Exhibiting at Thaifex - Anuga Asia 2025

VJP Global Co., Ltd., headquartered in Nakhon Pathom, Thailand, is a dynamic manufacturer and distributor specializing in baking accessories, food presentation products, and snack-related machinery and ingredients. With a strong focus on premium quality and product innovation, the company serves a diverse clientele across retail, foodservice, and wholesale sectors.

Core Business and Offerings

VJP Global’s product catalog is strategically curated to serve the bakery and food packaging industries with high-performance solutions. Its key offerings include:

• Paper Baking Cups: Available in multiple formats such as classic cupcake baking cups and tulip baking cups. These products are made from greaseproof paper, suitable for both commercial and home baking applications.
• Paper Doilies: Elegantly designed white paper doilies used for food presentation in cafes, bakeries, and catering services.
• Food Coloring: A key distributor of Wilton Icing Color Kits, offering vibrant and safe color options for professional-grade cakes and desserts.
• Baking Tools: Supplies essential tools such as Wilton Decorating Tips, popular among pastry chefs and baking enthusiasts.
• Popcorn Products: Distributor of Preferred Popcorn Kernels and Gold Medal popcorn machines, ideal for cinemas, food trucks, and snack vendors.

Specialization and USP

VJP Global distinguishes itself through exclusive partnerships with globally recognized brands like Wilton, Preferred, and Gold Medal. The company specializes in being a one-stop shop for high-quality, food-grade bakery accessories and tools. Its advantage lies in offering globally trusted brands with the benefit of localized support and distribution across Southeast Asia.

Market Reach and Export Capabilities

Although VJP Global operates from Thailand, its distribution footprint includes multiple ASEAN countries. The company caters to:

• Retail Chains and Grocery Stores requiring attractive and safe packaging and baking solutions.
• Commercial Bakeries that demand consistent quality in high volumes.
• Snack Vendors and Concessionaires in entertainment sectors such as cinemas and event venues.

Financial & Shipment Insights

While specific financial data remains undisclosed publicly due to the private nature of the business, VJP Global has shown strong import-export activity:

• Key Import Partners: USA (Wilton and Gold Medal products), India (Preferred Popcorn).
• Average Shipment Volume: Estimated 50–100 TEUs annually, based on freight forwarding trends observed in regional port data.
• Growth Segment: Increased demand for bakery-related disposable products post-pandemic, fueling steady growth in the baking accessories sector.

Capabilities

VJP Global possesses a modern warehousing and logistics infrastructure, enabling efficient order fulfillment across the region. Key capabilities include:

• Import distribution partnerships with global baking brands.
• Custom sourcing and OEM support for food service clients.
• In-house quality assurance protocols for packaging and food-grade compliance.

Certifications and Compliance

While the company itself doesn’t manufacture all distributed brands, it ensures that its portfolio complies with international food safety and environmental standards. Products distributed by VJP Global typically carry:

• FDA Approvals (for food-contact safety),
• BRC and HACCP certifications (for imported food processing tools and materials),
• ISO-compliant warehousing practices.

Major Achievements

• Exclusive distribution rights in Thailand for multiple international brands.
• Established relationships with major foodservice chains, cafes, and hotel groups in the ASEAN region.
• Key supplier to specialty bakery and cake decoration supply stores in urban markets like Bangkok and Chiang Mai.

VJP Global Co., Ltd. continues to expand its footprint in Southeast Asia’s growing bakery and snack markets by offering dependable, safe, and aesthetically appealing food preparation and packaging solutions.