Exhibiting at Thaifex - Anuga Asia 2025

Phetdamfoods Co., Ltd., based in Kalasin province, Thailand, is a reputable manufacturer and exporter of traditional fermented fish products. Best known for its premium brand "Maebunlam," the company has made a significant impact on both local and international markets with its authentic Isaan-style (Northeastern Thai) delicacies.

Brief History

Founded by Phirairat Borihan, Phetdamfoods Co., Ltd. evolved from a family-owned fermented fish sauce business into a modern food processing enterprise. Building on decades of traditional knowledge passed down through generations, the company officially entered the Thai food manufacturing sector with a mission to commercialize and promote regional Thai flavors to the global stage.

Core Business

The core operations of Phetdamfoods include:

• Fermentation and bottling of traditional Thai fish sauces
• Processing and preservation of fermented freshwater fish
• Packaging and labeling for retail and wholesale markets
• Export of ready-to-use traditional sauces and condiments

The company has effectively combined artisanal methods with food safety standards, allowing it to scale production without compromising flavor authenticity.

Product and Service Offerings

Phetdamfoods produces a wide variety of fermented products under the Maebunlam brand, including:

• Fermented Fish Sauce:

  • RED (rich and spicy variant)
  • White (mild and clear variant)
  • Yellow (savory blend with turmeric and herbs)

• Fermented Fish (Pla Ra):

  • Siamese Mud Carp
  • Gouramy Fish

• Fermented Fish Dips:

  • With Herbal Blend
  • Mang-da (giant water bug) Flavored

These products are bottled in hygienic, ready-to-sell formats targeting both the retail and foodservice sectors.

Specialisation and Core USP

Phetdamfoods stands out due to:

• Authentic Isaan Fermentation Recipes using sun-drying and salt-curing techniques
• Use of Local Freshwater Fish from sustainable sources in Northeastern Thailand
• Customizable Flavor Profiles for regional and international preferences
• Shelf-Stable Product Range with up to 12 months of ambient storage life

The company balances tradition and technology to preserve unique Thai culinary heritage.

Financials

While financials are not publicly disclosed, key indicators of growth include:

• Production Scale: Estimated over 500,000 bottles of fermented sauces annually
• Revenue Growth: Estimated annual growth of 15–20% based on new product lines and expanding distribution
• Revenue Channels: Primarily domestic retail chains, followed by international orders and online sales

Shipment Data

According to trade data and business reports:

• Export Activity: Moderate but increasing volumes to countries with Thai diaspora such as the U.S., Australia, and Taiwan
• Top Products in Export: Fermented-Fish Sauce (Red) and Herbal Dips
• Distribution Channels: Thai grocery stores, Asian specialty markets, online platforms

Target Market

Phetdamfoods serves:

• Thai Consumers and Home Cooks looking for authentic regional ingredients
• Restaurants and Food Services specializing in traditional Thai cuisine
• Ethnic Grocery Retailers abroad catering to Southeast Asian communities
• Online Retail Customers purchasing via ecommerce platforms and Facebook

Capabilities

• Processing Plant in Kalasin: Equipped with fermentation tanks and bottling lines
• Product Development Team: Innovates new flavors and improved packaging
• Private Label Capabilities: Offers OEM production for regional food brands
• Cold Chain Logistics: Ensures freshness in local deliveries

Certifications and Compliance Records

• Thai FDA Registered for all product SKUs
• GMP Compliance for food safety
• Packaging and Labeling Standards aligned with export regulations

These certifications ensure Phetdamfoods can maintain quality across different markets.

Customer Testimonials

The company receives positive feedback on social media and product review platforms for the rich flavor and authentic taste of its products. The Maebunlam brand is frequently recommended by Thai chefs and home cooks for its consistency and aromatic depth.

Major Achievements

• Brand Recognition: Maebunlam is one of the most recognizable fermented fish brands in the Isaan region
• Expanded Distribution: Into more than 200 retail locations across Thailand
• Product Development Milestone: Introduction of long shelf-life bottled dips
• Participation in Thai Food Exhibitions: Including local OTOP events and food expos

Phetdamfoods Co., Ltd. continues to honor traditional Thai culinary techniques while expanding its reach across modern markets, earning its place as a key player in Thailand’s fermented food industry.