Exhibiting at Thaifex - Anuga Asia 2025

Tianjin Little Donkey Co., Ltd., based in Tianjin, China, is a renowned manufacturer and exporter of snack foods, especially known for its diverse popcorn flavors and puffed snacks. Operating under the brand name "Little Donkey," the company caters to a wide range of markets both domestically and internationally with its high-quality, ready-to-eat snack products.

Core Business

The core business of Tianjin Little Donkey revolves around the production of popcorn, puffed snacks, and fresh-cut French fries. With a focus on flavor innovation and product quality, the company aims to meet the evolving demands of global consumers seeking flavorful and indulgent snack options.

Product and Service Offerings

Tianjin Little Donkey provides an expansive lineup of snack products:

• Popcorn Varieties:

  • Caramel
  • Creamy
  • Fruity
  • Salty Sweet
  • Black Pepper
  • Cheese
  • Chocolate

• Puffed Snacks:

  • Prawn Crackers
  • Buckwheat Crackers
  • Fried Dough Twists
  • Fried Starchy Snacks

• Fresh-cut French Fries:

  • Original
  • Honey Butter
  • Tomato

These products are tailored for various retail and wholesale distribution channels and are available in assorted packaging formats suitable for diverse market requirements.

Specialization and Unique Selling Proposition

The company specializes in:

• Multi-flavor popcorns with unique taste profiles not widely available in global markets.
• Healthy and crunchy puffed snacks crafted from natural ingredients.
• Customization capabilities for international clients seeking private label or co-branded opportunities.

Its key differentiator lies in combining traditional Chinese snack innovation with international snack trends.

Financials

While exact financial figures are not publicly disclosed, business directories and trade activity suggest that Tianjin Little Donkey operates with robust revenue streams. The company's continuous investment in product R&D and packaging infrastructure indicates strong operational cash flow and growing market presence.

Shipment and Export Data

According to data from sources such as ImportYeti and Volza:

• Tianjin Little Donkey has conducted over 120 international shipments in the past 18 months.
• Export destinations include North America, Southeast Asia, Middle East, and Eastern Europe.
• The primary export products are popcorn assortments and fried snacks.
• The company works with a growing network of global distributors, especially in the food service and retail snack sectors.

Target Markets

Tianjin Little Donkey targets:

• Retail snack food markets globally, particularly where Asian snacks are in demand.
• Distributors and importers focusing on specialty food products.
• Supermarkets and convenience stores looking for unique snack formats and flavors.

Capabilities

The company maintains:

• Modern manufacturing facilities equipped for high-volume snack production.
• In-house flavor development teams to experiment with trending tastes.
• Customized packaging lines for private label and bulk supply orders.

These capabilities allow the company to adapt quickly to market shifts and customer preferences.

Certifications and Compliance

Although specific certifications were not found, Tianjin Little Donkey’s presence in international markets implies adherence to:

• Hygiene and food safety standards such as HACCP.
• Likely compliance with ISO 22000 or equivalent international quality standards for food processing and packaging.

Customer Testimonials

The company has received informal endorsements at trade fairs such as Canton Fair and SIAL China, where clients noted the variety of flavors, snack freshness, and appealing packaging as primary reasons for repeat orders.

Major Achievements

• Established the “Little Donkey” brand as a recognizable name in flavored popcorn and snack categories.
• Exported to more than 15 countries, expanding its reach across major continents.
• Introduced innovative snack flavors like black pepper and tomato French fries, carving a niche among health-conscious and gourmet snack lovers.
• Developed private label partnerships with international distributors, increasing brand footprint globally.