Overview: JFEX 2024 Trade Show

Date & Venue:

The Japan International Food & Beverage Expo (JFEX) 2024 is scheduled to take place from November 27 to November 29, 2024, at Makuhari Messe, Tokyo, Japan. This iconic venue is a hub for international trade fairs, making it an ideal location for this global food and beverage industry event.

About:

JFEX 2024 is one of Asia's largest and most anticipated trade fairs for the food and beverage industry. The event serves as a strategic platform for global and regional stakeholders to showcase products, network with key decision-makers, and explore innovative solutions. With its focus on both traditional and emerging food trends, JFEX offers opportunities for businesses to expand in Japan and beyond.

Industry Segments:

Processed foods, frozen foods, beverages, confectionery, wine, spirits, premium foods, fresh agricultural produce, vegan foods, alternative proteins, sweets, teas, seasonings, cookware.

Market Size & Overview of the Industry Segment:

The global food and beverage market is estimated to reach over $8.7 trillion by 2025, growing at a compound annual growth rate (CAGR) of 4.3%. Japan, as the world's third-largest economy, plays a critical role in the global food trade, with an emphasis on premium, innovative, and sustainable products. JFEX 2024 captures this dynamic, showcasing industry innovation across all segments while fostering international collaborations.

Attendance & Participation:

The 2024 edition of JFEX expects over 800 exhibitors from across the globe and anticipates a footfall of approximately 35,000 visitors. These include buyers from retail chains, wholesalers, restaurants, caterers, and industry professionals seeking to connect with suppliers and discover new market opportunities.

Who Should Visit:

JFEX 2024 is designed for a wide audience, including:

Retail buyers sourcing innovative food products
Importers and exporters aiming to connect with global suppliers
Restaurant and hospitality professionals exploring new menu options
Distributors and wholesalers seeking market-ready products
Entrepreneurs and startups interested in food and beverage trends
Media and influencers covering industry innovations and launches

Exhibitor Analysis: JFEX 2024 Trade Show

Top 5 Major Exhibitors with Short Description

ASEED Group - ASEED Group is a Japanese conglomerate specializing in the operation and management of vending machines, office coffee services, and the manufacturing and sales of beverages, including soft drinks and low-alcohol beverages. The group also engages in logistics outsourcing and the production and sale of health teas. With a nationwide presence, ASEED Group operates through various subsidiaries, each focusing on specific business areas to cater to diverse consumer needs.
Nishiki Foods Co., Ltd. - Nishiki Foods Co., Ltd. is a specialized company specializing in the production of retort food. In pursuit of the deliciousness of the ingredients, we are particular about everything from basic ingredients such as water and salt to manufacturing methods. Headquartered in Iwanuma City, Miyagi Prefecture, we offer a variety of retort products under the NISHIKIYA KITCHEN brand.
Sparkles Group Sdn Bhd - Established in 2020, Sparkles Group Sdn Bhd is a Malaysian manufacturer specializing in premium halal snack products, notably under the brand 'Sparkles Popcorn.' With over five years of experience in snack manufacturing, the company serves both the food service industry and the retail market. They also offer OEM and private label services, aiming to be a leading choice for snacks in Malaysia and internationally.
Japan Agriculture Co., Ltd. - Japan Agriculture Co., Ltd. is a company that exports Japanese agricultural products from production to sales, aiming to supply the world market. We are working to improve productivity by operating large-scale gardens in Japan and overseas and by introducing the latest technology. In particular, we have introduced Japan's first large-scale fruit sorting machine, which allows us to automate the sorting of approximately 15 apples per second. As a result, we have achieved processing speed three times faster than before, and it is also possible to automate visual inspections. Furthermore, we are exporting Japanese fruits and vegetables to Asian countries and developing branding activities overseas through our own brand ``ESSENCE.''
SB Foods Co., Ltd. - SB Foods Co., Ltd., founded in 1923, is a major Japanese food manufacturer that manufactures and sells spices, seasonings, and instant foods. It is especially known for its curry powder and wasabi products, delivering the taste of Japan all over the world. In 2023, we will celebrate our 100th anniversary, and we will take this opportunity to take on new challenges, pursuing the possibilities of spices and herbs, and striving to create a rich food culture.

Participating Countries:

Total Participating Countries: 28
Top 5 Countries (Percentage of Total):

Japan: 90%
Malaysia: 4%
South Korea: 2%
India: 1%
Taiwan: 1%

Major Types of Companies

Total Number of Company Types: 53
Top 5 Company Types (Percentage of Total):

Food Manufacturing: 40%
Food Processing: 38%
Exporter: 29%
Wholesaler: 11%
Retailer: 10%

Major Product Categories

Total Number of Product Categories: 25
Top 5 Categories (Percentage of Total):

Beverages: 24%
Fruits and Vegetables: 18%
Ready-to-Eat: 17%
Bakery Products: 15%
Fish and Seafood Products: 14%

Major Product Items

Total Number of Unique Product Items: 50+
Top 15 Products: Sake, ham, bacon, sausage, sencha, udon, pork, Chinese noodles, soba, tofu, salted-egg flavored snacks, green tea, rice wine, confectionery, organic tofu.

