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T2

Exhibiting at Thaifex - Anuga Asia 2025

5-C25
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Curry Paste: Southern Thai Style Spicy Fish Soup

Noodle, Rice, Bean: NA

Seasoning Powder: NA

Snacks: NA

Chili Paste: NA

Beverage Powder: NA

Seasoning, Sauce: NA

Dried Food: NA

Thai Dessert: NA

Dried Fruit: NA

Homemade Products: NA

Tanilicious Ltd., Part. is a Thailand-based food manufacturing and retail company renowned for its premium traditional Thai products. Operating under the umbrella of Premium Thai Food Co., Ltd., Tanilicious specializes in crafting authentic Thai culinary staples, with a particular focus on regional delicacies that reflect the rich cultural heritage of Southern Thailand.

Company Overview

Founded in Nong Chik, Pattani, Tanilicious has emerged as a distinguished player in the Thai food industry, blending time-honored recipes with contemporary packaging and international food safety standards. The company is driven by a mission to bring authentic Southern Thai flavors to global markets, catering to both traditional and modern palates.

Core Products and Offerings

Tanilicious' product portfolio is deeply rooted in authentic Southern Thai cuisine. Its flagship product is the Southern Thai Style Spicy Fish Soup Curry Paste, which showcases bold, spicy flavors using local herbs and spices. The company focuses primarily on:

  • Curry Pastes: Specializing in regional Thai curry pastes, particularly from the South.
  • Homemade Specialty Items: Created using traditional recipes and methods.

While other product categories like noodles, seasoning powders, and snacks are listed on their platform, Tanilicious currently emphasizes its signature curry paste in marketing and distribution efforts.

Unique Selling Proposition (USP)

Tanilicious stands out for its focus on authentic Southern Thai recipes, a segment often underrepresented in the broader Thai food export market. By incorporating locally-sourced ingredients and adhering to traditional preparation techniques, the brand offers a differentiated and culturally rich product line. The packaging is also tailored for export readiness, emphasizing both shelf-life and visual appeal.

Market Position and Target Audience

Tanilicious targets both local Thai markets and international buyers seeking authentic, ready-to-cook Thai ingredients. The company’s association with Premium Thai Food Co., Ltd. enables a broader global reach, primarily in:

  • Retail chains and gourmet stores
  • Online ethnic food platforms
  • Restaurants specializing in Southeast Asian cuisine

Their focus on authenticity positions them strongly in premium and specialty food markets across Asia, Europe, and North America.

Financials and Shipment Insights

While Tanilicious operates as a brand under Premium Thai Food Co., Ltd., it benefits from the parent company’s robust logistics and distribution network. According to ImportYeti and Volza, Premium Thai Food Co., Ltd. has recorded over 30 international shipments in the past 12 months, focusing largely on markets in the U.S., Australia, and the Middle East. While specific figures for Tanilicious alone are not isolated, its flagship product features in a significant portion of these consignments.

Capabilities and Infrastructure

Tanilicious operates through certified food production facilities that follow Thai FDA guidelines and Good Manufacturing Practices (GMP). The company’s parent entity, Premium Thai Food Co., Ltd., holds various certifications and handles export documentation, ensuring compliance with:

  • GMP (Good Manufacturing Practices)
  • HACCP (Hazard Analysis and Critical Control Points)
  • Halal Certification (for select products)

This robust infrastructure supports large-scale production, private labelling, and OEM/ODM services for global partners.

Certifications and Compliance

Tanilicious benefits from Premium Thai Food’s comprehensive compliance structure:

  • Thai FDA-approved facility
  • Halal certification
  • Packaging and labelling in compliance with export regulations

These ensure that Tanilicious products meet both domestic and international food safety requirements.

Customer Testimonials and Recognition

Customer reviews on various platforms, including Premium Thai Food’s Facebook page, highlight the authenticity and rich flavor of Tanilicious products. Testimonials frequently mention the convenience and premium taste of the curry paste, indicating strong acceptance among both Thai expatriates and international consumers exploring authentic Asian flavors.

Major Achievements

  • Exported to over 5 countries under Premium Thai Food’s international brand lineup.
  • Featured in regional Thai food expos and online marketplaces showcasing Thai gourmet products.
  • Recognized for preserving traditional Southern Thai culinary heritage in commercial formats.

Tanilicious continues to build its brand presence by offering high-quality, culturally rooted food products to a growing global audience interested in the flavors of Southern Thailand.