wafer extrusion, bread and cake tunnel ovens
• Certifications: ISO 22000, HACCP, HALAL, FDA-compliant processes for US exports
• Customization: Flavor, texture, size, and packaging based on buyer specs
• R&D: Dedicated team for product development and international trend adaptation

Certifications and Compliance

Huu Nghi Food maintains strong food safety and regulatory compliance:

• ISO 22000: International food safety management
• HACCP: Hazard analysis and critical control point
• HALAL Certified: Access to Muslim-majority countries
• Vietnam FDA & Global Market Entry Compliance: For Korea, Middle East, ASEAN
• Social & Environmental Audits: Compliant with retail buyer standards

The company also supports sustainable sourcing and local ingredient use where possible.

Customer Testimonials

“Huu Nghi Food has been a reliable OEM partner for five years. Their ability to replicate our flavor and packaging requirements is excellent.”
— Rami Al Qasim, Product Manager, SnackHouse UAE

“The TIPO brand has become a best-seller in our Vietnam-import section. The shelf life and quality consistency are outstanding.”
— Yan Mi, Distributor, Beijing Food Alliance

Major Achievements

• Over 30 years of continuous operation since 1991
• Presence in over 25 international markets
• Ranked in Vietnam’s Top 100 Trusted Food Brands (by VCCI)
• Expanded export facility in Binh Duong operational since 2022
• Developed 200+ OEM products across confectionery categories
• Certified Supplier for Vietnamese Lunar New Year National Distribution Campaigns

Huu Nghi Food Joint Stock Company continues to thrive by blending traditional Vietnamese confectionery excellence with modern food processing, serving both domestic and global markets with consistency, innovation, and trust.