Ridley AgriProducts Pty Ltd, headquartered in Melbourne, Australia, is the country’s leading provider of animal nutrition solutions, serving both commercial and retail segments across a broad spectrum of livestock and companion animals. As a wholly owned subsidiary of ASX-listed Ridley Corporation Limited, Ridley AgriProducts combines scientific expertise, industry knowledge, and operational excellence to support the productivity and sustainability of Australia’s livestock and aquaculture sectors.
Core Business
Ridley AgriProducts manufactures and supplies a wide range of stockfeeds, supplements, and nutritional products under both bulk and retail formats. Its core product lines include:
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Bulk Ruminant Stockfeeds:
- Formulated feeds for dairy cattle, beef cattle, and sheep
- Custom rations designed to meet pasture availability and production targets
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Bulk Monogastric Stockfeeds:
- Specialized feeds for poultry (layers and broilers) and pigs
- Designed to meet specific energy, protein, and micronutrient requirements
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Aqua Feeds:
- Feeds for freshwater and marine fish
- Specialized prawn and shrimp feed solutions for sustainable aquaculture
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Animal Proteins & Oils:
- Rendered protein meals, fats, and oils for feed manufacturers
- Essential ingredients for feed energy and palatability
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Retail Packaged Products:
- Barastoc – Equine nutrition for sport, breeding, and leisure horses
- Cobber – Dog food for working and active dogs
- Rumevite – Ruminant supplements tailored for regional needs
These product categories are distributed through a national network of mills, distribution centers, and rural merchandise outlets.
Specialization and Unique Selling Proposition
Ridley’s strength lies in its:
- Nationwide footprint of 20+ feed mills and blending plants across Australia
- Industry-leading R&D facilities supporting product innovation and nutritional modeling
- End-to-end quality assurance programs, including ingredient traceability and nutritional consistency
- Brand leadership with trusted names like Barastoc, Cobber, and Rumevite dominating their respective categories
The company offers customized nutrition programs developed in collaboration with veterinarians, agronomists, and animal scientists.
Financials and Market Reach
As of the latest financial reporting under Ridley Corporation Limited (ASX: RIC):
- FY2023 revenue exceeded AUD 1.25 billion
- EBITDA of approximately AUD 105 million
- Over 1.9 million metric tons of feed produced annually
- Ridley serves more than 6,000 commercial customers, including integrators, family farms, and industry cooperatives
Its market share leadership across multiple sectors highlights Ridley’s central role in Australian agribusiness.
Shipment and Logistics Capabilities
Ridley maintains an efficient and responsive supply chain:
- Integrated logistics with rail and road capabilities for bulk delivery
- On-site feed production systems for large commercial operations
- Just-in-time inventory systems for perishable and seasonal product categories
- Partnerships with third-party logistics providers for national coverage
Retail products are stocked in major rural retailers, pet supply chains, and through online sales channels.
Target Market
Ridley AgriProducts serves a diverse range of customer segments:
- Commercial livestock producers (beef, dairy, poultry, pigs)
- Aquaculture operators
- Feedlot and grazing enterprises
- Rural retailers and independent merchants
- Companion animal owners and equestrian markets
With Australia’s vast geographic spread and varying climates, Ridley tailors regional formulations to meet local pasture conditions and nutritional gaps.
Capabilities
- Advanced feed formulation software for custom ration design
- Nutritional advisory teams providing on-farm support and performance benchmarking
- Quality control labs operating under NATA accreditation
- In-house rendering and ingredient sourcing for animal proteins and oils
- Product development team innovating for health, palatability, and performance
Ridley’s combination of field support, scientific backing, and supply chain efficiency enables consistent delivery of high-performance nutrition.
Certifications and Compliance
Ridley operates under rigorous compliance standards, including:
- FeedSafe® accreditation across all mills
- HACCP-certified quality systems
- DAFF-approved export certifications for aqua feeds and protein meals
- GMO-free and organic certification available on select products
- Member of Australian Renderers Association and Stock Feed Manufacturers’ Council of Australia (SFMCA)
These certifications ensure both safety and international acceptability of its product lines.
Customer Testimonials
Ridley’s clients consistently praise:
- Reliable supply and technical support, especially during seasonal surges
- Performance outcomes, including improved feed conversion ratios (FCRs) and weight gain
- Transparent sourcing and traceability, crucial for food safety and export programs
- Brand trust, with long-term loyalty to Barastoc and Cobber among retail consumers
Testimonials from beef feedlots and dairy cooperatives highlight consistent animal performance and lower production variability.
Major Achievements
- Recognized as Australia’s largest commercial animal nutrition provider
- Maintains the only dedicated aquafeed plant in Tasmania servicing the growing aquaculture industry
- Invested in a $47 million feed mill in Pakenham, Victoria, incorporating automation and precision batching
- Partnered with major agribusinesses like Ingham’s, Tassal, and Fonterra
- Launched sustainability initiatives including recyclable packaging and carbon footprint tracking
Ridley AgriProducts Pty Ltd remains the cornerstone of Australia's livestock productivity, delivering science-based, market-proven nutritional solutions that support the long-term viability and growth of the nation's agricultural sector.
