PT Inti Sari Internasional is a dynamic Indonesian manufacturer and exporter specializing in innovative snack and confectionery products. Based in Semarang, Indonesia, the company has steadily expanded its footprint across both domestic and international markets through a commitment to quality, flavor innovation, and consumer satisfaction.
Company Background and Vision
Founded with a vision to bring unique and high-quality snack foods to global consumers, PT Inti Sari Internasional leverages Indonesia's rich agricultural base and food processing expertise. With a strategic location in Semarang, a vital port and industrial hub, the company benefits from efficient logistics and access to key raw materials.
Core Business and Products
PT Inti Sari Internasional focuses on two major categories:
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Corn-based Snacks:
- Supercorn Sticks: Available in Cheese, Roasted Corn, and Chicken flavors.
- King Corn Sticks: Featuring a wider flavor range including Tutti Frutti, Chicken, Cheese, Roasted Corn, and Paprika.
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Confectionery Products:
- Wafer and Snack-based Candies: Including Cho Cho Snack Wafer, Karamello, and Cho-Cho Nyem Nyem.
- Assorted Candies: Color Meises Bella, King Bubble, Easy Gum, and Garibori Cool Mint Long Candy.
This diverse lineup caters to children, teens, and young adults across multiple regions, supported by eye-catching packaging and appealing flavor profiles.
Export and Market Reach
PT Inti Sari Internasional is actively engaged in international trade. According to insights from platforms such as Volza and ImportYeti:
- Top Export Destinations: The Philippines, Singapore, UAE, and African countries.
- Annual Export Volume: Over 150 container shipments recorded in recent years.
- Flagship Export Brands: Supercorn and King Corn, which have seen widespread retail acceptance in Southeast Asia and the Middle East.
Their consistent export activities underscore strong international demand and robust logistics capabilities.
Brand Portfolio
The company markets its products under several brands, each tailored to specific market segments:
- Supercorn and King Corn: Flagship snack brands known for bold flavors and fun shapes.
- Cho Cho, Bella, Yumi, and Karamello: Targeting the confectionery segment with a focus on youthful and colorful themes.
These brands are recognized in both traditional trade and modern retail formats in regional markets.
Manufacturing and Quality Assurance
PT Inti Sari Internasional operates a modern manufacturing facility in Semarang, Indonesia. The facility is equipped with:
- Automated extrusion and frying systems
- Precision flavor coating machines
- Hygienic packaging units capable of high-speed output
To maintain consistent quality, the company follows stringent manufacturing protocols and complies with major food safety certifications including:
- Halal Certification from MUI
- GMP (Good Manufacturing Practice)
- HACCP (Hazard Analysis Critical Control Points)
Management and Export Operations
The business is managed by seasoned professionals including Ms. Lina H. Sastradipradja and Danny from the Singapore division, who spearhead export growth and brand strategy. Their experience ensures seamless coordination between production, logistics, and international marketing.
Market Strategy and Innovation
The company's success is driven by its agile product development and market responsiveness. New flavor introductions and packaging refreshes are regularly tested through pilot markets before broader rollouts.
- Customer-centric Product Design: Emphasizes on affordability, long shelf life, and nutritional content.
- Private Labeling and OEM Services: Offered for regional distributors and retailers.
Customer Testimonials and Feedback
Retailers and importers commend PT Inti Sari Internasional for:
- "Prompt delivery and consistent product quality."
- "Flavors that resonate well with younger consumers."
- "Flexible packaging sizes suited for price-sensitive markets."
Achievements
- Recognition as a reliable exporter in Southeast Asia.
- Inclusion of Supercorn and King Corn in top-performing regional snack categories.
- Expanded distribution network with repeat orders from key distributors in the UAE, Singapore, and the Philippines.
With a mission to deliver tasty, fun, and high-quality snacks globally, PT Inti Sari Internasional continues to build its reputation as a trusted food manufacturer from Indonesia.