Mr. Fruity Co., Ltd. is a Thailand-based manufacturer, exporter, and distributor specializing in fresh and frozen tropical fruits with a strong emphasis on premium durian products. Headquartered in Pathum Thani province, the company operates under the brand "Mr. Fruity" and serves clients across Asia, the Middle East, and expanding international markets through its vertically integrated supply chain and strict quality control processes.
Company Overview
Established with the vision of bringing Thailand’s finest tropical fruits to the global stage, Mr. Fruity Co., Ltd. focuses on both fresh and frozen produce. With strategic sourcing from certified GAP farms and modern cold chain logistics, the company ensures year-round availability and product freshness across its export range. The company is spearheaded by Bhurichit Devakula Na Ayudhya and operates with a high emphasis on traceability and export compliance.
Core Business
Mr. Fruity’s primary business segments include:
- Production and packaging of frozen durian products
- Export of fresh tropical fruits to international markets
- OEM services for private-label frozen fruit brands
- Cold chain logistics and international delivery
Product and Service Offerings
Mr. Fruity’s product catalog includes:
-
Frozen Fruits:
- IQF (Individually Quick Frozen) durian segments (Monthong)
- Frozen durian puree
- Mixed frozen tropical fruit packs (mango, coconut, jackfruit)
-
Fresh Fruits:
- Fresh Monthong durian (whole and peeled)
- Fresh mango, coconut, longan, banana, passion fruit
-
OEM & Private Labeling:
- Frozen fruit puree packaging for juice manufacturers
- White-label solutions for e-commerce retailers and wholesale buyers
All frozen products are vacuum-packed and blast frozen at -40°C to preserve texture, taste, and shelf life.
Specialization and Core USP
- Durian Expertise: Sourcing and processing of premium-grade Monthong durian from GAP-certified farms
- IQF Technology: State-of-the-art freezing to retain freshness and nutritional quality
- OEM Leadership: Custom packaging formats for overseas clients including retail-ready and bulk formats
- Export Excellence: Specialization in phytosanitary and customs documentation for fast export processing
Financial Insights
Though specific financial statements are not publicly disclosed, industry analysis and trading volume indicate:
- Estimated export turnover: USD 5–8 million (2023)
- Contributed to over 1,500 metric tons of durian and fruit exports from Thailand
- Maintains ongoing B2B partnerships with importers in China, Vietnam, and the Middle East
Shipment and Export Performance
Based on trade intelligence and market listings:
- Primary export destinations: China, Hong Kong, Vietnam, UAE, and Singapore
- Annual export volume (2023): Estimated over 2,000 pallets of frozen and fresh produce
- Full compliance with China’s GACC registration and ASEAN export requirements
Target Market
Mr. Fruity targets:
- Wholesale importers and fruit distributors
- Food manufacturers requiring fruit ingredients (purees, frozen segments)
- Supermarket chains and e-commerce platforms
- Private-label brands in the frozen food and health beverage segments
Capabilities
- Cold storage facility in Pathum Thani with IQF production line
- Manual and automated sorting/grading systems
- OEM packaging unit for flexible customer branding
- Logistics coordination team for sea and air freight operations
Certifications and Compliance
- GAP Certified farms for raw fruit sourcing
- Thailand FDA registration
- Phytosanitary Certification for fresh produce exports
- GACC registration for frozen durian exports to China
- In process of HACCP/ISO implementation
Customer Testimonials
“Mr. Fruity's frozen durian is our best-selling item during durian season in Guangzhou. Quality and packaging are always consistent.” – Importer, China
“Their OEM team supported our private label durian puree launch in Dubai seamlessly.” – FMCG Buyer, UAE
Major Achievements
- Exported over 1,500 metric tons of frozen and fresh durian in 2023
- Developed the Mr. Fruity durian puree brand for B2B food manufacturers
- Listed supplier in Alibaba’s verified Thai fruit exporters category
- Expanded product reach to more than 6 international markets
- Launched durian fruit pack SKUs tailored for e-commerce distribution
Mr. Fruity Co., Ltd. continues to grow as one of Thailand’s most specialized and trusted durian exporters. By combining advanced preservation techniques, strict quality control, and export readiness, the company delivers tropical excellence to customers worldwide under the signature "Mr. Fruity" brand.
