Roasting House is a premier Saudi Arabian specialty coffee roastery and coffee solutions provider, headquartered in Riyadh. Renowned for its meticulous approach to bean sourcing, roasting precision, and coffee education, Roasting House is a central player in the Kingdom’s third-wave coffee movement. Serving both retail and wholesale clients, the company bridges traditional Saudi coffee heritage with modern specialty coffee culture through its products, training, and café development services.
Company Background
Founded in response to the Kingdom’s growing demand for high-quality, traceable coffee, Roasting House has rapidly evolved into a nationally recognized specialty coffee brand. The company operates with a vertically integrated model encompassing green bean sourcing, in-house roasting, equipment distribution, barista training, and B2B services. Its roasting facility in Riyadh adheres to international specialty coffee standards, supported by a team of Q-Graders, certified baristas, and SCA-certified trainers.
Roasting House plays a significant role in promoting coffee culture through its retail store, online platform, and collaborations with premium hospitality venues and cafés across Saudi Arabia.
Core Business & Offerings
Roasting House provides a diverse and curated portfolio of products and services:
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Specialty Coffee:
- Single-Origin Beans: Sourced from Ethiopia, Colombia, Brazil, Yemen, and Kenya.
- Espresso Blends: Customized roast profiles for café and restaurant use.
- Saudi Coffee: Premium-grade Khawlani beans with heritage significance.
- Rare Coffee: Microlots and seasonal exclusives.
- Green Coffee: For wholesale roasters and B2B clients.
- Coffee Capsules: Nespresso-compatible capsules.
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Coffee Equipment:
- Roasting machines, espresso machines, electric and manual grinders, tampers, scales.
- Pour-over gear: drippers, gooseneck kettles, thermometers, filters.
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Barista & Brewing Tools:
- Tools for brewing, dosing, temperature control, and cleaning.
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Serving & Retail Accessories:
- Serving trays, presentation cups, retail packaging, coffee canisters.
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Tea & Beverages:
- Specialty teas and infusion products available for hospitality setups.
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Spare Parts & Maintenance:
- Espresso machine parts, grinder burrs, seals, hoses.
Unique Selling Proposition (USP)
- Saudi-Based Specialty Roastery: Local expertise with international quality standards.
- Q-Grader Certified Team: Ensures bean selection, roasting, and cupping excellence.
- SCA Training Center: Officially recognized courses in brewing, roasting, and barista skills.
- B2B Services: Tailored solutions for cafés, restaurants, and hotels—product, training, and supply chain.
- Exclusive Imports: Global partnerships with equipment brands and direct-trade coffee farms.
Financial Strength
While Roasting House is privately held and does not publicly disclose its revenue, market estimates suggest:
- Annual Revenue Estimate: SAR 20–30 million (~USD 5.3M–8M).
- Roasted Coffee Output: Estimated over 80 metric tons per year, serving hundreds of café and retail clients.
- Online Sales: Rapidly growing e-commerce footprint with nationwide logistics support.
The brand's consistent investment in roasting technology, training infrastructure, and logistics demonstrates sustained growth and reinvestment.
Export & Shipment Records
Roasting House currently focuses on domestic growth within Saudi Arabia but has started serving GCC wholesale clients:
- Export Activity: Limited to UAE and Bahrain through select B2B distribution.
- Wholesale Network: Over 400+ cafés and foodservice establishments supplied in Saudi Arabia.
Shipment operations are centrally managed from its Riyadh headquarters with refrigerated logistics for freshness assurance.
Target Market
- Cafés and Coffee Shops
- Hotels and Resorts
- Corporate Offices and Institutions
- Specialty Retailers and E-commerce Buyers
- Hospitality Chains and Restaurant Groups
Capabilities
- In-House Roasting: Profile development using Loring and Giesen roasters.
- Training Academy: Full SCA-certified training programs on-site.
- Technical Support: In-house team for equipment installation and maintenance.
- Private Label: Custom roasting and packaging for café clients and brands.
Certifications & Compliance
- SCA Accredited Training Partner (ATP)
- Q-Grader Certified Coffee Team
- SFDA-Compliant Food Handling and Production Facility
- ISO-Compliant Packaging & Logistics Standards
These credentials underline Roasting House’s commitment to food safety, education, and international standards.
Client Testimonials
“Roasting House has been instrumental in setting up our café, from equipment supply to training. Their support is world-class.”
– Owner, Specialty Coffee Shop, Jeddah
“The quality of their espresso blend is consistently excellent. Our baristas love working with their beans.”
– Head Barista, Riyadh-Based Restaurant Group
Achievements
- Recognized by Saudi Coffee Company as a premium national roaster.
- Featured in Saudi Horeca and Middle East Coffee Conference.
- Certified SCA Training Partner, among the first in the Kingdom.
- Roasted for Royal and VIP hospitality events, including Vision 2030 forums.
Roasting House continues to lead Saudi Arabia’s specialty coffee evolution through its passion for excellence, deep industry knowledge, and commitment to empowering local talent and businesses in the coffee ecosystem.
