Jardin Co., Ltd., headquartered in Seoul, Republic of Korea, is a leading manufacturer and exporter of premium coffee and tea products. With a history spanning over four decades, Jardin has evolved into a household name in Korea’s beverage industry, offering a diverse lineup of roasted coffee, instant mixes, ready-to-drink beverages, and specialty teas under its well-known brands: Cafe Mori, Cafe Real, and Our Tea.
Company Overview
Founded in 1984 by Yoon Young-No, Jardin began as a specialty coffee roasting house and rapidly expanded into retail and B2B beverage solutions. Leveraging decades of expertise in coffee roasting and flavor development, Jardin combines traditional techniques with state-of-the-art processing facilities to serve a wide consumer base across Asia, the Middle East, and North America.
The company maintains a strong commitment to product quality, global sourcing of beans and tea leaves, and sustainability in packaging and operations.
Product and Service Offerings
Jardin’s expansive product portfolio includes both hot and cold beverage categories:
1. Coffee Products
- Roasted Coffee Beans – Sourced globally (Brazil, Colombia, Ethiopia), roasted in-house.
- Ground Coffee – Single-origin and blends, vacuum-packed for freshness.
- Instant Coffee Mixes – Popular Cafe Mori line with flavors like Hazelnut, Mocha, and Americano.
- Liquid Coffee Extracts – For foodservice applications and RTD (ready-to-drink) beverages.
2. Tea Products
- Fruit and Herbal Teas – Including hibiscus, lemon, and mixed berry blends.
- Black Teas – Both traditional and flavored variants.
- Green Teas and Wellness Blends – Targeting the health-conscious demographic.
3. Ready-to-Drink Beverages
- Cafe Real – A canned coffee line offering Americano, Latte, and Mocha.
- Iced Teas and Infused Beverages – Bottled for convenience and sold in retail chains.
- Seasonal and Limited Edition Drinks – Introduced regularly to meet market trends.
Unique Selling Proposition
Jardin’s value proposition lies in:
- End-to-End Production Control – From raw bean procurement to roasting, blending, extraction, and packaging.
- Multi-Format Beverage Solutions – Available as powders, cans, PET bottles, capsules, and ground coffee.
- Innovation-Driven Branding – With trend-aligned flavors and eco-friendly product lines.
- Strong Domestic Brand Loyalty – Recognized as a top 5 brand in South Korea’s instant coffee segment.
Target Markets
Jardin supplies both B2C and B2B markets through:
- Retail supermarkets and convenience stores (CU, GS25, E-Mart)
- Online commerce (Coupang, Gmarket, Amazon Korea)
- Export distributors and specialty importers
- Foodservice chains, cafes, and hotels
Export destinations include:
- Japan
- China
- United States
- Vietnam
- Malaysia
- United Arab Emirates
Financials
Though specific financial data is not publicly disclosed, market analysts place Jardin among South Korea’s top 10 beverage manufacturers by sales volume. The company is estimated to generate over ₩70 billion (approx. USD 52 million) in annual revenue, with double-digit export growth in the last three years.
Its instant mix category alone accounts for over 15% market share among Korean mid-sized brands, with strong brand recognition for Cafe Mori.
Shipment and Export Insights
Based on industry export data and trade logs:
- Jardin ships more than 2,500 containers annually, including both dry and liquid beverage formats.
- Common export formats include sachets (20g, 30g), bottles (250ml, 500ml), and coffee beans (1kg vacuum packs).
- Strategic use of reefer and ambient containers depending on the product.
- Average shelf life: 12 to 24 months depending on the SKU.
Capabilities
- On-site roasting and grinding facility
- Automated sachet filling, bottling, and canning lines
- Product innovation lab for flavor development and functional beverage R&D
- In-house graphic and packaging design team for export label compliance
- Custom formulation services for private label and white-label contracts
Certifications and Compliance
- HACCP Certified Facility
- ISO 22000:2018 Food Safety Management
- FDA Registered (for export to USA)
- HALAL Certification (selected products)
- Eco-friendly packaging compliance (biodegradable and recyclable materials in new product lines)
Customer Testimonials
“Cafe Mori’s instant hazelnut mix is a favorite among our Korean-American customers. Jardin’s packaging and shelf stability are consistently excellent.”
– Asian Import Distributor, California, USA
“We’ve seen a strong uptick in demand for Jardin’s RTD coffee in Southeast Asia, particularly the Cafe Real canned line.”
– Retail Buyer, Vietnam
Recognitions and Activities
- Multiple-time exhibitor at Seoul Food & Hotel, Cafe Show Seoul, and FOODEX Japan
- Winner of Best Coffee Innovation at Korea Food Industry Awards (2021)
- Partner of KOTRA (Korea Trade-Investment Promotion Agency) for F&B trade promotion
- Participant in sustainability alliance with Eco-Label Korea
Jardin Co., Ltd. continues to lead Korea’s premium beverage sector with an emphasis on taste, technology, and trust. As the demand for authentic Asian beverages rises globally, Jardin is well-positioned to scale its reach with its trusted brands and export-ready production infrastructure.
