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Exhibiting at The Hotel & Hospitality Expo Riyadh, 2025

Stand No- 1A171/3E80, Hall 1
Riyadh International Convention & Exhibition Center
8 Apr - 10 Apr, 2025

Product Offerings

Products:

Hotel Amenities: Shampoo, Body Wash, Conditioner, Body Lotion

Guest Supplies: Soap, Shower Caps, Dental Kits, Vanity Kits

Product Gallery:

Amenities dry amenities

Amenities dry amenities

Established in Jeddah, Saudi Arabia, Tafaseel Al Emdadat Commercial Est.—also known by its brand identity DETAILS—is a specialized importer and distributor of premium hotel guest amenities across the Kingdom of Saudi Arabia. The company plays a strategic role in the regional hospitality supply chain by providing high-end personal care products and essentials designed for luxury hotel experiences.

Core Business

Tafaseel Al Emdadat focuses exclusively on sourcing and supplying branded hotel amenities and guest supplies. Their primary offerings include:

  • Personal Care Amenities: Shampoo, conditioner, body wash, and body lotion, tailored to international hospitality standards.
  • Hotel Guest Accessories: Soap bars, shower caps, dental kits, shaving kits, vanity kits, and more.

The company emphasizes product quality, consistent supply, and aesthetic design aligned with hotel branding requirements.

Product Specialization & USP

The company’s key value proposition lies in its exclusive distribution of internationally recognized hotel amenity brands. A notable highlight is their partnership with Swissotel Purovel, a premium Swiss brand known for botanical-inspired formulations that align with luxury hotel brand values.

Specialization highlights:

  • Gallon-size dispensers (3.8L) of personal care products, suitable for sustainable hospitality operations.
  • Branded formulations that cater to five-star hotel chains focused on wellness and sustainability.
  • Consistency in packaging and product integrity, critical for brand-conscious hotel groups.

Market Reach and Distribution

Operating from Jeddah, Tafaseel Al Emdadat services a wide portfolio of clients across Saudi Arabia, with strong supply lines to:

  • Luxury hotels and boutique accommodations
  • Hotel management firms
  • Hospitality procurement agencies

Though shipment data is not publicly listed, their niche market and exclusive brand partnerships indicate regular high-value domestic distributions, particularly to 4- and 5-star hotels.

Certifications & Standards

While no specific certifications were listed on public platforms, the Swissotel Purovel products they supply typically meet EU cosmetic regulations and are produced in ISO-certified facilities abroad. This ensures:

  • Skin safety compliance
  • Eco-label certifications (in origin countries)
  • Consistency in formulation and packaging

This compliance aligns with regional hospitality standards across Saudi Arabia and the Gulf.

Strategic Partnerships

Tafaseel Al Emdadat’s strategic import rights for Swissotel Purovel positions them as a premium supplier within Saudi Arabia. This exclusivity elevates their market credibility and serves as a key differentiator in a fragmented supply market.

Infrastructure and Logistics

The company operates a streamlined import and distribution system based in Jeddah, which serves as a commercial hub for Western Saudi Arabia. While factory or warehouse details are not publicly disclosed, product availability in gallon jars and kit-based packaging indicates:

  • Stock warehousing for B2B dispatches
  • Customized kit assembly for client-specific branding

Financial and Operational Footprint

There is no direct access to Tafaseel Al Emdadat’s financial disclosures or shipment volume. However, the premium nature of their product range and brand associations suggest a focus on high-margin, low-volume distribution, typical of boutique hospitality suppliers in the GCC.

Target Market

  • 4-star and 5-star hotels in Saudi Arabia
  • Boutique hotels and resorts
  • High-end serviced apartments
  • Hospitality procurement companies

Customer Testimonials

While no publicly posted testimonials were found, the company’s alignment with luxury brands and international suppliers indicates client satisfaction and brand trust within their operational scope.

Key Achievements

  • Exclusive distributor of Swissotel Purovel in Saudi Arabia
  • Focused portfolio of high-quality, sustainable, and branded hotel guest products
  • Established reputation among top-tier hospitality clients in the Kingdom

Tafaseel Al Emdadat continues to support the hospitality sector in Saudi Arabia with a curated product offering that blends international quality with local reliability.