Tanisa Foods Joint Stock Company, based in Tay Ninh, Vietnam, is a leading food manufacturer and exporter specializing in high-quality rice-based products. Established with the mission of promoting authentic Vietnamese cuisine globally, Tanisa Foods has gained a strong reputation for innovation, sustainability, and commitment to quality across its diverse product portfolio.
Company Overview
Operating under the brands "Tanisa" and "Bambu", Tanisa Foods JSC has successfully positioned itself as a key player in the global ethnic food market. The company leverages Vietnam’s agricultural strengths, particularly its abundance of premium rice, to create natural and health-conscious products with global appeal. With over a decade in the food processing industry, Tanisa has evolved from a domestic supplier to a recognized international exporter.
Core Products and Offerings
Tanisa offers an extensive line of products across six major categories:
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Rice Paper:
- White Rice Paper
- Brown Rice Paper
- Turmeric Rice Paper
- Beetroot Rice Paper
- Butterfly Pea Flower Rice Paper
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Rice Vermicelli:
- Traditional White Rice Vermicelli
- Brown Rice Vermicelli
- Vegetable-Colored Vermicelli (Beetroot, Spinach, Turmeric)
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Rice Noodles:
- Pho Noodles (3mm and 5mm)
- Brown Rice Noodles
- Quang Noodles
- Crab Rice Noodles
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Snacks:
- Chilli Rice Paper Snack
- Banh Trang Tron (Seasoned Rice Paper Mix)
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Meal Kits:
- Vietnamese Spring Roll Kits
- Vietnamese Pho Noodle Kits (Beef and Chicken flavors)
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Spices:
- Shrimp Salt, Chilli Salt, Lemongrass Salt
- Pepper Salt, Chilli Carrot Salt, Lemon Chilli Salt, Lemon Pepper Salt
These products are made with natural ingredients, avoiding artificial colors and preservatives, and cater to the growing demand for clean-label foods.
Unique Selling Proposition (USP)
Tanisa Foods excels in delivering products that blend traditional Vietnamese taste with modern health trends. Their rice papers and noodles are available in unique vegetable-infused variants (e.g., turmeric, beetroot, butterfly pea) that not only enhance flavor but also boost nutritional value and visual appeal. The company also offers ready-to-cook meal kits, providing convenience for international customers exploring Vietnamese cuisine.
Market Position and Target Audience
Tanisa targets:
- Health-conscious consumers
- Ethnic food distributors
- Retail chains and supermarkets
- Foodservice and HORECA channels
The company’s global marketing strategy has successfully placed Tanisa products in over 25 countries across North America, Europe, and Asia-Pacific. Their products are especially popular in the United States, Germany, South Korea, and Australia.
Financials and Shipment Insights
According to export data platforms such as ImportYeti and Volza, Tanisa Foods has recorded more than 60 international shipments in the last 12 months, with a consistent presence in major food distribution channels abroad. The top-performing export items include white rice paper, pho noodle kits, and shrimp salt.
Tanisa’s strategic location in Tay Ninh, near Vietnam’s rice belt, ensures cost-effective sourcing and scalable production, contributing to stable margins and competitive pricing in global markets.
Capabilities and Infrastructure
Tanisa Foods JSC operates state-of-the-art manufacturing facilities that comply with international food safety standards. Key infrastructure highlights include:
- Automated production lines for rice paper and noodle manufacturing
- Custom blending units for spice and seasoning production
- OEM/Private label capability for global clients
Production is managed under strict hygiene protocols, ensuring product safety and uniform quality.
Certifications and Compliance
Tanisa Foods is certified by:
- ISO 22000:2018
- HACCP
- Halal Certification
- FDA Registration (U.S.)
These credentials enhance the company’s credibility and accessibility in stringent international markets.
Customer Testimonials and Recognition
Tanisa maintains an active presence on platforms like YouTube and Facebook, where users regularly share recipes using their rice papers and noodles. Customers appreciate the natural ingredients, innovative flavors, and ease of use, particularly in meal kits designed for international home cooks.
Major Achievements
- Awarded Vietnam High-Quality Goods Certification by local trade associations
- Recognized at Vietnam Foodexpo for innovation in rice-based foods
- Developed export-focused SKUs tailored to EU and U.S. retail packaging norms
- Launched over 10 new vegetable-infused product SKUs in the past 2 years
Tanisa Foods JSC continues to expand its product line and global footprint by combining Vietnamese culinary heritage with health-forward food innovations, appealing to a new generation of international consumers.
