Multi X, headquartered in Puerto Montt, Chile, is a leading integrated seafood producer specializing in Atlantic salmon. With decades of experience in aquaculture, processing, and global distribution, Multi X has become a prominent player in the premium salmon export market. The company’s operations encompass the full salmon production cycle—from egg to finished product—ensuring end-to-end quality control and sustainability.
Core Business
Multi X operates as a vertically integrated seafood company, focused on the farming, harvesting, processing, and marketing of high-quality Atlantic salmon. The company services both foodservice and retail channels globally, supplying fresh and frozen products with traceable and certified production standards.
Product and Service Offerings
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Atlantic Salmon (Salmo salar):
- Whole fish (fresh and frozen)
- Fillets (trimmed to multiple customer specs)
- Portions and loins
- Skin-on/skinless, pre-rigor/post-rigor formats
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High Value-Added Products:
- Smoked salmon
- Ready-to-cook and ready-to-eat salmon products
- Consumer-packaged goods under "Latitude 45°" brand
-
Other Seafood:
- Salmon trout (Oncorhynchus mykiss)
- Mussels and other select aquaculture products (in limited volumes)
Specialization and Core USP
- Full Vertical Integration: Complete control over breeding, farming, processing, and export logistics.
- Sustainability Focus: Multi X has transitioned to ASC-certified operations, promoting low-impact aquaculture practices.
- Premium Branding: With brands like "Latitude 45°", Multi X positions itself in the high-end retail and gourmet segments, especially in the U.S. and Europe.
- Innovation-Driven Processing: Utilizes advanced technology in filleting, freezing, and packaging for global compliance and freshness.
Financial and Export Performance
Multi X is one of Chile's top five salmon exporters. According to public financial reports and export databases:
- Annual revenue (2023): Approximately USD $530 million
- Export markets: Over 90% of production is exported
- Top destinations: United States, Japan, Brazil, China, and Russia
- Export volume: Exceeds 60,000 metric tons per year (wfe – whole fish equivalent)
These figures place Multi X among the elite salmon producers in the global seafood industry.
Target Markets
- Retail chains: Especially premium and organic segments in North America and Europe
- Foodservice distributors: Supplying hotels, restaurants, and institutional catering
- Private Label Partners: Offering OEM capabilities for custom product branding
- Gourmet & Specialty Stores: Through their Latitude 45° brand and artisanal smoked offerings
Capabilities
- Modern Processing Facilities in Puerto Montt with BRC and HACCP certifications
- Freezing & Cold Chain Logistics designed for air and sea freight
- Sustainability Reporting Tools with traceability and carbon footprint metrics
- Multilingual Export Team with operations in USA, Europe, Asia, and Latin America
- Advanced R&D Division focused on value-added product development
Certifications and Compliance
- ASC (Aquaculture Stewardship Council)
- BAP (Best Aquaculture Practices)
- GlobalG.A.P.
- HACCP and BRC Food Safety Standards
- SMETA (Sedex Members Ethical Trade Audit)
These certifications reinforce Multi X’s commitment to ethical, safe, and sustainable seafood production.
Customer Testimonials
Multi X is highly regarded among U.S. seafood distributors for its product consistency, sustainable farming practices, and high-end branding. Retailers carrying "Latitude 45°" report strong consumer loyalty due to the brand’s traceability and superior taste profile. Customer satisfaction is further evidenced by long-term contracts with major international supermarket chains.
Major Achievements
- Launched Latitude 45° brand in North America, now stocked in over 3,000 retail locations
- Recognized by SeafoodSource and Intrafish as a top-tier exporter from Chile
- Achieved full ASC certification across all farming operations in 2022
- Reduced antibiotic use by over 90% between 2017 and 2022
- Named a finalist in the 2023 Seafood Excellence Awards for innovative smoked products
