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T2

Exhibiting at Thaifex - Anuga Asia 2025

11-RR35
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

Rice Products, Functional and Nutraceutical Foods, Snack Foods, Confectionery, Health Food

Products:

Functional Foods: Plant-Based Jelly (Lutein & Zeaxanthin, Veggies Phyto)

Confectionery: Moomilk Milk Tablets (various flavors), Buddy Pop Probiotic Candy (Yogurt, Lemon)

Supplements: Min C Lozenges (Vitamin C Chewable Tablets), White Finger Root Extract Dietary Supplement

Beverages: White Finger Root Extract Instant Drink Powder (Honey Lemon, Genmaicha)

Grains & Flours: Riceberry Rice, RD43 Rice, Riceberry Rice Flour, Riceberry Rice Flour Waffle & Pancake Mix (Purple Potato, Real Cocoa)

Oils: Riceberry Rice Bran Oil

Product Gallery:

Buddy Pop Probiotic Candy (Yogurt and Lemon Flavour)

Buddy Pop Probiotic Candy (Yogurt and Lemon Flavour)

Lozenges plus  Vitamin C  Chewable Tablets (Grape Flavour)

Lozenges plus Vitamin C Chewable Tablets (Grape Flavour)

Lozenges plus  Vitamin C  Chewable Tablets (Orange Flavour)

Lozenges plus Vitamin C Chewable Tablets (Orange Flavour)

Moomilk Milk Tablet (Chocolate Flavour)

Moomilk Milk Tablet (Chocolate Flavour)

Sunfood Corp Co., Ltd., based in Samut Prakan, Thailand, is an innovation-driven manufacturer and exporter specializing in functional foods, plant-based nutrition, confectionery, and dietary supplements. With a clear mission to promote healthier lifestyles through food science, the company leverages Thailand’s rich agricultural resources and cutting-edge R&D to deliver nutritious, value-added products under multiple consumer-friendly brands.

Core Business Operations

Sunfood Corp’s operations span multiple food and health-related categories:

  • Functional Foods & Plant-Based Nutrition:

    • Plant-based jelly enriched with Lutein & Zeaxanthin and Veggies Phyto to support eye health and antioxidant intake.
  • Confectionery:

    • Moomilk Milk Tablets: Calcium-rich chewable milk tablets in flavors such as milk, banana, and melon.
    • Buddy Pop Probiotic Candy: Dual-benefit candy promoting gut health with flavors like yogurt and lemon.
  • Nutraceutical Supplements:

    • Min C Lozenges: Vitamin C chewables that support immune health.
    • White Finger Root Extract Supplements: Thai botanical extracts known for anti-inflammatory and antimicrobial properties.
  • Healthy Beverages:

    • Instant drink powders made from white finger root, blended with honey lemon or genmaicha tea for immunity and detox support.
  • Grains, Flour & Baking Mixes:

    • Riceberry Rice and RD43 rice (low glycemic index varieties).
    • Gluten-free rice flour, and riceberry-based pancake & waffle mixes infused with purple potato or cocoa.
  • Oils:

    • Cold-pressed Riceberry Rice Bran Oil rich in antioxidants and omega-3.

Unique Selling Proposition

Sunfood Corp stands out for its cross-functional approach to food and health:

  • Products formulated by food scientists and nutritionists using clinical-grade ingredients.
  • Multi-brand strategy with clear segmentation for children, adults, and wellness-focused consumers.
  • Uses locally sourced rice varieties like Riceberry and RD43 known for low GI and high antioxidant content.
  • Integrates Thai herbal knowledge with modern supplement delivery formats, appealing to both traditional and modern consumers.

Financial Insights

As a mid-sized privately held firm, Sunfood’s financial data is not public. However, indicators from trade participation and product volume suggest:

  • Estimated annual revenue between USD 3 million to 7 million.
  • Strong growth post-2020 in the health and wellness product category, especially vitamin-enriched confectionery and plant-based jellies.
  • E-commerce and export segments contribute over 50% of revenue, as per data from recent trade show participation and regional distributor networks.

Export and Shipment Activity

Sunfood Corp is an active exporter, with shipment records showing deliveries to:

  • Southeast Asia: Malaysia, Vietnam, Indonesia, Philippines
  • Middle East: UAE and Qatar
  • East Asia: Taiwan and South Korea
  • Occasional shipments to North America and Australia via distributor partnerships and ethnic food importers.

Regularly features in THAIFEX, Gulfood, and FHA Singapore, where product sampling and B2B lead generation form a core export strategy.

Target Market

Sunfood targets both institutional buyers and end consumers:

  • Retail chains and health food stores seeking innovative functional food lines.
  • Pharmacies and wellness distributors focusing on dietary supplements and health candy.
  • Parents and caregivers shopping for nutrient-enriched food for children (e.g., Moomilk).
  • E-commerce platforms across Thailand and neighboring countries.

Capabilities and Infrastructure

  • Advanced R&D lab for supplement formulation, plant-based innovation, and food stability testing.
  • In-house production lines for confectionery, powder drinks, and tablet-form supplements.
  • Flexible OEM/ODM capabilities, offering white-label manufacturing for overseas partners.
  • Hygiene-compliant packaging systems designed for international retail standards.

Certifications and Compliance

  • Thai FDA approval for all food and dietary supplement products.
  • GMP and HACCP-certified manufacturing facility.
  • HALAL certification on key product lines to support Muslim-majority market penetration.
  • Ongoing audits for ISO 22000 to facilitate entry into EU and U.S. markets.

Customer Feedback

  • Parents praise Moomilk for its appealing flavors and ease of consumption by toddlers and kids.
  • Buddy Pop probiotic candies are appreciated for combining flavor and functionality without added sugar.
  • Riceberry and functional powders noted for their authentic Thai origin and health benefits.

Achievements and Recognition

  • Winner of Innovation in Functional Confectionery at Thailand Food Innovation Awards.
  • Shortlisted in THAIFEX Future Food category for plant-based jelly line.
  • Recognized in Thai Ministry of Commerce export accelerator programs for SMEs.
  • Developed multiple brands now sold across more than 12 countries in Asia and the Middle East.