Exhibiting at Thaifex - Anuga Asia 2025

Pastificio Attilio Mastromauro – Granoro S.r.l., based in Corato, Bari, in the heart of Italy’s Puglia region, is a renowned pasta manufacturer that has combined tradition with innovation for over six decades. Founded in 1967 by pasta maestro Attilio Mastromauro, the company has grown into a globally recognized symbol of authentic Italian pasta, with a product range that emphasizes quality, sustainability, and health.

Core Business

Granoro’s core business centers around the production of premium dried pasta, tomato-based products, and health-oriented food lines. The company manages a vertically integrated supply chain, from durum wheat cultivation in Puglia to packaging and export, ensuring strict control over every step of production.

Product and Service Offerings

1. Dried Pasta – Over 130 formats

• Traditional lines: Spaghetti, Penne, Fusilli, Tagliatelle
• Specialty lines: Egg Pasta, Whole Wheat Pasta, Bronze-Drawn Pasta
• Gluten-Free: Corn, Rice, and Quinoa blends for celiacs
• “Dedicato” line: 100% Puglia durum wheat pasta, traceable farm to fork

2. Organic & Wellness Lines

• “Benessere” range with high-fiber, quinoa, and ancient grains
• “CuoreMio Bio”: Rich in beta-glucans and omega-3 for cardiovascular health

3. Sauces and Tomato Products

• Pelati (peeled tomatoes), Passata (strained tomato), Polpa (tomato pulp), Cherry Tomatoes
• Ready-made sauces: Arrabbiata, Basil, Bolognese, etc.

4. Biscuits & Pulses

• Low-sugar and fiber-rich biscuits
• Legumes like lentils, chickpeas, and beans

Specialization and Core USP

• Farm-to-fork traceability through the Dedicato line
• Integrated pasta production facility powered partially by renewable energy
• Focus on health and sustainability, offering pasta enriched with omega-3, high protein, and organic certifications
• Dedicated R&D center for product innovation, with collaborations with Italian universities

Financials and Operations

Granoro remains a privately held company, but available industry reports indicate:

• Annual production capacity: Over 90,000 tons of pasta
• Export reach: Over 40 countries including the U.S., Germany, UK, Japan, and Canada
• Revenue estimates: €70–90 million annually based on export volumes and product portfolio size

Granoro's logistics capabilities enable timely distribution across Europe, Asia, and the Americas.

Target Market

• Retail chains and gourmet food distributors
• Health-focused consumers (gluten-free, organic, heart-healthy lines)
• Private label customers in the EU and Middle East
• Professional kitchens and foodservice providers

Capabilities

• State-of-the-art manufacturing plant with 12 production lines
• Laboratory and sensory testing units ensuring consistent product quality
• Dedicated logistics and warehousing unit with international distribution capabilities
• Custom packaging options for retail, foodservice, and OEM clients

Certifications and Compliance

• ISO 9001, BRC, and IFS certified
• US FDA-registered for American exports
• Organic certifications (EU and USDA)
• Halal certified for Middle Eastern markets
• Compliance with Italian and EU traceability regulations

Customer Testimonials

"Granoro’s Dedicato line is unmatched in its authenticity and quality. Our customers appreciate the transparency in sourcing and superior flavor."
– Buyer, Italian Specialty Foods Retailer, Canada

"A long-standing partner for our organic private label pasta—excellent service, innovation, and Italian craftsmanship."
– Import Manager, German Retail Chain

Major Achievements

• First pasta company in Puglia to launch a fully traceable farm-to-fork product line
• Partnered with the University of Bari for pasta nutrition research
• Featured in global trade shows such as Anuga, SIAL, and Gulfood
• Granoro Benessere range recognized for innovation in functional food at Cibus Tec

Granoro exemplifies the fusion of heritage and health, delivering premium pasta and culinary products that align with evolving consumer preferences across the globe.