Exhibiting at Thaifex - Anuga Asia 2025

Pepper Spice Sdn Bhd, headquartered in Puchong, Selangor, Malaysia, is a trusted manufacturer and exporter specializing in Sarawak pepper and customized spice blends. With a commitment to quality and authenticity, the company operates under the brand HomeCook and provides contract manufacturing solutions for clients globally.

Company Overview

Founded to showcase the rich agricultural heritage of Sarawak, Pepper Spice Sdn Bhd sources its pepper directly from smallholder farms in Malaysia’s renowned pepper-growing regions. The company has developed a reputation for consistent quality and customized spice solutions that meet the needs of both end consumers and industrial food processors.

Core Business

Pepper Spice Sdn Bhd focuses on three primary business verticals:

• Sarawak Pepper Processing: High-quality black and white pepper products in various grinds.
• Custom Spice Blends: Tailor-made spice mixes developed in collaboration with chefs and food manufacturers.
• Contract Manufacturing: OEM and private label services for pepper-based and spice products.

Product and Service Offerings

1. Sarawak Pepper Products:

• Whole Black Pepper
• Ground Black Pepper
• Coarse Black Pepper
• Whole White Pepper
• Ground White Pepper

Sarawak pepper is internationally recognized for its pungency and complex flavor profile, and Pepper Spice ensures minimal processing to retain its essential oils and aromas.

2. Custom Spice Blends:

• Proprietary blends for seasoning mixes, sauces, and marinades.
• Development services offered for foodservice and manufacturing clients.
• Applications in instant noodles, snack foods, and ready-to-eat meals.

3. Contract Manufacturing & Private Label:

• End-to-end service from product formulation to packaging.
• Flexible MOQs to cater to startups and established brands.
• Packaging options from sachets to bulk foodservice formats.

Unique Selling Proposition (USP)

• Direct Sourcing from Sarawak Farms: Ensures traceability and freshness.
• Focus on Quality: Uses only Grade A pepper variants with strong aroma and flavor.
• Flexible OEM Capabilities: Supports brand development for local and export markets.
• Niche Specialization: Pepper-focused operations allow deep expertise and consistency.

Financial and Operational Insights

While detailed financial data is not publicly available, the company maintains a robust presence in regional spice markets and B2B exports. Their participation in trade directories and B2B platforms such as Alibaba and Malaysia External Trade Development Corporation (MATRADE) supports sustained operational credibility.

Sales volumes have increased in parallel with growing demand for Malaysian-origin spices, with key interest from regional markets like Singapore, Indonesia, Japan, and the Middle East.

Export and Shipment Data

Trade data from export directories suggests that Pepper Spice Sdn Bhd has a moderate but growing export footprint. Their export activities center around:

• ASEAN neighbors
• East Asia (notably Japan and South Korea)
• Gulf Cooperation Council (GCC) countries

The primary export items are bulk Sarawak pepper (whole and ground) and private label seasoning packs.

Target Market

• Retail brands seeking high-quality pepper under private labels
• Food processors and spice blenders
• Hotel, restaurant, and catering (HORECA) suppliers
• Gourmet and health food chains prioritizing spice purity

Capabilities

• In-house Cleaning, Grading, and Grinding Units
• Customized Spice R&D Lab
• Automated Packaging Lines for Retail and Bulk
• Strong Sourcing Network in Sarawak and Peninsular Malaysia

Certifications and Compliance

• Certified with Malaysian Ministry of Health for food safety standards
• Registered with MATRADE as an official Malaysian exporter
• Compliant with Halal certification (for selected product lines)
• Ensures strict adherence to Good Manufacturing Practices (GMP)

Customer Testimonials

Customers on e-commerce platforms and local distribution partners have praised the HomeCook brand for freshness, aroma, and authenticity of pepper, particularly highlighting the difference between their Sarawak pepper and conventional global varieties.

Achievements

• Successfully established the HomeCook brand in Malaysian spice aisles
• Expanded OEM production for health-conscious seasoning brands
• Built an international client base in less than a decade of operation
• Recognized by local media and trade platforms for supporting Sarawak’s pepper farming community

Pepper Spice Sdn Bhd continues to champion Malaysian pepper on the global stage, delivering premium spice products with authenticity, traceability, and flexible manufacturing solutions.