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Exhibiting at Middle East Poultry Expo 2025

F42
RICEC, Riyadh
14 Apr - 16 Apr, 2025

Product Offerings

Products:

Marketing Services: Digital Marketing, Advertising, Social Media Management

Veterinary Services: Livestock Health Management, Poultry Health Services

Educational Events: El Saada Career Fair, Industry Workshops

Mazraaty is a pioneering agricultural and veterinary services platform based in Cairo, Egypt, uniquely positioned to bridge the gap between traditional livestock farming and modern marketing and support solutions. Through its combination of digital marketing, veterinary health services, and educational initiatives, Mazraaty plays a vital role in advancing the agribusiness ecosystem in Egypt and the wider Middle East and North Africa (MENA) region.

Core Business

Mazraaty operates as a comprehensive agritech and marketing solutions provider, supporting stakeholders across the poultry and livestock sectors. The company integrates digital innovation with field-level veterinary expertise, offering a one-stop-shop for farmers, agribusinesses, and industry professionals seeking to expand their market presence and improve operational efficiency.

Product and Service Offerings

Mazraaty’s service portfolio includes:

  • Marketing Services:

    • Digital Marketing: Campaign creation, social media management, and content marketing tailored to agricultural products and services.
    • Advertising Solutions: Online and offline advertising, branding strategy, and promotional material development.
  • Veterinary Services:

    • Livestock Health Management: On-farm consultation, disease diagnosis, and preventive care programs for cattle, sheep, and goats.
    • Poultry Health Services: Hatchery support, vaccination protocols, and poultry nutrition optimization.
  • Educational Events and Career Support:

    • El Saada Career Fair: An annual event aimed at connecting agribusiness employers with young professionals and students.
    • Industry Workshops: Training sessions focused on veterinary techniques, digital tools for agriculture, and entrepreneurship in farming.

Specialization and Core USP

Mazraaty’s unique strength lies in its hybrid model that blends digital media expertise with veterinary field services. This dual specialization allows the company to:

  • Offer data-driven marketing strategies for agribusiness brands
  • Provide evidence-based animal health support
  • Facilitate industry knowledge transfer through tailored education programs

This integrated approach makes Mazraaty one of the few platforms in Egypt that cater to both marketing and field service demands of the agriculture sector.

Financials and Market Position

Mazraaty operates as a privately held entity with no publicly available financial disclosures. However, its growing influence in Egypt’s livestock sector, partnership base, and strong brand recognition—particularly among younger agricultural professionals—indicate a healthy market position. The increasing turnout at its flagship event, El Saada Career Fair, reflects its leadership in agri-talent development and industry networking.

Shipment Records

Mazraaty is not involved in the manufacture or export of goods. Instead, it plays a facilitative role in improving the supply chain dynamics of its clients through enhanced communication, branding, and veterinary advisory. By enabling better product-market fit and health management, the company indirectly influences distribution efficiencies and livestock productivity.

Target Market

Mazraaty serves a diverse clientele, including:

  • Livestock and poultry farmers
  • Veterinary clinics and field practitioners
  • Agribusiness marketing teams
  • Agricultural colleges and institutions
  • Job seekers in the agriculture and veterinary fields

Capabilities

Mazraaty's capabilities extend across:

  • Multimedia content creation for agricultural promotion
  • On-site veterinary diagnostics and health management
  • Event planning and management for agricultural education
  • Digital platform development tailored to agribusiness clients

These capabilities empower stakeholders to modernize operations, attract talent, and adopt digital tools for growth.

Certifications and Compliance

Mazraaty complies with Egypt’s regulatory standards for veterinary practices and digital media operations. All veterinary services are conducted by certified professionals in accordance with national livestock welfare guidelines. The company also ensures data privacy and ethical marketing in line with regional compliance norms.

Customer Testimonials

Feedback from partners and clients consistently praises Mazraaty for its professional approach, innovative marketing tactics, and hands-on veterinary support. Participants in the El Saada Career Fair highlight its role in creating job opportunities and increasing industry awareness among students. Agribusinesses have acknowledged measurable improvements in market reach after engaging with Mazraaty’s digital campaigns.

Major Achievements

  • El Saada Career Fair Expansion: Became the largest agriculture-focused career event in Egypt with increasing annual participation.
  • Brand Campaign Success: Led digital marketing campaigns that significantly boosted visibility for local feed and poultry brands.
  • Veterinary Outreach: Delivered livestock and poultry services to hundreds of farms across Egypt, enhancing herd/flock health and productivity.
  • Digital Leadership: Established one of the most followed agritech and veterinary platforms in Arabic-speaking markets.

Mazraaty continues to redefine the agricultural landscape in Egypt by merging technology, education, and field expertise into a scalable service model that empowers the next generation of agribusiness leaders.