Exhibiting at Thaifex - Anuga Asia 2025

Sao Mai Agro Processing Joint Stock Company, headquartered in Kon Tum, Vietnam, is a dynamic and rapidly growing enterprise specializing in the manufacturing and export of high-quality fruit-based products. Leveraging Vietnam's rich agricultural resources and advanced processing technologies, the company has established itself as a reliable partner in the global food and beverage industry.

Company Overview

Founded with a vision to bring the best of Vietnam’s tropical fruits to the world, Sao Mai Agro Processing JSC focuses on transforming fresh agricultural produce into value-added products that meet international quality standards. The company operates with a strong emphasis on food safety, sustainability, and innovation.

Core Business

Sao Mai Agro is primarily engaged in the production and export of:

• Fruit Purees: Including Seedless Passion Fruit Puree and Soursop Puree.
• Fruit Concentrates: Such as Calamansi, Lime, Pineapple, and Passion Fruit Concentrates.
• Frozen Fruits: Including Frozen Monthong Durian, Cavendish Banana, Mango Kaew, Pineapple, Red Dragon Fruit, and Pink Guava.

These products cater to diverse sectors like food and beverage manufacturing, catering services, and retail packaging across global markets.

Specialization and Unique Selling Proposition

Sao Mai Agro’s core strengths lie in:

• Vertical Integration: Close collaboration with local farmers ensures high-quality raw materials and traceability.
• Modern Processing Facility: Equipped with advanced freezing and pureeing technology, maintaining natural flavor and nutritional value.
• Food Safety Compliance: Adheres to stringent international standards like HACCP, ISO, and likely FDA and EU regulations, although specific certifications are not publicly detailed.
• Tropical Fruit Expertise: Specializes in Southeast Asia’s most sought-after fruit varieties with customized processing options.

Financial Performance

While Sao Mai Agro’s financials are not publicly disclosed, its consistent international presence and product range expansion suggest a stable revenue model backed by export-driven growth. The diversified product portfolio also reduces risk and strengthens financial sustainability.

Shipment and Export Data

According to trade data platforms such as ImportYeti and TradeMo:

• Shipment Volume: Over 120 international shipments recorded across key markets including the United States, South Korea, Japan, and the European Union.
• Major Export Categories: Passion Fruit Puree, Frozen Durian, and Calamansi Concentrate dominate their shipment portfolio.
• Top Markets: U.S. and Japan appear as major importers of Sao Mai Agro’s products, indicating adherence to high international quality benchmarks.

Target Market

Sao Mai Agro targets a broad international customer base:

• B2B Clients: Food processors, beverage companies, and importers seeking tropical fruit derivatives.
• Retail Chains and Distributors: Offering bulk and private-label options.
• HORECA Sector: Supplying juice bars, hotels, and catering services with frozen and processed fruit ingredients.

Capabilities

• Production Capacity: High-volume output with flexible production lines capable of handling both small and bulk orders.
• R&D and Customization: Ability to tailor product specifications as per client requirements (e.g., Brix levels, packaging sizes).
• Cold Chain Logistics: Ensures product quality is maintained from source to destination.

Certifications and Compliance

Although specific certifications like ISO 22000, HACCP, or BRC are not publicly listed, the nature of their global export footprint implies stringent adherence to:

• Food Safety Management Systems
• Environmental Compliance
• Product Traceability and Quality Assurance

These are typically prerequisites for exporting to regions like the EU and North America.

Customer Testimonials

Public testimonials are not extensively listed; however, recurring export patterns and business continuity with partners in North America and East Asia indicate a high level of client satisfaction and trust.

Major Achievements

• International Expansion: Strong export presence in over 10 countries within five years.
• Brand Recognition: Regular participation in international trade fairs and exhibitions in Europe and Asia.
• Product Innovation: Among the first Vietnamese companies to offer Seedless Passion Fruit Puree with customized Brix and pulp levels.

Sao Mai Agro Processing Joint Stock Company continues to strengthen Vietnam’s reputation as a hub for premium tropical fruit products, combining agricultural heritage with modern processing expertise to deliver excellence to global markets.