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Exhibiting at Thaifex - Anuga Asia 2025

IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Product Categories:

Cereals And Cereal Products

Products:

Instant Noodles: Zow Zow Instant Noodles, Haji Instant Noodles

Private Label Noodles: Custom-branded instant noodles for OEM clients

Sungai Golok Noodles Factory Co., Ltd., headquartered in Su-ngai Kolok, Thailand, is a long-standing manufacturer and exporter of halal-certified instant noodles. Best known for its flagship brands "Zow Zow" and "Haji", the company serves both domestic markets and international clients, with a strong focus on Muslim-majority regions. Established with a commitment to affordable, high-quality, and culturally appropriate food products, Sungai Golok Noodles Factory is a respected name in Thailand’s southern food manufacturing sector.

Core Business Operations

The company operates modern facilities for the production and packaging of instant noodles and related products. Its operations are centered around:

  • Instant Noodles:

    • Zow Zow Instant Noodles: Popular in Southern Thailand for its halal-certified seasoning and variety of local flavors.
    • Haji Instant Noodles: Specifically developed for Muslim consumers, using compliant ingredients and packaging practices.
  • OEM/Private Label Manufacturing:

    • Offers custom formulation and branding services for clients in domestic and international markets looking to develop proprietary instant noodle products.

Unique Selling Proposition

Sungai Golok Noodles Factory is uniquely positioned at the intersection of affordability, halal compliance, and local flavor innovation. Its distinguishing features include:

  • 100% Halal-Certified Production Line, ideal for export to Muslim-majority countries.
  • Focus on regional Southeast Asian flavor profiles, differentiating it from mass-market brands.
  • OEM capabilities supporting startup and regional brands with customized noodles.
  • Strong distribution network in southern Thailand and cross-border markets in Malaysia and Indonesia.

Financial Insights

As a family-operated and privately held SME, the company does not publicly disclose financials. However:

  • It is among the top regional instant noodle producers in Southern Thailand.
  • Estimated production volume exceeds 5 million packets annually.
  • Majority of revenue is derived from domestic sales, with an expanding export footprint.

Export and Shipment Activity

Sungai Golok Noodles Factory has seen consistent demand from:

  • Malaysia and Indonesia, particularly in border regions and Islamic retail chains.
  • Middle East countries, where Halal-certified Asian noodle products are increasingly sought.
  • OEM clients in Southeast Asia who rebrand and resell the company’s noodles under their own labels.

Shipment records from trade directories confirm regular cross-border deliveries and B2B supply arrangements.

Target Market

The company serves multiple market segments:

  • Retail consumers seeking affordable, halal-certified instant noodles.
  • Distributors and wholesalers serving halal-focused retail environments.
  • Private label clients launching custom instant noodle brands.
  • Exporters in ASEAN and Middle East regions requiring compliant food manufacturing partners.

Capabilities and Infrastructure

  • Fully Halal-Certified Factory in Su-ngai Kolok with automated noodle production lines.
  • Packaging and seasoning integration conducted in-house for flavor consistency.
  • OEM Development Support including branding, packaging, and regulatory labeling.
  • Logistics and Customs Support for international shipments, particularly to ASEAN.

Certifications and Compliance

  • HALAL Certification from the Central Islamic Council of Thailand.
  • Thai FDA approval for all product lines.
  • GMP (Good Manufacturing Practice) compliance across production facilities.
  • Customs-compliant export packaging tailored for each international market.

Customer Feedback

  • Widely praised in regional markets for its taste, affordability, and cultural appropriateness.
  • Distributors commend the company for reliability in production and delivery.
  • OEM clients highlight flexibility and responsiveness in developing new flavor profiles.

Achievements and Recognition

  • Over 30 years of manufacturing excellence in the southern Thai food industry.
  • Successfully built Zow Zow into a recognized household brand in Southern Thailand.
  • Maintained a steady cross-border trade presence with Malaysia since inception.
  • Trusted halal manufacturing partner for several emerging noodle brands in ASEAN.