Shivai Fabricators Pvt. Ltd., operating under the consumer-facing brand "Narmada Maiyya", is a leading manufacturer and supplier of cold-pressed edible oils in India. Headquartered in Jabalpur, Madhya Pradesh, the company is committed to promoting natural, chemical-free nutrition by producing oils using traditional wooden ghani techniques.
Brief History
Founded by Mr. Ravindra Dongre, Shivai Group has its roots in agricultural engineering and food-grade oil extraction technologies. With a deep understanding of traditional Indian nutrition and modern food safety protocols, the company launched its Narmada Maiyya brand to cater to health-conscious consumers seeking purity, taste, and wellness through daily cooking essentials.
Core Business
Shivai Group’s core business activities include:
- Manufacturing cold-pressed edible oils using the wooden ghani method
- Producing high-quality oil cakes for agricultural and animal feed use
- Distribution of oil products under its own brand as well as white-labeling
Product and Service Offerings
Cold Pressed Oils (Wooden Ghani Process)
- Mustard Oil
- Sunflower Oil
- Sesame Oil
- Groundnut Oil
Each oil is extracted at low temperatures (<45°C) to preserve nutrients, aroma, and flavor, without the use of solvents or external heat.
Oil Cakes
- Mustard Oil Cake
- Sesame Oil Cake
- Sunflower Oil Cake
These by-products are widely used as organic fertilizers and animal feed additives, ensuring zero waste from the production process.
Specialisation and Core USP
- Traditional Extraction Method: All oils are processed via the wooden ghani method, preserving nutritional value and ensuring chemical-free purity.
- Farm-to-Bottle: Direct sourcing from farmers ensures quality control and fair trade practices.
- Brand Commitment to Purity: 'Narmada Maiyya' emphasizes religious, cultural, and nutritional purity in branding and product philosophy.
- Natural Shelf-Life: No preservatives, additives, or artificial flavors.
Financials
While financial figures are not publicly available, industry estimates suggest:
- Monthly production capacity: 30,000+ liters of cold-pressed oils
- Annual turnover range: ₹5–10 crore (~$600K–$1.2 million USD)
- Distribution across Madhya Pradesh and neighboring states
- Online retail presence through food specialty platforms and B2B sales
Shipment Data
- Primary distribution is within Central India, with packaging formats ranging from 500 ml to 5 liters
- Wholesale packaging for B2B clients (restaurants, health stores, cooperatives)
- Oil cakes shipped in 25 kg and 50 kg bags for agricultural use
Target Market
- Health-conscious households
- Ayurvedic wellness centers
- Organic and whole food retailers
- Restaurants and caterers emphasizing traditional Indian cooking
- Animal husbandry and agriculture cooperatives (for oil cakes)
Capabilities
- In-house ghani oil pressing units and quality testing
- Custom labeling for private label orders
- Packaging lines for retail bottles and bulk containers
- Ability to scale production for export markets and contract manufacturing
Certifications and Compliance
- FSSAI licensed manufacturing unit
- Food-grade packaging standards
- Periodic lab testing for aflatoxins and adulterants
- Environmentally friendly processing with zero chemical discharge
Customer Testimonials
"The mustard oil from Narmada Maiyya has a rich aroma and purity that you don’t get in commercial oils. It’s now a staple in our kitchen."
— Homemaker, Jabalpur
"We source sesame and sunflower oils in bulk for our Ayurvedic formulations. Shivai Group maintains excellent quality and timeliness."
— Procurement Manager, Herbal Medicine Brand
Major Achievements
- Successfully developed a health-centric, culturally rooted brand in Narmada Maiyya
- Built a loyal regional customer base through word-of-mouth and purity assurance
- Integrated oil cake utilization in local agriculture and animal feed industries
- Contributed to promoting traditional food practices and clean-label products in Indian households