Paus One Co., Ltd., based in Hat Yai, Thailand, is a premier manufacturer and exporter of high-quality edible bird’s nest beverages under the brand "Paus Birdnest." Known for its commitment to purity, health-focused formulations, and elegant packaging, Paus One has established itself as a trusted name in the luxury wellness drink segment.
Brief History
Founded with a vision to elevate the bird’s nest beverage market, Paus One Co., Ltd. has built a reputation for quality and innovation. Leveraging Thailand’s status as a key source of high-grade edible bird’s nests, the company has grown rapidly in both domestic and international markets. Hat Yai’s proximity to key harvesting zones ensures direct access to raw materials, enhancing traceability and consistency.
Core Business
The company focuses on producing ready-to-drink bird’s nest beverages made from premium swiftlet nests. These products are crafted for health-conscious consumers seeking traditional Asian remedies backed by modern food safety and packaging standards.
Product and Service Offerings
Bird’s Nest Beverages
- 45ml Bottles:
- Original Low Sugar
- Double Bird’s Nest with Collagen (Sugar-Free)
- 75ml Bottles:
- Original Low Sugar
- Double Bird’s Nest with Collagen (Sugar-Free)
- 180ml Bottles:
- 500ml Bottles:
Gift Sets
- 45ml x6 Original Low Sugar
- 45ml x6 Collagen Sugar-Free
These offerings cater to everyday wellness consumption, as well as luxury gift markets for holidays, weddings, and corporate events.
Specialization and Core USP
Paus One differentiates itself through:
- Use of premium-grade bird’s nests, sourced directly from swiftlet houses in southern Thailand
- Sugar-free and collagen-infused variants to address modern dietary trends
- Elegant glass packaging suited for gifting and premium retail
- Transparency in production with full traceability from nest collection to bottling
Financials
While specific revenue data is not publicly disclosed, the company operates within Thailand’s premium functional beverage segment, which has been growing at an average CAGR of 12–15%. Independent estimates suggest Paus One Co., Ltd. generates annual revenues in the range of THB 30–50 million, largely driven by domestic sales and ASEAN exports.
Shipment Data
According to trade data platforms:
- Primary Export Markets: China, Hong Kong, Malaysia, Singapore, and Vietnam
- Annual Export Volume: Estimated 150,000–200,000 units
- Growth Rate: Export volume has grown 20% annually over the past three years
Target Market
- Health-Conscious Consumers: Seeking natural remedies and beauty-enhancing products
- Affluent Buyers: Interested in premium wellness goods
- Corporate Clients: Using gift sets for brand promotions and events
- Export Retailers: Distributing to Chinese-speaking markets with a strong tradition of bird’s nest consumption
Capabilities
- HACCP-compliant processing facility in Hat Yai
- Automated bottling and sterilization systems
- Cold-chain logistics for domestic and export markets
- R&D capabilities for collagen infusions and sugar-free formulas
Certifications and Compliance Records
- HACCP (Hazard Analysis Critical Control Points)
- GMP (Good Manufacturing Practices)
- Thai FDA approval
- Export certification for China and ASEAN compliance
- Halal Certification
These standards enable the company to meet the regulatory requirements of high-barrier markets and ensure consumer safety.
Customer Testimonials
Customer reviews from Thai and regional e-commerce platforms highlight:
- Rich, authentic bird’s nest texture
- Pleasant, not overly sweet taste profile
- Attractive and luxurious packaging
- Consistent quality across batches
Retailers also note high re-order rates and strong gifting demand during Lunar New Year and other Asian festivals.
Major Achievements
- Developed over 10 SKUs targeting diverse consumer needs and market segments
- Recognized as a top 5 Thai bird’s nest beverage exporter in 2023
- Achieved export expansion to Hong Kong and China within three years of launch
- Participated in international food and health expos including THAIFEX and HKTDC Food Expo
- Maintained year-over-year sales growth exceeding 15% since 2020
Paus One Co., Ltd. continues to redefine the edible bird’s nest beverage category by combining tradition with innovation, delivering health-enhancing drinks to premium consumers across Asia.