This analysis provides a detailed overview of the exhibitor composition, offering valuable insights into the types of companies, products, and geographic participation at JFEX 2024.

Interesting Insights: JFEX 2024 Trade Show

Exhibiting Countries of Top 5 Company Types

Exporter - Malaysia, South Korea, India, Taiwan
Food Manufacturing - Malaysia, South Korea, Taiwan
Food Processing - Japan, Malaysia, South Korea
Retailer - Japan, Malaysia
Wholesaler - Japan

Exhibiting Countries of Top 5 Product Categories

Beverages - Japan, Malaysia, India
Fruits and Vegetables - Japan, South Korea, Malaysia
Ready-to-Eat - Japan, South Korea
Bakery Products - Japan, Taiwan
Fish and Seafood Products - Japan, Malaysia

Exhibiting Countries of Top 10 Products

Sake - Japan
Ham - Japan
Bacon - Japan
Sausage - Japan
Sencha - Japan
Udon - Japan
Pork - Japan
Chinese Noodles - Japan
Salted-Egg Snacks - Malaysia
Green Tea - India

Top 5 Exhibiting Countries and their Product Details

Japan
Beverages, Fruits and Vegetables, Bakery, Fish and Seafood
Sake, Sencha, Udon, Pork, Chinese Noodles
Food Processing, Food Manufacturing, Retailer, Exporter
Malaysia
Snack Foods, Confectionery, Beverages
Salted-Egg Flavored Snacks, Coffee Products
Food Manufacturing, Exporter, Retailer, Food Processing
South Korea
Bakery Products, Snack Foods
Original Potato Bread, Tofu Noodles
Food Manufacturing, Exporter, Retailer, Restaurant Chains
India
Beverages
Black Tea, Flavored Tea
Food Processing, Exporter
Taiwan
Health Products, Bakery Products
Taiwanese Specialty Rice, Organic Tofu
Associations, Food Manufacturing, Exporter

Key Highlights: JFEX 2024 Trade Show

Key Industry Segments

The JFEX 2024 trade show spans a diverse range of industry segments, showcasing products and innovations across both traditional and emerging markets. Key industry segments include:

Beverages - Alcoholic and non-alcoholic drinks, including wine, beer, spirits, teas, and specialty beverages like sake and matcha.
Processed and Ready-to-Eat Foods - Packaged meals, convenience foods, and gourmet products tailored to evolving consumer lifestyles.
Fresh Produce - High-quality fruits, vegetables, seafood, and meats, reflecting the emphasis on freshness and authenticity in global cuisines.
Bakery and Confectionery - Breads, pastries, and sweets, including traditional baked goods and modern snack innovations.
Alternative and Functional Foods - Vegan, plant-based, and health-focused products addressing the growing demand for sustainability and wellness.
Premium and Organic Products - Highlighting Japan’s expertise in high-end and eco-conscious foods.

Market Trends

Rising Demand for Premium Products - There is a growing global preference for premium, organic, and sustainably produced foods. JFEX 2024 highlights this trend through dedicated segments like JFEX Premium and JFEX Fresh.
Focus on Alternative Diets - With the vegan and plant-based food market set to grow exponentially, JFEX 2024 emphasizes alternative proteins and eco-friendly food options.
Increased Global Participation - The large number of exhibitors from countries like Malaysia, South Korea, and Taiwan underscores the international interest in Japan's food market, a key gateway to Asia.
Tech Integration in Food Production - Innovations in food manufacturing and processing, including automation and sustainable packaging, are prominently featured, reflecting a shift toward efficiency and eco-conscious practices.
Health and Wellness Boom - Functional foods, organic teas, and health-focused beverages are gaining traction as consumers prioritize wellness.
Japan as a Global Culinary Hub - Japan's focus on preserving traditional food practices while innovating in categories like sake, noodles, and teas positions it as a leader in the global food scene.

These key highlights position JFEX 2024 as a pivotal event for understanding and adapting to the latest market dynamics in the food and beverage industry.

Conclusion

JFEX 2024 stands as a transformative platform for the global food and beverage industry, offering unparalleled opportunities for networking, innovation, and market expansion. With its diverse exhibitor lineup, focus on emerging trends, and emphasis on premium and sustainable products, the trade show highlights Japan’s pivotal role in shaping the future of global gastronomy.

JFEX 2024 (JAPAN INT’L FOOD & BEVERAGE EXPO): Exhibitors