Janjaras Food & Confectionery Co., Ltd., headquartered in Sam Phran, Thailand, is a prominent manufacturer and exporter of premium coconut-based snacks and innovative confectionery items. With a rich heritage in Thai snack development and a strong emphasis on product customization, the company has positioned itself as a trusted supplier to global markets under both its proprietary and OEM brands.
Company Overview
Established by Naphaporn Janjarussakul, Janjaras Food & Confectionery Co., Ltd. has grown from a local snack manufacturer to an internationally recognized exporter. With over two decades of experience in traditional Thai snack recipes, the company now operates state-of-the-art production facilities equipped for high-volume output and customized product solutions.
Janjaras focuses on value-added coconut-based products that combine Thailand’s indigenous ingredients with modern food processing technologies, meeting international taste preferences and export standards.
Product and Service Offerings
The company’s product portfolio is diversified under four core segments:
1. Coconut-Based Snacks
- Premium Coconut Rolls – Crisp rolls made with natural coconut milk and roasted sesame.
- Coco Crisp Wafers – Layered coconut-flavored wafers with a sweet and crunchy profile.
- Coconut Wafer Rolls – Rolled wafer snack with real coconut flakes and a melt-in-mouth texture.
2. Confectionery
- Crispio – Light and crispy snacks with various tropical flavors.
- Thong Tham Nai – Traditional Thai-style snacks with premium packaging, tailored for the gifting market.
3. OEM/ODM Services
- Private Label Manufacturing – Full-service development from R&D to packaging.
- Custom Confectionery Recipes – Including sugar-free, gluten-free, and functional ingredient-based formats.
- Export Compliance Packaging – Language and regulatory-compliant for North America, EU, and Asia-Pacific.
Unique Selling Proposition
Janjaras Food stands out due to:
- Ingredient Quality – Use of fresh Thai coconuts from certified plantations in Ratchaburi and Nakhon Pathom provinces.
- Flavor Innovation – Blending traditional Thai recipes with contemporary consumer demands.
- Flexible Manufacturing – Capacity for both small-batch craft production and large-scale retail contracts.
- Sustainability Focus – Low-waste manufacturing and biodegradable packaging options for export clients.
Target Markets
Janjaras exports to over 25 countries, with its strongest presence in:
- United States
- Japan
- China
- South Korea
- Malaysia
- Germany
- United Arab Emirates
The company targets:
- Retail snack distributors
- Supermarkets and organic stores
- Foodservice providers and hotel chains
- Ethnic grocery chains abroad
- Gift and souvenir distributors (especially in Asia)
Financials
Janjaras Food & Confectionery operates in Thailand’s growing snack food export industry, which saw exports worth over THB 56 billion (~USD 1.5 billion) in 2023. While the company’s private revenue figures are undisclosed, export documentation and distributor relationships suggest annual export volumes exceeding 100 FCL containers, particularly in the confectionery and coconut snack segments.
Shipment and Export Insights
Based on trade insights and client records:
- Products are exported in retail-ready packs (100g–200g) and bulk catering packs.
- Active in both FOB Bangkok Port and CIF destination logistics.
- Custom barcoding, labeling, and nutritional panels available for private label clients.
- Average shelf life of products ranges from 9 to 14 months depending on packaging format.
Capabilities
- GMP and HACCP certified manufacturing facility
- R&D kitchen for flavor and texture development
- Flexible packing lines for pouches, boxes, and display cartons
- Dedicated OEM production floor
- Export Documentation Team ensuring trade compliance for each destination
Certifications and Compliance
- GMP (Good Manufacturing Practice)
- HACCP (Hazard Analysis and Critical Control Points)
- FDA Thailand Registered
- Products compliant with US FDA and EU FIC labeling regulations
- Halal certification available for selected SKUs
Customer Testimonials
“Their coconut rolls have become a top-selling item in our healthy snack range. Janjaras is responsive, and their packaging quality is excellent.”
– Buyer, Natural Foods Retailer, Japan
“We rely on them for OEM snacks for our seasonal gift baskets in Dubai. Their custom flavors and fast turnaround make them a trusted partner.”
– Private Label Brand Owner, UAE
Recognitions and Activities
- Featured at THAIFEX Anuga Asia and Food & Hotel Asia (FHA) Singapore
- Participant in Department of International Trade Promotion (DITP) programs
- Listed by Thai Chamber of Commerce as one of the top 100 emerging SME exporters
- Active member of the Thai Food Processors Association
With a commitment to taste, innovation, and Thai craftsmanship, Janjaras Food & Confectionery Co., Ltd. continues to bridge the gap between local heritage snacks and global retail snack trends through its trusted CoCo Crisp and OEM offerings.
