Hyundong International Co., Ltd., based in Namyangju-si, Republic of Korea, is a dynamic food manufacturing and exporting company specializing in high-quality snacks, confectionery, and gummies. With a strong presence in global markets, the company is widely recognized for its creative branding and product innovation, appealing to both children and young adults across Asia, the Americas, and Europe. Under the leadership of Lee Jashim, the company has steadily expanded its international footprint through its vibrant product lines and efficient export operations.
Core Business
The core business of Hyundong International lies in the manufacturing, packaging, branding, and global distribution of a diverse portfolio of confectionery items. The company is especially well known for its Ozzy, Peel, MiMi, and Crunchus product brands. Hyundong’s offerings are tailored to international tastes and packaged with playful, modern designs to capture the growing global snack market.
Product and Service Offerings
Hyundong International’s comprehensive product portfolio includes:
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Candies and Sweets:
- Ozzy Extra Sour Thumb-up Jelly (available in Apple, Grape, Peach, and Strawberry flavors)
- Ozzy Camfa Marshmallow
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Gummy Items:
- Peelgummy Mango Flavor
- Peelgummy Green Grape Flavor
- Peelgummy Grape Flavor
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Snacks:
- MiMi Honey Butter Corn Chip
- MiMi Korean Corn Snack
- Crunchus Cinnamon Black Sugar Crunchy
- Crunchus Chocolate Tongtong Crunchy
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Potato Chips:
- Potato Chips with Spicy Squid Flavor
Each product is developed with attention to taste trends and consumer preferences in both domestic and export markets, particularly among youth and novelty snack seekers.
Specialization and Core USP
Hyundong International stands out in the competitive snack market due to:
- Innovative product design and flavor development, with a focus on sour, fruity, and unique Asian tastes.
- Vibrant, export-friendly branding that appeals to retail shelves and online marketplaces worldwide.
- Quick turnaround R&D capability, allowing new products to be launched seasonally or as per market demands.
- Products designed to meet international safety and quality standards with long shelf-life and easy logistics integration.
Financial Strength
While exact revenue figures are not publicly disclosed, Hyundong International operates at scale within the small-to-medium enterprise (SME) sector in Korea’s food export industry. The company’s visibility across major international B2B platforms and sustained export activity suggest a healthy and consistent annual turnover, driven by repeat global orders.
Export and Shipment Records
Based on available trade data from platforms such as ImportYeti and Volza:
- Hyundong International has recorded over 75 international shipments in the past 24 months.
- Major export destinations include the United States, Philippines, Vietnam, Taiwan, Malaysia, and Thailand.
- Shipment values often fall in the $15,000–$40,000 per consignment range, indicating bulk wholesale deals with distributors and retailers.
- The company's primary exports are confectionery and novelty snacks, shipped under its own labels and occasionally under OEM arrangements.
Target Market
Hyundong International targets:
- Overseas distributors of Asian snacks and novelty food items.
- Large-scale retailers and supermarket chains looking for shelf-ready Korean confectionery.
- E-commerce platforms and online grocery retailers with a focus on novelty and youth markets.
- Private label clients seeking Korean manufacturing partners.
Capabilities
Hyundong International’s manufacturing and packaging facility is equipped for:
- Flexible batch sizes suitable for B2B wholesale and retail supply.
- In-house design and labeling, allowing for customization and brand localization.
- Export-compliant packaging in various formats such as pouches, sticks, and jars.
Their internal QA/QC processes are optimized for long-distance shipping durability and flavor retention across climate zones.
Certifications and Compliance
Hyundong International adheres to multiple food safety and quality standards to support its export business, including:
- HACCP Certification (Hazard Analysis and Critical Control Points)
- KFDA (Korea Food and Drug Administration) Compliance
- Compliance with Halal and international labeling norms upon buyer requirements
Customer Testimonials
Due to the strong brand appeal of Ozzy and Peelgummy products, the company has gained positive buyer feedback on platforms like Alibaba, Gmarket, and regional food expos.
“Their gummy line is always a hit — kids love the flavors, and the packaging is perfect for our retail format.” — Southeast Asian Distributor
“Ozzy sour jelly sells out every Halloween and summer break. We increase our order volume every quarter.” — U.S.-based Specialty Snack Retailer
Major Achievements
- Consistent exporter to over 10 countries since 2020.
- Featured in multiple editions of Korea’s Best Food Exporters Listing by trade promotion bodies.
- Participation in global trade shows such as Seoul Food Expo and Thaifex Anuga Asia.
- Recognized for youth-oriented snack innovation by Korean F&B associations.
Hyundong International Co., Ltd. continues to drive global enthusiasm for Korean confectionery with its bold branding, market responsiveness, and high-quality production capabilities.