Product Offerings
Products:
Fish Crackers: Mackerel Fish Cracker Wingzap, Mackerel Fish Cracker Paprika, Mackerel Fish Cracker BBQ
OEM Services: Private Label Fish Crackers
Mee Ka Ta Halal Group Co., Ltd. is a Thai halal-certified food manufacturing company specializing in premium-quality fish-based snack products. Located in Thepha, Songkhla—a region known for its rich marine biodiversity—Mee Ka Ta leverages local fisheries and culinary traditions to craft innovative and flavorful halal snacks for domestic and export markets.
Company Overview
Mee Ka Ta Halal Group operates with a mission to promote Thai halal food innovation globally, focusing on delivering nutritious, seafood-based snacks using sustainable and ethically sourced ingredients. The company emphasizes food safety, halal integrity, and consistent quality, making it a trusted partner for both retail and OEM buyers.
Core Products and Offerings
Mee Ka Ta’s core product line consists of mackerel-based fish crackers, carefully seasoned and processed to meet both local tastes and international snack trends. Product categories include:
- Fish Crackers:
- Mackerel Fish Cracker Wingzap – spicy and tangy flavor
- Mackerel Fish Cracker Paprika – savory and smoky flavor
- Mackerel Fish Cracker BBQ – barbecue-flavored, family-friendly snack
All products are developed using fresh-caught mackerel, processed with minimal additives, and fried in clean oil systems to ensure light texture and high palatability.
- OEM Services:
- Mee Ka Ta offers private label manufacturing for regional and international clients, allowing brands to customize flavor profiles, packaging formats, and halal labeling in accordance with destination country regulations.
Unique Selling Proposition
Mee Ka Ta Halal Group’s competitive edge lies in its authentic Southern Thai culinary roots, small-batch processing, and guaranteed 100% halal certification. The company distinguishes itself with:
- Locally sourced wild mackerel from Songkhla’s Gulf coast
- Compliance with Islamic dietary laws, verified by Thai Central Islamic Committee
- In-house flavor formulation and product development team
- Focused distribution in underserved halal food segments across Southeast Asia
Market Reach and Export Orientation
While currently a small-to-medium enterprise (SME), Mee Ka Ta Halal Group has established itself within niche export markets, especially in regions with high Muslim populations. According to data compiled from Thai export directories and trade promotion agencies:
- Primary export markets: Malaysia, Brunei, Indonesia, and Middle East
- OEM projects: Engaged in private label partnerships with at least 3 regional distributors between 2022–2024
- Product capacity: Scaled production from 5,000 to over 15,000 packs/month since 2022
Certifications and Compliance
Mee Ka Ta Halal Group adheres to stringent quality and halal control protocols:
- Halal Certificate by The Central Islamic Council of Thailand
- Thai FDA Registration for all processed seafood products
- Local GMP and food safety training in collaboration with Songkhla Provincial Industrial Office
Target Market
The company targets health-conscious, religious-compliant snack consumers across:
- Muslim-majority ASEAN nations
- Halal convenience store chains and specialty retailers
- Airline and travel retail snack packs
- OEM buyers looking for sustainable seafood snack options
Capabilities
- Flavor Innovation & Seasoning Blends tailored to regional tastes
- Flexible Packaging & Private Labeling with low MOQ
- Direct Sourcing & Local Fishermen Engagement for ethical supply chains
- Small-Batch Manufacturing for artisan-quality consistency
Testimonials
While formal testimonials are not publicly listed, Mee Ka Ta has received positive buyer feedback during trade promotion events organized by Thai government bodies. Retailers have highlighted their crispy texture, spice balance, and compliance with halal dietary regulations as key purchasing factors.
Major Achievements
- Recognized as a Top Halal Snack Innovator by OTOP (One Tambon One Product) Songkhla Program
- Increased regional sales by over 60% from 2022 to 2024
- Selected for Halal Export Development Program 2023 by Thailand’s Department of International Trade Promotion (DITP)
- Successfully launched 3 distinct product SKUs with differentiated flavor and packaging formats