Snacks: Twit Bit Tomato Masti, Twit-Bit Masala Dhoom, Cream And Onion Balls, Tasty Chatpata Pudina Chips, Indori Chat Masala Chips, Crunchy Desi Tomato Chips, Mouth Watering Tomato Ring, Delicious Taste Tomato Puffs, Yummy Pure Salted Chips
Shruti Snacks Private Limited, headquartered in Indore, Madhya Pradesh, is a leading manufacturer and supplier in India’s fast-growing packaged snacks industry. With its flagship brand Twit-Bit, the company has carved a niche in offering flavorful, innovative, and regionally beloved snack varieties that cater to both urban and rural consumers.
Founded and managed by Ghanshyam Das Ludhyani and Mohan Kumar Ludhyani, Shruti Snacks Pvt. Ltd. began operations with a strong vision of delivering high-quality, hygienic, and affordable snack options to the Indian masses. The company’s operations are focused on producing snacks that combine taste with tradition, leveraging local flavors and consumer preferences.
Shruti Snacks is known for its wide range of extruded and fried snacks, targeting the youth and family segments. The product line is characterized by unique flavor profiles inspired by local Indian tastes.
These snacks are designed to appeal to consumers looking for affordable indulgence with a regional twist. Products are available in multiple pack sizes to cater to different market segments.
Based in Indore, the company operates a state-of-the-art production facility equipped with modern extrusion, frying, flavoring, and packaging units. Their manufacturing process adheres to stringent hygiene and quality control protocols to ensure consistent product quality. The facility’s automation enables high-volume production, catering to both domestic and potential export markets.
Shruti Snacks Pvt. Ltd. has established a robust distribution network across central and northern India. The products are available in general trade, modern trade, and institutional sales channels. Indore being a hub for snack innovation and consumption helps the company stay ahead in flavor development and consumer trends.
Although exact revenue details are not publicly disclosed, the company’s extensive product range, branded identity under Twit-Bit, and growing visibility suggest strong market traction. The demand for regional snacks in India is estimated to grow by over 15% annually, and Shruti Snacks is well-positioned to leverage this trend with its regionally targeted flavors.
As of current data, Shruti Snacks primarily caters to the domestic market, but its product offerings align well with international demand for Indian extruded and ethnic snacks. Popularity of Indian flavors like chat masala, tomato puffs, and mint seasoning presents strong potential for expansion into:
While specific certifications are not publicly disclosed, the company’s operational scale and packaged retail presence suggest compliance with:
Further certifications for export markets can be acquired based on buyer requirements.
Consumer reviews highlight the snacks’ taste, freshness, and nostalgic flavor, especially in the central India region. Twit-Bit products are often mentioned for their affordability and regional authenticity, giving them an edge in local snack segments.
