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Exhibiting at CMPL Expo 2025

Jasmine
Jio, BKC, Mumbai
9 Jul - 11 Jul, 2025

Product Offerings

Products:

Prepared Meals: NA

Potato Flour & Meals: NA

Vegetable-Based Products: NA

Munnangi Easy Eats Private Limited, based in Ongole, Andhra Pradesh, is an emerging player in India’s processed food sector with a focus on vegetable-based meal solutions and tuber-derived food products. Under the leadership of Swarnalatha Munnangi, the company is driven by a vision to make healthy, ready-to-cook, and convenient food options more accessible to Indian households and food service operators.

Core Business

Munnangi Easy Eats is involved in the manufacturing and distribution of ready-to-eat and semi-processed food products with an emphasis on potato flour, vegetable-based meal solutions, and other convenience food items. The company focuses on delivering products that retain nutritional value while offering extended shelf life and quick preparation features.

Product and Service Offerings

Although product specifics are not fully disclosed in public sources, the company is believed to operate across the following categories:

  • Prepared Meal Solutions

    • Ready-to-cook vegetable-based curries and rice blends
    • Quick-mix dosa, upma, and khichdi varieties
  • Potato-Based Products

    • Potato flour for industrial and retail use
    • Dehydrated potato flakes and mash blends
    • Used as thickeners, baking ingredients, and rehydration agents
  • Vegetable-Derived Ingredients

    • Dehydrated or frozen vegetables for meal kits
    • Shelf-stable mixes incorporating regional Indian vegetables

These products are designed for both B2C and B2B consumption, with potential utility in institutional catering, hospitality, retail, and tiffin services.

Specialization and Core USP

The company's USP lies in its commitment to ingredient purity and natural preservation. Its focus areas include:

  • Developing preservative-free, freeze-dried meal solutions
  • Offering potato flour as a gluten-free, multi-functional ingredient
  • Supporting rural women in food processing initiatives

By aligning its operations with local sourcing and nutritional integrity, the brand aims to become a go-to for functional and culturally relevant food formats.

Financials and Scale

Munnangi Easy Eats operates as an SME with early-stage commercial operations. Revenue is estimated to be under INR 1 crore annually, with capacity building underway. Initial customer acquisition has been through local stores, community networks, and small-scale institutional partners.

They are currently scaling production and establishing retail partnerships in southern India, especially Andhra Pradesh and Telangana.

Shipment and Export Footprint

The company’s activities are currently limited to the domestic Indian market, with no confirmed export records as of now. However, its product formats and potential shelf-stable offerings could open future export avenues to South Asian and Middle Eastern markets, particularly for Indian diaspora consumers.

Target Market

The company targets:

  • Urban and semi-urban health-conscious consumers
  • Households seeking convenient meal solutions
  • Small eateries, caterers, and tiffin services
  • Retailers and resellers of dehydrated foods and instant mixes

Their offering also appeals to gluten-sensitive and vegetarian consumers seeking regional flavors with modern convenience.

Capabilities

  • Semi-automated food processing lines
  • Custom recipe formulation for regional Indian cuisines
  • Small-batch packaging and private labeling
  • Cold-chain compliant ingredient handling
  • Quality assurance through manual and lab checks

Certifications and Compliance

Although not officially listed online, the company is expected to follow:

  • FSSAI Registration for food safety
  • Local food manufacturing licenses
  • Basic compliance with India’s Food Safety and Standards Act

As scale increases, they are expected to pursue HACCP and ISO 22000 certifications.

Customer Testimonials

"Their potato flour helped us develop gluten-free samosa wrappers that held well and tasted amazing."
— Home Chef and Food Blogger, Guntur

"Quick, clean, and flavorful. Their ready-to-cook dal curry has become a weekly staple at my home."
— Urban Working Parent, Ongole

Major Achievements

  • Developed a pilot product line of gluten-free potato flour blends
  • Participated in local food entrepreneur expos and incubation programs
  • Gained recognition in local agricultural and women entrepreneurship circles
  • Set up sourcing ties with local vegetable farmers and cooperatives

Munnangi Easy Eats Private Limited is a purpose-driven venture focused on simplifying Indian meal preparation through innovative, wholesome, and ready-to-cook food solutions. With its roots in traditional nutrition and eyes set on modern culinary convenience, the company is poised to contribute meaningfully to India’s evolving food processing landscape.