S R Fragrance is a leading Indian manufacturer and exporter specializing in the creation of fragrances, essential oils, and perfumery compounds for diverse end-use industries. Headquartered in Dombivli, Maharashtra, the company has built a solid reputation in the flavours and fragrances sector through its innovation-led approach, quality-centric manufacturing, and customer-specific product development.
Brief History
Founded by Vrijesh Rameshchandra Pandey, S R Fragrance emerged as a specialized fragrance formulator over two decades ago. With a mission to deliver impactful olfactory experiences across sectors, the company quickly gained recognition for its fine fragrances and industrial applications. Over the years, S R Fragrance has expanded its capabilities and market reach across India and overseas.
Core Business
The company’s core business lies in the development, formulation, and manufacturing of fine and industrial fragrances, aromatic compounds, and essential oils. S R Fragrance serves a wide range of sectors, including cosmetics, personal care, air fresheners, detergents, and incense, tailoring solutions to both mass and premium segments.
Product and Service Offerings
S R Fragrance offers a broad array of olfactive products categorized as:
-
Fragrances
- Fine Fragrances (Eau de Parfum, Eau de Cologne)
- Attars and Body Sprays
- Fragrance Oils for Incense Sticks (Agarbatti), Soaps, and Detergents
- Aromas for Industrial Applications (Air Coolers, Car Perfumes, Candles)
- Roll-Ons and Air Fresheners
-
Flavours
- Custom flavour development for fragrance compounds
- Synthetically derived and natural aroma components
-
Ingredients
- Essential Oils (Lemongrass, Rose, Sandalwood, etc.)
- Fragrance Compounds and Perfumery Blends
- Aroma Chemicals for industrial and fine usage
Each formulation is carefully crafted in-house to meet diverse market preferences and regulatory compliance.
Specialisation and Core USP
S R Fragrance's value proposition is anchored in:
- Tailored Formulation: Bespoke fragrance development based on client brief and market trends
- Cost-Effective Solutions: High-impact aromas at commercially viable price points
- Multisector Capability: Serving both high-volume industrial clients and niche personal care brands
- Speed to Market: Quick sampling, prototyping, and scalable production
Financials
Although privately held and with limited public disclosures, available data and market feedback suggest:
- Annual production capability exceeding 150 metric tons
- Serving over 300 active clients across India and select global markets
- Estimated annual turnover of ₹10–15 crore (~$1.2–1.8 million USD)
- Continuous year-on-year growth averaging 15–20%
Shipment Data
From trade intelligence and customer reports:
- Exports active in Middle East, East Africa, and South Asia
- Bulk volumes of fragrance oil shipped in 25–50 liter drums
- Primary export items: Fragrance compounds for detergents, incense oils, and fine fragrance oils
- Shipment frequency: Monthly dispatches to 6+ international buyers
Target Market
S R Fragrance caters to:
- FMCG manufacturers (personal care, cleaning products)
- Agarbatti and incense stick manufacturers
- Cosmetic and soap manufacturers
- Private label perfume and attar brands
- Car perfume and air freshener producers
Capabilities
- In-house laboratory for aroma formulation and testing
- Scalable blending and filling units
- Multiple packaging formats for B2B and B2C
- Capability to handle small batch and bulk orders with consistency
Certifications and Compliance
- FSSAI Registered (for flavour components)
- GMP practices for fragrance production
- Adherence to IFRA (International Fragrance Association) guidelines
- Regulatory documentation provided for exports and bulk B2B transactions
Customer Testimonials
"We’ve been sourcing perfume oils from S R Fragrance for over 5 years. The consistency and aroma stability are excellent."
— Managing Director, Incense Manufacturer, UAE
"Their formulation for air cooler perfume was a commercial hit. Highly responsive team with good development cycle time."
— Product Manager, Indian Consumer Brand
Major Achievements
- Delivered over 500+ custom fragrance creations since inception
- Recognized by Indian FMCG firms for customized fragrance solutions
- Expanded reach to over 12 international clients across three continents
- Developed fragrance libraries for 4 different industry verticals (cosmetics, hygiene, incense, air freshening)