Sovam Ayurveda, operating under Sovam Crop Science Private Limited, is a Jaipur-based manufacturer and exporter specializing in herbal health care, wellness, and personal care products. With an extensive product portfolio and growing global footprint, Sovam Ayurveda has positioned itself as a trusted name in the Ayurveda and herbal products industry.
Company Background
Founded and directed by Mukesh Kumar Bahrod, Sovam Ayurveda leverages India’s rich Ayurvedic heritage combined with modern production techniques to produce over 100 natural health and wellness products. The company’s R&D-driven approach and adherence to traditional formulations set it apart in a competitive landscape.
Core Business and Product Portfolio
Sovam Ayurveda offers a wide range of herbal solutions under three primary brands: Sovam Ayurveda, Wellayu, and Mixxage. Their diverse product lines serve health, wellness, beauty, and dietary segments.
Herbal Juices
- Aloe Vera Juice, Amla Juice, Kalmegh Juice
- Sea Buckthorn Juice, Multi Berry Juice, Aloe Vera Noni Juice
- Aloe Vera Orange Juice, Aloe Wheatgrass Giloy Juice
These juices are formulated to support immunity, digestion, liver function, and general wellness.
Herbal Capsules
- Liver Care Capsule, Weight Gain Capsule, Diab O Care Capsule
- Shilajeet Musli Capsule, Moringa Oleifera Capsule
- Men Power Capsule, Heart Care Capsule, URIC O CARE Capsule
Targeting key health conditions like diabetes, liver function, cardiovascular health, and men’s vitality.
Herbal Drops and Powders
- Addiction Mukti Drop, American Ginseng Drop, Grape Seed Extract Drop
- Weight Loss Powder, Moringa Powder Capsules
Popular for detoxification, metabolism enhancement, and herbal immunity support.
Ayurvedic Syrups
- Ortho O Power Syrup, Stone Care Syrup
- Nirgundi Syrup, Aayu Syrup
Formulated for joint health, urinary health, and general rejuvenation.
Personal Care Products
- Onion Hair Oil, Mixxage Hair Root Treat Oil
- Mixxage Aloe Vera Gel with Neem Extract
- Mixxage Face Wash
Free from harmful chemicals, these products align with clean beauty trends.
Health Supplements
- Stem Cell Juice, Hemoglobin Juice
- Obesity Care Juice, Sugar Care Juice
- De Addiction Care Juice
Blended with potent herbs for chronic conditions and lifestyle diseases.
Manufacturing and Infrastructure
Sovam Ayurveda's manufacturing facility is located in Jaipur, Rajasthan. The infrastructure supports:
- GMP and ISO-certified production
- In-house formulation lab and R&D
- Automated filling, sealing, and labeling systems
- Strict quality control and batch testing
The facility is designed for scalability to meet growing domestic and international demand.
Market Presence and Distribution
Sovam Ayurveda's products are available across India via distributors, e-commerce platforms, and direct selling channels. The company has expanded into:
- Middle Eastern markets
- African nations
- South Asia and parts of Europe
Its B2C and B2B marketing efforts focus on health-conscious consumers and Ayurvedic practitioners.
Financial and Export Insights
Although exact financial figures are not public, the company’s extensive product line and export activity suggest annual revenues in the multi-crore INR range. Their export catalog features over 60+ SKUs with rising demand for juices, syrups, and capsules in herbal wellness sectors abroad.
Target Market
- Health-conscious urban consumers
- Ayurvedic treatment centers and wellness clinics
- Nutritional supplement retailers
- Herbal product importers and wholesalers
Capabilities and Specialization
- 100% Herbal and Ayurvedic Formulations
- Private Label Manufacturing
- International Export Compliance
- R&D Focused on Modern Wellness Needs
Certifications and Compliance
- FSSAI
- GMP Certified Facility
- ISO 9001:2015 Compliant
- Exports in compliance with AYUSH guidelines and international import norms
Customer Testimonials and Brand Trust
Customer feedback across platforms highlights product effectiveness in areas such as diabetes management, liver health, and joint pain relief. The brand is often recommended by Ayurvedic practitioners and wellness coaches.
Major Achievements
- Developed a catalog of over 100+ SKUs
- Exported to 20+ countries across Asia and Africa
- Recognized for product innovation in natural immunity boosters and anti-addiction drops
- Expansion of brand identity through Wellayu and Mixxage into the personal care segment
