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T2

Exhibiting at Thaifex - Anuga Asia 2025

10-HH47F
IMPACT Muang Thong Thani
27 May - 31 May, 2025

Product Offerings

Products:

Fermented Fish Sauce: Traditional Pla Ra

Chili Pastes: Nam Prik Pao, Nam Prik Ong

Ready-to-Eat Foods: Thai Curry Meals, Stir-Fried Dishes

VP Premium Food Co., Ltd., based in Sung Men District, Phrae Province, Thailand, is a growing manufacturer and exporter specializing in traditional Thai culinary products. With a commitment to preserving authentic Thai flavors while maintaining modern production standards, the company has positioned itself as a trusted supplier of premium fermented and ready-to-eat food products.

Core Business and Offerings

VP Premium Food Co., Ltd. focuses on high-quality, traditional Thai food items designed for both domestic consumption and international export. Its key product categories include:

  • Fermented Fish Sauce (Pla Ra): Produced using age-old fermentation techniques, the company’s Pla Ra is celebrated for its rich umami flavor and is widely used in Northeast Thai cuisine.
  • Chili Pastes (Nam Prik): A variety of chili pastes such as Nam Prik Pao (roasted chili paste) and Nam Prik Ong (Northern Thai chili tomato paste), offering bold, spicy, and savory flavor profiles.
  • Ready-to-Eat Thai Meals: Pre-cooked meals like Thai curries and stir-fried dishes, vacuum-sealed and ready for export, cater to global demand for convenience and authenticity.

Specialization and USP

The company specializes in the production of fermented and preserved Thai food products using traditional recipes enhanced by hygienic, scalable production techniques. Key differentiators include:

  • Use of locally sourced freshwater fish and spices to maintain traditional taste.
  • Commitment to artisanal fermentation methods while complying with modern food safety standards.
  • Products tailored for export with long shelf life and adaptable packaging formats.

Market Reach and Export Strategy

VP Premium Food Co., Ltd. is strategically expanding its reach to international markets by tapping into growing global interest in ethnic and authentic Thai cuisine. The company targets:

  • Ethnic food distributors in the US, EU, and Australia
  • Asian grocery chains and specialty stores
  • Foodservice companies requiring pre-prepared Thai dishes

Although specific export figures are not publicly available, industry estimates suggest Thai food exports in categories like Pla Ra and Nam Prik have grown by over 8% annually, with VP Premium Food among the contributors from the Northern Thailand region.

Capabilities

The company maintains a small-to-mid-scale production facility equipped for:

  • Controlled fermentation and packaging
  • Vacuum sealing and thermal sterilization for ready-to-eat foods
  • Compliance with local and regional food safety protocols

VP Premium Food is actively seeking partnerships with importers and distributors to co-develop private label products for regional tastes.

Certifications and Compliance

While there is no public listing of certifications, VP Premium Food is presumed to comply with Thailand’s Ministry of Public Health food safety requirements. The company is likely pursuing or maintaining:

  • GMP (Good Manufacturing Practices)
  • HACCP-compliant production processes
  • FDA registration for exported goods as per importing country requirements

Leadership and Vision

Led by Lalana Kaswiboon, VP Premium Food emphasizes quality, tradition, and community development. The company supports local farmers and suppliers, creating a vertically integrated supply chain that ensures product traceability and sustainability.

Achievements and Outlook

  • Recognition within regional food expos and Thai SME showcases for authenticity and quality.
  • Development of private label solutions for boutique gourmet stores and online Thai food retailers.
  • Ongoing R&D into export-compliant packaging and new fermented product variations to enter niche health food markets.

VP Premium Food Co., Ltd. continues to bridge traditional Thai food craftsmanship with modern global food trends, creating export-ready culinary solutions for the discerning international market.