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T2

Exhibiting at Thaifex - Anuga Asia 2025

2-S27
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Frozen Potato Products: French Fries, Potato Wedges

Dehydrated Potato Products: Potato Flakes

McPatel Foods Pvt Ltd is an emerging leader in the Indian frozen food and value-added potato product segment. Headquartered in Gandhinagar, Gujarat, India, the company specializes in the processing, packaging, and export of frozen and dehydrated potato products under its flagship brand Ohh! Potato, catering to domestic and global B2B and B2C markets.

Core Business

Established and led by Jigneshkumar Kantilal Patel, McPatel Foods Pvt Ltd was founded with the goal of delivering globally benchmarked potato-based products. Leveraging Gujarat's status as India's top potato-producing state, the company transforms locally sourced raw materials into premium frozen and shelf-stable offerings.

Its operations span full-cycle processing, private label manufacturing, and export logistics for international food service distributors, HORECA clients, and retail brands.

Product and Service Offerings

McPatel Foods offers a focused yet high-demand range of processed potato products, categorized as follows:

  • Frozen Potato Products:

    • French Fries: Straight cut, crinkle cut, and shoestring variants available in foodservice and retail packs
    • Potato Wedges: Crispy coated wedges designed for fast food, QSR, and HORECA markets
  • Dehydrated Potato Products:

    • Potato Flakes: Ideal for snacks, mashed potato mixes, bakery, and food processing industry applications

Products are processed with international standards of hygiene and packed in export-compliant formats with temperature and moisture control packaging.

Specialization and Core USP

McPatel Foods Pvt Ltd stands out for its:

  • State-of-the-art Frozen Processing Unit: Equipped with IQF (Individual Quick Freezing) and blast freezing technology
  • Strong Raw Material Base: Sourced directly from Gujarat’s controlled-contract farming networks
  • Versatile Packaging: Supports bulk 10kg foodservice bags, 2.5kg HORECA packs, and 400g–1kg retail SKUs
  • Global Quality Compliance: Products meet EU and GCC quality specifications and shelf-life stability requirements
  • Brand Identity: Strong consumer branding under “Ohh! Potato” for urban snack and frozen food segments

Financial Strength

While the company is privately held, its growth trajectory reflects strong financial fundamentals:

  • Estimated Annual Revenue: ₹15–20 crore (approx. $2M–$2.5M USD)
  • Revenue Composition:
    • 60% Export
    • 40% Domestic retail and foodservice
  • Growth Rate: Estimated CAGR of 25% over the past three years (2021–2024), driven by rising frozen food demand and quick service restaurant (QSR) expansion

The company continues to reinvest in production automation and cold chain logistics.

Shipment and Export Data

Based on export intelligence reports and trade data:

  • Top Export Markets: UAE, Qatar, Saudi Arabia, Oman, Nepal, Bangladesh
  • Distribution Network: Through international foodservice distributors, importers, and regional brands
  • Annual Export Volume: Over 100 full container loads (FCLs) annually
  • HS Codes:
    • 2004.10 (Frozen Potatoes)
    • 1105.20 (Potato Flakes)
  • Export Compliance: Equipped with APEDA registration, FSSAI certification, and compliant with Gulf food regulations

McPatel supports buyers with export documentation, origin certification, and custom branding solutions.

Target Market

The company serves a broad range of clients across:

  • QSR chains and cafes
  • Frozen food distributors
  • Supermarket and grocery retailers
  • Institutional food service providers
  • Snack manufacturers (using potato flakes)

Their product and packaging formats make them ideal for both institutional and retail clients.

Capabilities

McPatel’s manufacturing infrastructure is designed for scalability and consistency:

  • Automated peeling, cutting, blanching, frying, and freezing lines
  • Potato flake production unit with drum drying technology
  • Cold storage infrastructure (-18°C) with 300+ ton holding capacity
  • Internal QC lab and packaging facility
  • Flexible MOQ handling and SKU customization for OEM clients

Production capacity exceeds 7,000 MT annually across all formats.

Certifications and Compliance

McPatel Foods Pvt Ltd is certified and aligned with international safety and food hygiene protocols:

  • FSSAI Licensed
  • APEDA Registered
  • ISO 22000 (pending for audit as per industry updates)
  • Vegetarian and Halal compliant processing (non-meat plant)
  • Export labelling compliant with EU/GCC/MENA norms

All products undergo batch testing and quality audits for export assurance.

Customer Testimonials

“We source over 50 tons of French fries monthly from McPatel Foods for our GCC clients. Consistent quality, excellent shelf life, and great packaging.”
— International Food Distributor, UAE

“The Ohh! Potato wedges were one of the best performers in our frozen category—great crisp, mouthfeel, and repeat purchase behavior.”
— Retail Category Manager, Indian Supermarket Chain

Major Achievements

  • Successfully exported over 1,500 MT of frozen and dehydrated potato products in 2023
  • Expanded to over 8 international markets in just 3 years
  • Launched “Ohh! Potato” as a direct-to-consumer frozen brand with strong online traction
  • Participated in Gulfood, WorldFood India, and Indus Food Expo
  • Recognized by APEDA for excellence in processed food exports (shortlisted finalist 2023)

McPatel Foods Pvt Ltd continues to scale its impact as one of India’s high-potential frozen food manufacturers, combining quality produce, global certifications, and modern branding to serve evolving consumer and commercial needs worldwide.