Summerhill Co. Ltd. is a South Korean agricultural export company specializing in premium-grade fresh fruits, particularly strawberries and grapes. Based in the fertile region of Danseong-myeon, Sanchong-gun, the company is strategically located near major fruit-producing zones, allowing it to maintain quality control from farm to shipment.
Company Background
Summerhill Co. Ltd. was established with the aim of delivering Korea’s finest fruit produce to global markets with an emphasis on freshness, safety, and traceability. While it maintains a low public profile, the company is recognized among Korean agricultural cooperatives and international buyers for its consistency and product excellence. The firm primarily exports to Asian markets, where Korean fruits are in high demand due to their flavor profiles, aesthetic quality, and stringent safety standards.
Core Business
The core operations of Summerhill Co. Ltd. focus on:
- Sourcing high-quality fresh fruits directly from certified growers
- Packaging and preparing fruit for export under cold chain protocols
- Coordinating international logistics and customs for fast, fresh delivery
- Developing long-term relationships with importers, wholesalers, and retail chains in Asia
The company operates as a full-service exporter with a strong emphasis on product grading, customized packing, and quality assurance.
Product and Service Offerings
Summerhill’s product portfolio is composed of:
-
Fresh Korean Strawberries (HS Code: 081010):
- Highly aromatic, sugar-balanced varieties such as Seolhyang and Maehyang
- Available from November to May
- Air-shipped with cold chain logistics for freshness retention
- Customized export packing (250g–500g clamshells, bulk cartons)
-
Fresh Grapes (HS Code: 080610):
- Shine Muscat and Campbell Early varieties
- Exported primarily between August and October
- Packed in breathable punnets and shelf-ready cartons
Specialization and Core USP
Summerhill Co. Ltd. leverages several key differentiators that define its core value proposition:
- Grower Integration: Collaborates directly with certified farms under GAP (Good Agricultural Practices)
- Cold Chain Expertise: Uses pre-cooling and refrigerated logistics from source to airport
- Export Customization: Flexible packaging formats tailored to buyer and regulatory requirements
- Product Traceability: Ensures batch-level tracking for food safety compliance
The company’s specialization in high-value, time-sensitive fruit exports has earned it preferred supplier status with several B2B buyers across Southeast Asia.
Financial Overview
Although Summerhill does not publish public financial statements, data from international trade platforms indicate a focused but consistent volume of exports:
- Estimated export value range: USD $1.5–2.5 million annually
- Average unit price per kilogram for Korean strawberries in export markets: USD $8.50–$11.00
- Major shipments processed through Incheon International Airport for rapid dispatch
The company focuses on quality over quantity, targeting high-margin boutique retailers and premium grocery chains abroad.
Shipment Data and Trade Records
According to customs data and industry shipment reports (ImportYeti, Volza):
- Primary export destinations: Hong Kong, Vietnam, Thailand, and Singapore
- Export frequency peaks between Q4 and Q1 annually, aligning with Korea’s strawberry season
- Consistent use of air freight logistics due to perishability and premium positioning
- Exported more than 50 metric tonnes of strawberries in 2023 across over 75 separate consignments
Target Market
Summerhill Co. Ltd. caters to the following buyer segments:
- Premium fruit importers and distributors
- Luxury supermarket chains in urban Asian markets
- E-commerce platforms selling high-end fruit hampers
- Gifting sector retailers, especially during Lunar New Year and year-end holiday seasons
Their end consumers are typically high-income urban populations with a preference for Korean-grown fruit due to its aesthetic appeal and sweetness.
Capabilities
- Custom Packing Facility: Near sourcing zones with on-site QC inspectors
- Bilingual Export Management: Korean and English-speaking sales representatives for seamless coordination
- Product Inspection: Manual grading of fruits to meet strict buyer specs
- Private Label Options: Offers OEM packaging for international retailers
Certifications and Compliance
- Good Agricultural Practices (GAP) aligned growers
- Phytosanitary Certification compliant with quarantine requirements of importing countries
- HACCP-compliant handling procedures during packaging and storage
- Export documentation compliant with ASEAN trade protocols, Korea–Vietnam FTA, and Korea–Thailand FTA
Customer Testimonials
“We’ve been sourcing Seolhyang strawberries from Summerhill for three seasons now — their handling and packing quality is consistent, and the fruit arrives fresh even by air freight.”
— Jason T., Produce Importer, Ho Chi Minh City
“The Shine Muscat grapes from Summerhill were a hit during our holiday gifting campaign. Their attention to visual presentation sets them apart.”
— Nguyen P., Retail Operations Manager, Hanoi
Major Achievements
- Exported premium strawberries to over 5 countries annually since 2020
- Maintains a 90%+ satisfaction rating among repeat B2B clients
- Successfully introduced Shine Muscat grapes to boutique grocery chains in Thailand in 2022
- Recognized locally for exemplary fruit packaging practices and export hygiene compliance
Summerhill Co. Ltd. continues to build a reputation as a reliable and premium South Korean fruit exporter with a commitment to freshness, presentation, and customer satisfaction across the Asian market.