Exhibiting at Thaifex - Anuga Asia 2025

Trang An - Vietnam Trading Joint Stock Company is a renowned Vietnamese confectionery and snack food manufacturer headquartered in Hanoi. With over two decades of expertise, Trang An has become a trusted name in the production and export of traditional and modern snack foods, combining local flavor heritage with international food quality standards.

Company Overview

Established with the mission to bring Vietnamese confectionery to both domestic and international markets, Trang An - Vietnam Trading Joint Stock Company specializes in a wide range of snack and dessert products. The company has built a reputation for innovation, consistency, and cultural authenticity, and serves as a leading exporter within Vietnam’s fast-growing food processing sector.

Core Business and Product Portfolio

Trang An offers an extensive variety of snack products that appeal to both traditional tastes and modern preferences. Its products are sold under the flagship Trang An brand and are widely distributed across Vietnam and export markets.

Product Categories

• Waffles

  • Egg & Milk Waffles
  • Chicken Floss Waffles

• Pancakes

  • Challot French Pancakes

• Wafer Rolls

  • Saturn Cream Filled Wafer Rolls (Multiple Flavors)

• Candies

  • Bonbon Candies

• Snacks

  • Teppy Brand Snacks

• Mooncakes

  • Traditional Vietnamese Mooncakes (seasonal product)

These products are available in consumer-friendly packaging and are designed for both direct retail and private label export.

Unique Selling Proposition

Trang An distinguishes itself through a deep commitment to Vietnamese flavor profiles and artisanal snack techniques, merged with modern food processing technologies. The brand's popularity stems from its use of natural ingredients, innovative packaging, and adherence to international hygiene and safety certifications, making it a competitive choice in both traditional markets and health-conscious snack segments.

Market Reach and Export Performance

Trang An has developed an expansive export network, supported by its strong production capacity and diverse product offerings:

• Exports to over 20 countries, including Japan, South Korea, China, the United States, and Australia.
• Participates in major food exhibitions such as Vietfood & Beverage Expo and SIAL China, helping boost export contracts.
• Processes and packages an estimated 1,200 metric tons of confectionery annually.

Target Market

• Importers and Distributors of Asian and ethnic foods.
• Retail Chains focused on international snacks and cultural specialties.
• Hospitality and Foodservice Companies requiring ready-to-serve desserts and bakery-style products.
• Private Label Partners in need of OEM production under customized branding.

Capabilities and Infrastructure

Trang An operates a modern food manufacturing facility equipped with:

• Automated mixing and baking lines for waffles and pancakes.
• Packaging automation systems for sealed freshness and export compliance.
• Flexible production capacity to manage seasonal items like mooncakes.
• On-site quality control labs to ensure product consistency.

Certifications and Compliance

Although specific certification details are not publicly disclosed, Trang An complies with common international standards expected for food exports:

• GMP (Good Manufacturing Practices)
• HACCP-aligned procedures
• Adheres to Vietnam Ministry of Health food safety regulations
• Products meet import requirements for key markets including the USA, Japan, and EU

Shipment and Distribution Records

Available trade data indicates:

• Strong export presence in East Asian and North American markets.
• Strategic partnerships with importers focused on Vietnamese diaspora and Asian retail.
• Growing demand for Trang An’s Saturn Wafer Rolls and French Pancakes, particularly in South Korea and Canada.

Major Achievements

• Built a strong domestic and international following for its Egg & Milk Waffles and French Pancakes.
• Featured in regional food trade directories and received recognition at Vietnamese product excellence awards.
• Expanded product portfolio to include health-oriented variants and cultural specialties like mooncakes, maintaining relevance across both traditional and modern snack trends.