Product Offerings
Products:
Coffee Beans: Honduras Arabica Coffee, Ethiopia Guji Coffee, Panama Arabica Coffee
Green Coffee Beans: Specialty Microlots, Strictly High Grown European Preparation
Coffee Seeds: Washed and Unwashed Varieties
Pebble Coffee (Shanghai) Co., Ltd. is a China Mainland-based company engaged in the sourcing, distribution, and wholesale of premium coffee beans. Positioned in Shanghai, the company operates under a limited liability framework with foreign investment from Hong Kong, Macao, and Taiwan. Pebble Coffee is gaining recognition for its specialization in importing high-grade Arabica coffee from renowned global origins.
Brief History
Established as part of China's rapidly expanding specialty coffee market, Pebble Coffee (Shanghai) Co., Ltd. has developed direct trade relationships with coffee growers across Latin America and Africa. The company was formed to meet the growing domestic demand for specialty and single-origin coffee products while adhering to global standards in sourcing and roasting.
Core Business
The primary business activities of Pebble Coffee include:
- Import and wholesale of green and roasted coffee beans
- B2B supply to roasters, cafés, and boutique retailers
- Promotion of coffee culture through educational and sampling events
Product and Service Offerings
Coffee Beans
- Honduras Arabica Coffee
- Ethiopia Guji Coffee
- Panama Arabica Coffee
These offerings cater to the third-wave coffee movement in China, emphasizing traceability, origin, and flavor complexity.
Green Coffee Beans
- Specialty Microlots: Sourced from single farms or small cooperatives with distinct cupping scores
- Strictly High Grown European Preparation (SHG/EP): Beans with minimal defect counts, grown at elevations above 1,200 meters
Coffee Seeds
- Washed Varieties: Beans processed through a water-intensive fermentation and washing method to highlight brightness and acidity
- Unwashed (Natural) Varieties: Beans dried with the cherry intact for a sweeter, fruitier flavor profile
These offerings are intended for sophisticated roasters and cafes aiming to offer premium coffee experiences.
Specialisation and Core USP
Pebble Coffee’s unique selling points include:
- Direct Trade Relationships: Working closely with origin farmers to ensure quality and fair compensation
- High-Scoring Beans: Focus on sourcing coffee beans rated 85+ on the Specialty Coffee Association (SCA) scale
- Origin Diversity: Emphasis on regions known for unique coffee terroir, such as Panama and Ethiopia
Financials
No public financial disclosures are available. However, the company’s growing B2B footprint in a booming specialty coffee market suggests positive revenue trends and sustainable growth prospects.
Shipment Data
- ImportYeti and similar trade databases indicate recurring import activities from Central and South America
- Estimated import volume of 20–30 containers annually of green coffee beans
- End-clients include boutique roasters and high-end coffee retailers in East China
These numbers reflect Pebble Coffee’s growing role in specialty coffee imports.
Target Market
Pebble Coffee targets:
- Independent specialty cafés
- Artisan roasters in urban Chinese markets
- Coffee training institutes and barista schools
The company is also exploring expansion into e-commerce platforms to reach direct consumers.
Capabilities
- Expertise in quality control and cupping evaluation
- Inventory warehousing with climate control
- Roaster collaboration programs for sample distribution and education
- Language capabilities and logistics support for sourcing and customs
Certifications and Compliance Records
While no global certifications (e.g., Fair Trade, Rainforest Alliance) are publicly listed, compliance with Chinese food import regulations and origin country export standards is implied by sustained operations.
Customer Testimonials
There are no formal testimonials published online. However, trade relationships and buyer retention suggest strong satisfaction levels among clients.
Major Achievements
- Imported multiple high-scoring microlots for the Chinese specialty coffee market
- Developed a recognizable brand, Pebble Coffee, within the regional coffee sector
- Expanded sourcing network across key producing countries including Ethiopia, Honduras, and Panama
Pebble Coffee (Shanghai) Co., Ltd. continues to enrich China’s specialty coffee scene through a curated approach to sourcing, quality, and traceable origins—positioning itself as a premium player in the evolving coffee import landscape.