Product Offerings
Products:
Burdock Tea: roasted burdock root tea
Bellflower Root Syrup: bellflower (doraji) root pear syrup
Herbal Syrups: ginger syrup, bellflower-pear-grain syrup
Jirisan Byeolmaru Co., Ltd., based in South Korea, is a specialized manufacturer and exporter of premium herbal beverages and traditional Korean health syrups. Drawing inspiration and raw materials from the pristine natural environment of the Jirisan mountain region, the company has built its reputation on crafting clean-label, functional health products that bridge Korean traditional medicine and modern wellness trends.
Company Overview
Established with a mission to bring Korea’s rich herbal heritage to contemporary consumers, Jirisan Byeolmaru Co., Ltd. formulates high-quality, additive-free products using locally sourced medicinal roots and fruits. The company operates under the Jirisan Byeolmaru brand and maintains a growing presence in domestic wellness markets as well as expanding export networks, particularly in Asia and North America.
Core Business
The company’s operations focus on:
- Production of herbal teas and root-based syrups
- Use of medicinal plants like burdock, bellflower (doraji), pear, and ginger
- Development of functional food products rooted in Korean traditional medicine (KTM)
- Distribution via retail, online, and international health product buyers
By blending heritage ingredients with minimal processing techniques, Byeolmaru offers both taste and health benefits in its product lines.
Product and Service Offerings
Herbal Teas
- Roasted Burdock Root Tea: Known for its earthy flavor and digestive support properties. Packaged in loose-leaf and teabag formats.
- Processed via traditional roasting techniques to enhance aroma and reduce bitterness.
Traditional Syrups
- Bellflower Root & Pear Syrup: Combines doraji (bellflower root), pear, and jujube to support respiratory health and immune function. A popular remedy during cold and flu season.
- Ginger Syrup: Made with fresh ginger root and wild honey, used for warming circulation and aiding digestion.
- Bellflower-Pear-Grain Syrup: A nutrient-dense blend integrating grains and medicinal roots, ideal for functional drink bases.
All syrups are free from artificial preservatives and sweeteners, reflecting the brand’s clean-label commitment.
Specialization and Core USP
Jirisan Byeolmaru distinguishes itself through:
- Use of raw materials sourced from the Jirisan region, known for clean air, fertile soil, and biodiversity
- Product formulations based on KTM principles, promoting internal balance and immunity
- Focus on preventive health and wellness, with a modern aesthetic and convenience
- Premium gift-style packaging targeting both retail and B2B wellness markets
The company combines local sourcing, low-heat processing, and small-batch production to retain nutritional integrity.
Financials
While specific financial data is not publicly available, Jirisan Byeolmaru’s activity on Korean e-commerce platforms and export directories reflects:
- Consistent year-over-year sales growth, driven by rising demand for functional herbal beverages
- Retail partnerships with wellness stores and traditional herbal clinics
- Increasing brand recognition among health-conscious urban consumers and export buyers
Shipment and Export Data
Based on trade data and social commerce activity:
- The company exports primarily to Japan, the U.S., Vietnam, and Singapore
- Key export SKUs include bellflower-pear syrup and burdock tea
- Growing popularity among Asian grocery retailers and holistic medicine suppliers
- Products are compliant with KFDA and destination country labeling requirements
Packaging is optimized for ambient storage and safe international shipment.
Target Market
Jirisan Byeolmaru targets:
- Health-conscious adults seeking natural immune-boosting and digestive wellness products
- Traditional herbal medicine enthusiasts interested in convenient product formats
- Exporters and distributors of K-wellness and functional foods
- Retailers in the organic, wellness, and clean-label beverage sectors
Its offerings appeal to both aging consumers focused on wellness maintenance and young professionals interested in holistic nutrition.
Manufacturing and Capabilities
- Small to medium-scale manufacturing with handcrafted processing for high-value products
- Facilities located near Jirisan Mountain, ensuring freshness of raw materials
- In-house product development with ongoing R&D into functional herbal formulations
- Capable of seasonal product launches and limited-edition gift sets for festive sales
Packaging formats include glass jars, PET bottles, and sachet packs for syrups, and foil-sealed pouches for tea products.
Certifications and Compliance
The company complies with:
- KFDA (Korean Food and Drug Administration) food safety regulations
- Local HACCP protocols in production and packaging
- Support for export documentation, including Certificates of Origin and Ingredients
Further certifications such as organic or Halal may be pursued in partnership with key buyers.
Customer Testimonials
“The bellflower syrup from Byeolmaru has helped us introduce an authentic Korean herbal drink option to our U.S. wellness customers. It's traditional yet very marketable.”
— Health Food Importer, California
“Our clients love the burdock tea. It's aromatic, functional, and the packaging makes it perfect for gifting.”
— Specialty Retailer, Singapore
Major Achievements
- Gained traction on Korean social commerce platforms like Naver and Coupang
- Featured at local organic food fairs and wellness expos
- Exported to over 6 countries with repeat buyer engagement
- Recognized for its commitment to regional agriculture and clean-label practices
Jirisan Byeolmaru Co., Ltd. exemplifies the rise of Korean herbal food innovation, merging heritage wellness wisdom with modern processing, aesthetics, and global accessibility.