Exhibiting at Thaifex - Anuga Asia 2025

Star Sun Foods (Thailand) Co., Ltd., located in Khao Yoi, Phetchaburi, Thailand, is a dynamic manufacturer and exporter of confectionery, snack foods, and processed ready-to-eat meals. Established with a vision to bring innovative, fun, and quality treats to global consumers, the company has rapidly scaled its operations across Asia, the Middle East, and emerging markets worldwide.

Core Business

The company is structured around the production and global distribution of gelatin-based jellies, gummy candies, and functional snacks. Star Sun Foods manages a vertically integrated value chain from product development and raw material sourcing to packaging and logistics, ensuring product consistency and safety.

Product and Service Offerings

• Confectionery

  • Jumbo Jelly
  • Chewy Gummy
  • Juicy Jelly
  • Koco Jelly
  • Sunsu Jelly
  • Superstick Jelly

• Snack Foods

  • Fruit-flavored snacks
  • Milk-based chewy candies

• Processed Foods

  • Ready-to-eat jelly and pudding
  • Retort-packaged meals

• Beverages

  • Non-alcoholic flavored drinks (jelly-based and fruit-based)

These products are offered in various packaging types including spouted pouches, stick packs, jars, and trays, allowing for private label and custom branding for retailers and distributors globally.

Specialisation and Core USP

Star Sun Foods thrives on:

• Category Innovation: Pioneers in fun-format jellies such as stick-type and spouted pouches
• Private Label Expertise: Supplies to major supermarket chains and distributors globally
• Flexible Manufacturing: Small-batch capabilities alongside high-volume production
• Quality Control: State-of-the-art production lines adhering to international food safety standards

Financials

While private company financials are not publicly disclosed, based on market intelligence and export data:

• Estimated Annual Revenue (2023): USD 15–20 million
• Confectionery Segment Contribution: ~70% of total revenue
• Export Revenue Share: Over 80% of total sales

Shipment Records

Based on trade data from ImportYeti and Volza:

• Export Regions: Asia-Pacific, Middle East, North Africa, Latin America
• Average Monthly Shipments: 80–120 containers
• Top Export Destinations: Philippines, Saudi Arabia, UAE, Malaysia, Colombia
• Total Export Shipments (2023): Approx. 1,200 containers

Target Market

Star Sun Foods targets:

• Retail Chains: Supermarkets, convenience stores, and department stores
• Distributors: National food distributors and importers
• Private Label Buyers: International brands looking to source from Asia
• Institutional Buyers: Catering services and bulk snack suppliers

Capabilities

• 10+ modern jelly production lines
• In-house R&D and flavor development team
• Flexible packaging formats and multilingual labeling
• Cold storage and logistics support
• OEM and ODM services with branding consultation

Certifications and Compliance

• GMP (Good Manufacturing Practices)
• HACCP (Hazard Analysis and Critical Control Points)
• HALAL Certification
• FDA Thailand Certified
• ISO 9001 and ISO 22000 Food Safety Standards

These certifications underscore the company's dedication to global food safety and quality assurance.

Customer Testimonials

• “We’ve worked with Star Sun for 6 years now. Their innovation in jelly packaging helped us stand out in our markets.”
  — Khalid Al-Mutairi, Product Director, GulfFoods Group

• “Reliable partners with consistent product quality and efficient delivery timelines. Our go-to for private label jelly snacks.”
  — Andrew Tan, Operations Manager, SuperMart Philippines

Major Achievements

• Successfully expanded to over 30 countries by 2023
• Launched new eco-friendly packaging options in 2022
• Increased production capacity by 40% through new line installations in 2023
• Winner of the “Emerging Exporter” award by Thai Chamber of Commerce in 2022