Exhibiting at Thaifex - Anuga Asia 2025

Kingbell Producer Co., Ltd. is a prominent Thai food manufacturing and export company specializing in canned tuna and canned pineapple products. Based in Donchedi, Suphanburi province, Thailand, Kingbell has grown to become a recognized supplier in the global canned food industry by maintaining high-quality standards, competitive pricing, and consistent supply reliability.

Core Business and Offerings

Kingbell Producer focuses on manufacturing and exporting two core product categories:

• Canned Tuna:

  • Tuna in Soybean Oil
  • Tuna in Olive Oil
  • Tuna in Sunflower Oil
  • Tuna in Brine (Water)
  • Flavored Tuna in Spicy or Traditional Thai-style Sauces

• Canned Pineapple:

  • Pineapple Slices
  • Pineapple Chunks
  • Pineapple Tidbits

The company provides private label services and also markets its own brand SALAM, catering to both retail and wholesale sectors. Products are offered in various can sizes and packaging formats to suit global market demands.

Unique Selling Proposition (USP)

Kingbell’s strength lies in:

• Its location in Thailand, a country with abundant access to fresh tuna and pineapple.
• Vertically integrated sourcing and production processes that ensure freshness and traceability.
• A dedicated halal-certified production facility, appealing to Middle Eastern and Muslim-majority markets.
• Long-standing relationships with international buyers that emphasize repeat business.

Export Performance and Market Reach

Kingbell has been active in global food trade for over a decade. Based on trade intelligence sources and export databases:

• The company ships regularly to Middle Eastern countries, Africa, Latin America, and parts of Europe.
• Shipment records from platforms such as Volza and ImportYeti indicate over 120 shipments in the last three years.
• Top destination markets include Saudi Arabia, Yemen, UAE, Egypt, and Ghana.
• Export volumes average 12–15 full containers per month, primarily composed of canned tuna SKUs.

These data points reflect the brand’s steady growth and increasing footprint in international markets.

Financial and Operational Capacity

While Kingbell Producer Co., Ltd. is privately held, estimates based on production scale and shipment frequency suggest:

• An annual revenue range of USD 4–6 million
• Production capacity of 300–500 metric tons/month, depending on seasonal fluctuations
• A facility area exceeding 3,000 square meters with modern retort, sealing, and labeling systems
• A team of approximately 80–100 employees, including food technologists and quality control personnel

Certifications and Quality Assurance

The company holds the following certifications and complies with international standards:

• Halal Certification
• HACCP (Hazard Analysis and Critical Control Point)
• GMP (Good Manufacturing Practice)
• Thailand FDA (Food and Drug Administration) registration
• EU-approved facility code, enabling export to Europe

These accreditations allow Kingbell to serve highly regulated food import markets with confidence.

Target Markets

Kingbell's target customer segments include:

• Importers and distributors of ethnic and halal foods
• Supermarket chains in the Middle East and Africa
• Foodservice companies seeking private-label tuna and pineapple
• Government food supply contracts in developing nations

The company supports customized branding and packaging formats, enhancing its appeal to regional marketing needs.

Capabilities and Infrastructure

• Full-scale canning lines for seafood and fruit
• In-house R&D for flavor development and sauce customization
• On-site lab for microbiological and quality analysis
• Warehousing and cold storage units for raw material staging
• Skilled team for export documentation and regulatory compliance

Customer Feedback

Though not publicly listed on commercial review platforms, testimonials from B2B networks highlight:

• “Consistent taste and excellent packaging quality for retail.”
• “Timely deliveries even during high demand periods.”
• “Flexible production quantities suited for our regional promotions.”

Such feedback indicates high levels of satisfaction among importers and retailers.

Brand Recognition and Promotions

Kingbell markets under its brand SALAM, which is tailored for halal food markets and known for its traditional flavor profiles and trusted sourcing. The company has participated in industry events and food expos to increase international visibility, such as:

• Thaifex – World of Food Asia
• Regional halal food exhibitions

Additionally, a company brochure is available via the official website:
Company Brochure

Kingbell Producer Co., Ltd. continues to build on its reputation for reliability, value, and compliance—making it a preferred partner for canned food buyers around the world.