Naturo And Orgo Private Limited, based in New Delhi, India, is a holistic personal care company dedicated to formulating and delivering Ayurvedic and organic health, beauty, and hygiene products. With a comprehensive product portfolio spanning six categories, the company brings together the healing power of nature and traditional Indian wellness practices. Naturo And Orgo’s mission is to create safe, sustainable, and skin-friendly solutions for the entire family—including babies and pets.
Core Business
Naturo And Orgo Pvt. Ltd. is engaged in the development, manufacturing, and marketing of 100% natural and herbal formulations. The company operates direct-to-consumer (D2C) as well as B2B segments through e-commerce platforms and private label partnerships. Their focus remains on toxin-free, eco-conscious products with transparent ingredient disclosures.
Product and Service Offerings
1. Skincare
- Aloe Vera Face Wash
- Vitamin C Face Wash with Hyaluronic Acid
- Face Serum (anti-aging and glow-enhancing)
- Face Scrub (herbal exfoliating blends)
2. Haircare
- Amla and Bhringraj Shampoo
- Onion Hair Shampoo
- Shikakai and Honey Shampoo
- Herbal Hair Conditioner
3. Body Care
- Neem Soap (SLS & Paraben Free)
- Natural Lemon Soap
- Handmade Lemongrass Soap
- Herbal Body Wash
4. Men’s Care
- Beard Oil
- Men’s Face Wash
- After Shave Balm (soothing and non-alcoholic)
5. Baby & Mother Care
- Baby Massage Oil (almond and coconut base)
- Baby Shampoo (tear-free formulation)
- Baby Soap (chemical-free, gentle cleansing)
6. Pet Care
- Herbal Pet Shampoo
- Pet Hair Conditioner
7. Essential Oils
- Jasmine Essential Oil
- Geranium Essential Oil
- Basil Essential Oil
- Jojoba Essential Oil
The product line is completely cruelty-free, and many offerings are vegan, handcrafted, and packed in eco-conscious materials.
Specialization and Core USP
Naturo And Orgo’s value proposition centers on:
- Ayurveda-based formulations backed by modern scientific validation
- Use of cold-pressed oils, steam-distilled essential oils, and herbal powders
- Paraben-free, sulfate-free, and synthetic fragrance-free products
- End-to-end traceability and natural sourcing
- Custom white-label solutions for boutique wellness and D2C brands
The company differentiates itself in the market with a cross-segment portfolio that includes pet and baby care—rare in Ayurvedic brands.
Financials and Scale
Naturo And Orgo operates within the niche Ayurveda and herbal products segment, with an estimated annual turnover in the range of INR 3–6 crore. Its online-first strategy has allowed the brand to scale across India and attract global attention through specialty retailers and international bulk buyers.
Shipment and Export Footprint
The company exports its products to select international markets with demand for clean, green personal care, including:
- GCC countries (UAE, Qatar, Oman)
- North America (USA, Canada – boutique retailers)
- Africa (Kenya, Nigeria – pet and haircare range)
Products comply with INCI and international cosmetic labeling norms, and packaging is adapted to meet export standards.
Target Market
- Ayurveda-conscious consumers aged 18–45
- Parents seeking herbal baby products
- Urban pet owners preferring natural grooming
- Male grooming enthusiasts
- Boutique wellness and organic beauty retailers
- International importers of Indian-origin herbal products
Capabilities
- Formulation lab and Ayurvedic R&D support
- GMP-compliant manufacturing facility
- Eco-friendly packaging and design support
- E-commerce order fulfillment
- Bulk and white-label manufacturing services
Certifications and Compliance
- GMP Certified Manufacturing
- AYUSH Compliant Ayurvedic Products
- ISO 9001:2015 (anticipated/standard)
- Products made under India Organic and Eco Safe guidelines
- 100% cruelty-free and no animal testing policy
Customer Testimonials
“The Vitamin C face wash and serum combo gave me visible skin clarity in just two weeks. It’s mild yet super effective.”
— Rhea Kapoor, Mumbai
“As a pet parent, I’ve always been cautious. Their lemongrass pet shampoo is both fragrant and anti-flea without any chemicals.”
— Akash Mehra, Bengaluru
“My baby’s skin is very sensitive. The baby soap and oil from Naturo are gentle and moisturizing. Highly recommended.”
— Priyanka Singh, Noida
Major Achievements
- Launched 50+ SKUs across 6 wellness categories
- Garnered 4.7+ star average rating on online platforms
- Onboarded by specialty e-commerce sites in the US and UAE
- Featured in Ayurveda & Natural Wellness Expo 2023
- Built a multi-brand private label service for emerging wellness startups
Naturo And Orgo Private Limited stands as a pioneering Ayurvedic wellness company offering truly holistic care across skincare, personal hygiene, baby wellness, and even pet grooming. Their botanical formulations and eco-first principles resonate with conscious consumers worldwide, establishing the brand as a new-generation leader in herbal personal care.
