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Naif Poultry Company: Leading Poultry Producer in Kuwait

Naif Poultry Company is a prominent poultry producer and distributor based in Kuwait City, Kuwait. Specializing in fresh and processed chicken products, the company has established itself as a leading supplier in the poultry industry, catering to domestic and international markets.

With a focus on high-quality production, food safety, and sustainability, Naif Poultry Company plays a critical role in Kuwait’s food security, offering consumers fresh, locally sourced poultry products that meet international quality standards.

Core Business and Specialization

Naif Poultry Company is engaged in vertically integrated poultry farming, ensuring complete control over the production process, from breeding and hatching to processing and distribution. The company's product offerings include:

• Fresh Poultry Products:

  • Whole Fresh Chicken
  • Fresh Chicken Parts (Breast, Thighs, Wings, Drumsticks)
  • Organic and Antibiotic-Free Chicken

• Processed Chicken Products:

  • Chicken Nuggets
  • Breaded Chicken Strips
  • Chicken Burgers
  • Ready-to-Cook Marinated Chicken

The company utilizes state-of-the-art poultry farming and processing technology to ensure the highest levels of food safety and nutritional value.

Market Reach and Distribution

Naif Poultry Company has a strong domestic market presence in Kuwait, supplying its products to:

• Supermarkets & Hypermarkets – Stocked in major retail chains across Kuwait
• Hotels, Restaurants, & Catering (HoReCa) – Supplying fresh and processed poultry to the hospitality industry
• Foodservice Providers – Distribution to institutional buyers, fast-food chains, and local eateries
• E-commerce Platforms – Online ordering and home delivery services for fresh poultry products

Financial Performance and Business Growth

Naif Poultry Company has seen consistent growth, driven by rising consumer demand for fresh, locally produced poultry and an emphasis on quality and hygiene standards:

• Annual Revenue: Estimated at over $100 million
• Production Capacity: More than 50,000 metric tons of poultry annually
• Market Share: Holding a significant share in Kuwait’s poultry industry, meeting a large portion of domestic poultry demand

With ongoing investment in advanced farming and processing technologies, the company is enhancing efficiency, reducing waste, and improving sustainability.

Compliance, Certifications, and Quality Standards

Naif Poultry Company maintains strict compliance with national and international food safety regulations, ensuring high standards in poultry processing. The company holds:

• ISO 22000 – Food Safety Management System
• HACCP (Hazard Analysis and Critical Control Points) – Ensuring food safety from farm to fork
• Halal Certification – Compliant with Islamic dietary laws, catering to Muslim consumers
• Kuwait Public Authority for Food and Nutrition (PAFN) Approval – Meeting local food safety standards
• Eco-Friendly & Sustainable Poultry Farming Practices – Commitment to responsible farming, animal welfare, and reduced environmental impact

Competitive Advantage

Naif Poultry Company has built a strong competitive edge in the poultry industry due to:

• Vertically Integrated Operations: Complete control over the entire poultry production chain
• Fresh & Locally Sourced Poultry: Commitment to providing fresh chicken with minimal processing
• Strong Distribution Network: Supplying major supermarkets, HoReCa sectors, and institutional buyers
• Sustainability & Animal Welfare Practices: Implementing best practices in poultry farming
• Halal Certification & Compliance: Catering to Kuwait’s Muslim-majority consumer base

Industry Recognition and Consumer Feedback

Naif Poultry Company has received strong recognition and positive feedback from customers and industry professionals:

• Retailer Testimonial: "Naif Poultry Company supplies some of the freshest, best-quality poultry available in Kuwait. Their commitment to food safety and hygiene is unmatched."
• Restaurant Chain Feedback: "The consistency in chicken quality, taste, and freshness makes Naif Poultry Company a preferred supplier for our restaurant operations."

Conclusion

Naif Poultry Company remains a market leader in Kuwait’s poultry industry, offering fresh, high-quality, and Halal-certified poultry products. With a focus on sustainability, food safety, and innovation, the company is well-positioned for further growth and market expansion in the Middle East poultry sector.