Product Offerings
Products:
Trade Support: International Exhibitions, Business Matching, Export Promotion
Tourism Promotion: Culinary Tourism, Cultural Exchange Programs
Business Services: Subsidy Programs, Market Development Assistance
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Trade Support: International Exhibitions, Business Matching, Export Promotion
Tourism Promotion: Culinary Tourism, Cultural Exchange Programs
Business Services: Subsidy Programs, Market Development Assistance
The Sapporo Food & Tourism International Promotion Executive Committee, headquartered in Sapporo, Japan, is a strategic initiative led by the Sapporo City Government to enhance global recognition and market expansion of the city’s rich food and tourism sectors. Acting as a pivotal bridge between local producers and the global marketplace, the committee orchestrates a comprehensive platform for trade promotion and cultural exchange.
Operating under the Sapporo City Economic Affairs Bureau, the committee was formed to leverage Hokkaido’s robust agricultural production and Sapporo’s cultural assets to drive international economic engagement. It brings together stakeholders from government, business, and academia to coordinate and promote trade missions, food fairs, and tourism campaigns that showcase Sapporo’s unique offerings.
The Committee’s mission is delivered through the following strategic services:
Trade Support Initiatives:
Tourism Promotion:
Business Enablement Programs:
These services help Sapporo-based businesses, particularly SMEs and regional producers, penetrate new international markets with greater ease and visibility.
The committee’s distinctive role includes:
Although not a commercial enterprise, the committee contributes significantly to Sapporo's global economic footprint:
The committee engages with a variety of stakeholders, including:
While not a certifying body, the committee collaborates with:
These partnerships allow for seamless coordination of trade and promotional efforts across borders.
The Sapporo Food & Tourism International Promotion Executive Committee continues to play an instrumental role in promoting Sapporo as a global brand, boosting both exports and inbound tourism, and providing long-term economic benefits to local industries through coordinated international outreach.
Non-Profit Organization, Industry Association