Product Offerings
Products:
Feed Additives: Feed Flavors, Sweeteners, Acidifiers, Plant Extracts, Sodium Butyrate, Butyric Acid Glyceride, Emulsifiers, Small Peptides
Enzymatic Protein Feed Ingredients: Enzymatic Hydrolysate of Plant Protein
Shanghai Menon Animal Nutrition Technology Co., Ltd. is a leading high-tech enterprise and publicly listed company specializing in the research, development, and manufacturing of functional feed additives and enzymatically hydrolyzed protein ingredients for animal nutrition. Headquartered in Shanghai, China, Menon Nutrition is recognized for its science-backed innovation, sustainable product development, and global footprint in livestock and aquaculture nutrition markets.
Company Background
Founded by experts in animal physiology and biochemistry, Shanghai Menon Animal Nutrition has become a pioneer in the integration of biotechnology with animal nutrition. With state-of-the-art production and research facilities, the company drives innovation through collaboration with academic institutions, agricultural universities, and national research labs.
Menon operates on a mission to enhance animal health, feed efficiency, and environmental sustainability by introducing precision nutrition ingredients and performance-boosting additives.
As a publicly listed company, Menon adheres to high levels of transparency, operational efficiency, and international compliance, which enables strategic partnerships with major feed producers and agribusinesses across the globe.
Core Business and Product Portfolio
Menon offers a diversified portfolio of nutritional and functional feed products designed to address key challenges in modern animal husbandry, such as gut health, feed intake, digestion efficiency, and immune enhancement. Its key product segments include:
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Feed Additives
- Feed Flavors and Sweeteners: Enhance palatability and feed intake
- Acidifiers: Organic acids and blends to regulate gut pH and improve digestion
- Plant Extracts: Phytogenic compounds with antimicrobial and antioxidant effects
- Sodium Butyrate and Butyric Acid Glyceride: Targeted for intestinal health and mucosal development
- Emulsifiers: Improve lipid digestion and absorption
- Small Peptides: Functional biopeptides promoting growth and immunity
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Enzymatic Protein Feed Ingredients
- Enzymatic Hydrolysate of Plant Protein: Bioavailable, low-antigenic protein source for piglets, poultry, and aquaculture
- High digestibility and amino acid balance for young animal feeding programs
These products are formulated using precision fermentation and enzymatic hydrolysis technologies, ensuring high bioavailability and consistent performance across species.
Unique Selling Proposition (USP)
Shanghai Menon differentiates itself through its:
- Biotech-driven formulation strategy, focusing on physiological impact rather than basic nutrition
- Enzymatic hydrolysis technology, delivering highly digestible plant-based protein ingredients
- Scientific approach to functional additives, validated through in vivo trials and peer-reviewed studies
- Focus on gut health and immune modulation, reducing dependency on antibiotic growth promoters (AGPs)
- Strong commitment to sustainability and residue-free nutrition
Menon's products are formulated to meet modern consumer demands for food safety, sustainability, and animal welfare.
Financial & Export Performance
While exact financial data is regulated due to its listed status, Menon Nutrition demonstrates a solid financial trajectory:
- Listed on the Chinese National Equities Exchange and Quotations (NEEQ), also known as the New Third Board
- Consistent year-over-year revenue growth, driven by domestic demand and export expansion
- Exporting to more than 30 countries, including key markets in Southeast Asia, Middle East, Europe, and South America
- Strategic partnerships with international feed integrators and veterinary pharmaceutical companies
- Regular participation in global industry expos such as VIV, EuroTier, and IPPE
Export records show sustained international demand for its acidifiers, sweeteners, and protein hydrolysates.
Target Market
Menon serves a broad and evolving client base in the global animal feed industry:
- Feed mills and integrators (swine, poultry, aquaculture)
- Premix manufacturers and nutrition companies
- Veterinary pharmaceutical companies
- Distributors in animal nutrition and health sectors
- R&D labs and technical centers for feed formulation
Its products are ideal for inclusion in starter feeds, performance diets, and antibiotic-free programs.
Capabilities
Menon’s operational infrastructure supports advanced manufacturing and R&D excellence:
- Modern production bases with fermentation, blending, spray drying, and microencapsulation capabilities
- In-house biotech labs equipped for peptide analysis, digestibility testing, and microbial activity assays
- High-throughput product testing protocols, ensuring batch consistency and quality
- Custom formulation and private labeling services for global partners
- Technical support teams with veterinary nutritionists and species-specific advisors
The company’s automation and traceability systems allow full compliance with international quality assurance standards.
Certifications and Compliance
Shanghai Menon Animal Nutrition operates under strict regulatory frameworks, including:
- ISO9001 Quality Management System
- ISO22000 Food Safety Management
- FAMI-QS Certification for feed additive production
- GMP+ Compliance for global trade assurance
- HALAL Certification for market expansion into Islamic regions
- Adherence to China’s Ministry of Agriculture (MOA) and EU feed additive regulations
These certifications confirm its capacity to meet stringent safety, quality, and traceability standards worldwide.
Customer Testimonials
Although not publicly listed, industry feedback and third-party evaluations highlight:
- High consistency in product efficacy and palatability
- Appreciation for technical guidance in diet formulation
- Documented improvements in feed conversion ratio (FCR) and gut health
- Strong trust in Menon’s regulatory and documentation support during product registration
The company’s partnerships with multinational feed players validate its reputation and technical reliability.
Achievements and Recognition
- Designated as a National High-Tech Enterprise by Chinese authorities
- Holder of multiple national patents related to enzymatic hydrolysis and feed flavoring technologies
- Contributor to industry white papers on non-antibiotic growth strategies and plant-based proteins
- Supported university-led research on functional peptides in piglet and broiler diets
- Recognized among the Top Functional Feed Additive Innovators in China
Shanghai Menon Animal Nutrition Technology Co., Ltd. is shaping the future of animal nutrition with precision, sustainability, and biotechnology. Through evidence-based product development and global collaboration, Menon is transforming how the world feeds its animals—safely, efficiently, and responsibly.