The Boom Beverage Sdn. Bhd.: Malaysia’s Leading Sparkling Juice and Energy Drink Manufacturer

The Boom Beverage Sdn. Bhd. is a premier Malaysian beverage manufacturer and exporter, specializing in sparkling real juice and energy shots. Headquartered in Petaling Jaya, Malaysia, the company is best known for its flagship brand Hausboom, a globally recognized carbonated fruit juice drink made with real fruit extracts. With an emphasis on quality, innovation, and premium taste, The Boom Beverage Sdn. Bhd. has expanded its market reach across international regions, making it a top player in the functional beverage industry.

Core Business and Product Offerings

The Boom Beverage Sdn. Bhd. produces high-quality, real fruit-based sparkling beverages and energy shots, catering to retailers, distributors, and the HORECA (Hotel, Restaurant, Catering) sector.

Sparkling Real Juice (Hausboom)

• Mango – A tropical mango-infused sparkling juice with a refreshing kick.
• Guava – Exotic guava-flavored carbonated drink, rich in Vitamin C.
• Lychee – A smooth, sweet lychee-infused sparkling juice.
• Lemonade – Classic citrusy lemonade with a fizzy twist.
• Blackcurrant – A bold, tangy blackcurrant juice with real fruit extracts.
• Strawberry – A sweet, berrylicious sparkling drink made from real strawberries.

Energy Shots (Boom Energy Shot)

• Boom Energy Shot – A high-performance energy drink shot designed for active lifestyles, athletes, and professionals.

Market Reach and Export Strength

The Boom Beverage Sdn. Bhd. has successfully expanded into global markets, exporting its products to major retailers, convenience stores, and beverage distributors worldwide.

Key Export Markets

• Asia: China, Japan, South Korea, Thailand, Indonesia.
• Middle East: United Arab Emirates, Saudi Arabia, Qatar.
• Europe: United Kingdom, Germany, France, Netherlands.
• North America: United States, Canada.
• Oceania: Australia, New Zealand.

The company has seen rapid international growth, with an annual export volume increase of 30%, driven by the rising demand for premium, real-fruit sparkling beverages.

Competitive Advantages and Unique Selling Points

• Premium Quality & Real Fruit Extracts

  • Uses real fruit juice for a natural, refreshing taste.
  • No artificial sweeteners or synthetic additives.

• Innovative Carbonation & Energy Drink Formulation

  • Hausboom offers a unique blend of real juice and sparkling refreshment.
  • Boom Energy Shot provides instant energy boosts without excessive sugar.

• Global Branding & High Market Demand

  • Hausboom is a well-known lifestyle beverage brand, featured in sports, music, and entertainment industries.
  • Strong social media presence with millions of followers worldwide.

• Sustainable & Eco-Friendly Packaging

  • Utilizes recyclable glass bottles for an eco-conscious consumer approach.
  • Commitment to reducing carbon footprint in beverage production.

• Custom Formulations & Private Label Solutions

  • Provides custom beverage development for international distributors.
  • Private-label and OEM (Original Equipment Manufacturer) production services available.

Financial Strength and Performance

• Annual Revenue: Estimated at $80 million.
• Production Capacity: Over 100 million bottles of sparkling beverages annually.
• Export Growth: 30% year-over-year increase in global sales volume.

Certifications and Compliance

The Boom Beverage Sdn. Bhd. maintains strict adherence to international food safety and beverage industry standards, ensuring compliance with:

• ISO 22000 Certified – International food safety management.
• HACCP Certified – Strict hazard analysis and quality control protocols.
• FDA Approved – Compliance with United States beverage regulations.
• Halal Certified – Approved for Islamic markets and consumers.
• EU Food Safety Compliance – Meeting European Union import and food standards.

Customer Testimonials and Market Reputation

The Boom Beverage Sdn. Bhd. has received strong recognition in the functional beverage industry, with global consumers highlighting:

• "Hausboom is the best sparkling fruit juice – real, refreshing, and premium!"
• "Boom Energy Shot provides an instant boost without the sugar crash."
• "A top-quality beverage brand, perfect for modern lifestyles and on-the-go consumers."

Major Achievements and Industry Recognition

• Ranked among Malaysia’s top beverage exporters.
• Expanded into 30+ international markets within five years.
• Awarded for excellence in beverage innovation and branding.
• Developed a strong brand identity through celebrity endorsements and global marketing campaigns.

Conclusion

The Boom Beverage Sdn. Bhd. is a trailblazer in the functional beverage industry, offering premium sparkling real juice and energy shots to global markets. With state-of-the-art production, innovative formulations, and a strong export network, the company continues to set industry benchmarks in beverage quality, sustainability, and consumer experience.