Super J. International Co., Ltd., headquartered in Bangkok, Thailand, is a prominent trading and export company specializing in high-quality canned, frozen, and dehydrated food products. With decades of experience in global trade, Super J. has built strong relationships with processors, producers, and buyers across continents, enabling seamless food export solutions from Thailand to international markets.
Company Overview
Established in 1990 by Jesada Tanking, Super J. International has grown into a reputable export house known for its reliability, quality assurance, and category diversity. The company sources, consolidates, and delivers food products to more than 30 countries with a strong emphasis on seafood, canned foods, rice, and Thai condiments.
Core Business
Super J.’s product categories include:
-
Canned Foods:
- Canned Fruits: Pineapple, Lychee, Longan, Rambutan
- Canned Vegetables: Baby Corn, Bamboo Shoots, Mushrooms
- Canned Seafood: Tuna, Sardines, Mackerel
-
Dehydrated Products:
- Dried Mango, Pineapple, Papaya
- Dehydrated Vegetables: Garlic, Onion, Chilli, Ginger
-
Grains & Cereals:
- Jasmine Rice
- Brown Rice
- Red Rice
- Beans: Mung Beans, Red Beans, Black Beans
-
Sauces & Condiments:
- Soy Sauce, Fish Sauce, Chili Sauce, Tomato Sauce
-
Beverages:
- Canned Juices and Fruit Drinks
-
Frozen Seafood:
- Crab Meat: Colossal, Jumbo Lump, Backfin, Claw, Special
- Frozen Minced Fish Meat (Surimi)
These products are available in retail and bulk packaging formats to suit various client segments.
Product Specialization and USP
Super J.’s competitive advantages include:
- Premium Crab Meat Exporter: Known for high-grade frozen crab meat exports from Thailand’s coastal processors
- Multi-format Packaging Expertise: Retail cans, industrial-size drums, vacuum packs
- One-Stop Export Solutions: Consolidation of mixed product loads from multiple factories
- Global Regulatory Knowledge: Experienced in compliance for US FDA, EU, GCC, and Chinese import standards
The company has built a reputation for punctual delivery, tailored procurement, and multilingual export documentation support.
Financial Strength
While privately held, Super J. is considered a mid-to-large export enterprise in Thailand’s processed food sector:
- Estimated Annual Revenue: USD 10–15 million
- Export Volume: ~500 containers/year
- Top Destinations: USA, Canada, Germany, Saudi Arabia, UAE, Japan, China
- Key Growth Areas: Ready-to-eat canned meals and frozen seafood
The company continues to grow through product diversification and deeper penetration into premium retail and foodservice channels.
Shipment and Export Data
Trade data and internal logistics reports show:
-
Top-Selling SKUs:
- Crab Meat Jumbo Lump (12x454g)
- Canned Pineapple Slices in Syrup
- Dried Mango Slices
- Jasmine Rice 5kg and 25kg Bags
-
Packaging Types:
- Retail packs (400g cans, 500ml bottles)
- Foodservice and HORECA bulk sizes (2.84L cans, 20L drums)
-
Labeling: OEM, multilingual, Halal-certified options available
Super J. ensures temperature-controlled shipping for frozen and sensitive goods with documentation compliant to each destination's customs authority.
Target Markets
Super J. targets:
- Food Importers and Wholesalers
- Retail Chains and Ethnic Supermarkets
- Foodservice Distributors
- Catering and Industrial Food Suppliers
- OEM Clients for Private Label Production
The company also supplies to international humanitarian agencies and aid programs requiring shelf-stable foods.
Capabilities
- Consolidation & Export Logistics: Mixed-container load capabilities
- Food Safety Documentation: COA, HACCP, HALAL, Phytosanitary
- Private Label Development: Graphic design, language translation, barcode compliance
- Regional Sourcing Network: Access to over 50 partner factories across Thailand
These capabilities enable fast fulfillment for both urgent and scheduled bulk orders.
Certifications and Compliance
- GMP & HACCP Certified
- Thailand FDA Registration
- HALAL Certification (for applicable products)
- BRC and IFS Compliant Supplier Network
- US FDA and EU Compliance for all food safety exports
Compliance and documentation excellence are core to Super J.'s operations in regulated food markets.
Customer Testimonials
“We’ve relied on Super J. for more than 10 years — their crab meat quality and shipment reliability are top-notch.”
— Matthew S., Seafood Importer, USA
“The flexibility in sourcing multiple canned and dried items in one container has saved us significant costs.”
— Chen W., Trader, China
Major Achievements
- Top 5 Thai Exporter of Crab Meat by Volume (2022)
- Consistent supply partner to several supermarket chains in Europe and the Middle East
- Developed private label lines for 12 international food brands
- Expanded product portfolio to include natural beverages and functional rice blends (2023)
Super J. International Co., Ltd. is a cornerstone of Thailand’s food export ecosystem, offering global buyers reliable access to a rich array of tropical, seafood, and pantry essentials with uncompromising service and quality.
