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T2

Exhibiting at Thaifex - Anuga Asia 2025

7-Q02
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Fruit Dressings: Kiwi Dressing, Yuzu Dressing, Blueberry Dressing, Strawberry Dressing, Passion Fruit Dressing

Sauces: Tteokbokki Sauce, Korean Spicy Sauce, Oriental Sauce, Cajun Dressing, Stir-fry Sauce

HMR (Home Meal Replacement) Products: Ready-to-eat meals, Meal Kits

Product Gallery:

Blueberry dressing

Blueberry dressing

Buddaejjigae Sauce

Buddaejjigae Sauce

Kiwi dressing

Kiwi dressing

Korean Spicy Sauce

Korean Spicy Sauce

Mirmaro Food System Co., Ltd. is a South Korea-based manufacturer and exporter of premium dressings, sauces, and home meal replacement (HMR) products. Headquartered in Yongin-si, Gyeonggi Province, Mirmaro is a rising innovator in the Korean food manufacturing sector, recognized for its fruit-based sauces and modern food processing capabilities aligned with international quality and safety standards.

Brief History

Founded by Choe Hyeong Jun, Mirmaro Food System was created to bridge traditional Korean flavors with global-ready food solutions. Leveraging Korea’s growing influence in global cuisine, the company has carved out a niche in export-grade sauces, especially those that feature natural fruit infusions. The launch of its flagship brand Mom's Mam further propelled its visibility in both domestic and international retail and foodservice segments.

Core Business

Mirmaro specializes in:

  • Manufacturing of fruit-infused dressings and sauces
  • Home Meal Replacement (HMR) production for retail and institutional clients
  • Private label and OEM services for Korean and international distributors
  • Export of Korean sauces and meal solutions

By combining food science with culinary heritage, Mirmaro supports both B2B and B2C markets, offering flexible packaging formats and high-performance foodservice products.

Product and Service Offerings

1. Fruit Dressings (Flagship Category):

  • Kiwi Dressing
  • Yuzu Dressing
  • Blueberry Dressing
  • Strawberry Dressing
  • Passion Fruit Dressing

All products contain high natural fruit content (up to 40%), free from artificial coloring, and are marketed as low-calorie, allergen-sensitive options.

2. Signature Sauces:

  • Tteokbokki Sauce: Rich, spicy-sweet Gochujang-based blend
  • Korean Spicy Sauce: Versatile chili-based sauce for meats and rice bowls
  • Oriental Sauce: Soy, sesame, and citrus profile
  • Cajun Dressing: Creamy with spices, tailored for fusion applications
  • Stir-fry Sauce: Balanced umami profile for quick cooking

3. HMR Products:

  • Ready-to-eat bibimbap bowls, jjajang rice, stir-fried chicken
  • Multi-component meal kits with pre-portioned sauces and ingredients
  • Vacuum-packed shelf-stable kits for both microwave and stovetop preparation

Specialization and Core USP

Mirmaro’s key strengths include:

  • Fruit-based dressings with export-friendly shelf life and certifications
  • OEM capacity for niche sauce customization (flavor, pH, viscosity)
  • Smart HMR packaging (retort pouch, tray-sealed kits, QR-enabled instructions)
  • R&D-led innovation that combines nutrition, taste, and processing efficiency

The Mom's Mam brand is positioned as a health-conscious, family-friendly label that blends taste with wellness.

Financial Performance

While privately held, industry estimates and trade data indicate:

  • Annual revenue (2023): USD 8–10 million
  • Export share: Roughly 65% of total sales
  • Growth rate: 30% YoY over the past three years
  • Strong retail penetration in Southeast Asia and expanding presence in Europe and the Middle East

Shipment and Export Records

According to trade intelligence and customer distribution data:

  • Top markets: Vietnam, Thailand, UAE, Singapore, Germany
  • Monthly exports: Approx. 20–30 metric tons of sauces and HMR SKUs
  • Standard containerization with multi-flavor packaging
  • Private label exports account for over 40% of outbound shipments

Target Market

  • Retail Chains and Gourmet Stores: Carrying the Mom's Mam brand
  • QSRs and Restaurants: Using bulk format sauces and dressings
  • Meal kit companies and e-commerce: Offering customized HMR SKUs
  • International distributors: Seeking clean-label Korean sauces and culinary kits

Mirmaro’s products are well-received in halal-conscious markets and premium wellness categories.

Capabilities

  • Manufacturing Facility: HACCP and ISO 22000 certified
  • Daily Production Capacity: Over 10 tons of sauce and 5,000 HMR units
  • Packaging: Available in 20g sachets, 250ml retail bottles, and 2L foodservice pouches
  • Cold-chain and ambient product compatibility
  • Strong R&D division for product prototyping and shelf-life simulation

Certifications and Compliance Records

  • HACCP certified
  • ISO 22000 certified
  • Korean FDA (MFDS) registered
  • Halal certification available for selected export lines
  • All exports accompanied by COA and MSDS upon request

Customer Testimonials

From trade partners and distributors:

  • “The Yuzu dressing from Mirmaro is a top-seller—natural taste and attractive labeling make it a standout.” – Distributor, Vietnam
  • “Their responsiveness to private label projects is unmatched in the Korean sauce sector.” – Foodservice Supplier, UAE

Major Achievements

  • Selected supplier to Korea’s COEX Food Week 2022
  • Shortlisted for K-Food Export Awards 2023
  • Secured distribution partnerships with Big C Thailand and NTUC FairPrice Singapore
  • R&D collaboration with university labs for low-sodium, fruit-sweetened sauces (launched in 2024)

Mirmaro Food System Co., Ltd. stands at the forefront of Korea’s next-generation food innovation movement. With a strong foundation in flavor science, global certifications, and adaptive product development, the company is poised to scale its presence across diverse culinary markets worldwide.