Exhibiting at IFEX Philippines 2025

Winning Touch International Marketing Inc. (WTIM), based in Parañaque City, Philippines, is a diversified importation, distribution, and logistics company specializing in the duty-free retail segment. Established with a mission to bring globally recognized consumer brands to the Philippine market, WTIM has developed a strong presence in travel retail, wholesale distribution, and third-party logistics.

Core Business

WTIM operates at the intersection of FMCG distribution and travel retail management. The company serves as a distributor, brand custodian, and marketing representative for various international food, beverage, tobacco, and liquor brands within the Philippines, particularly in airports and other travel-related outlets.

Product and Service Offerings

• Chocolates & Snacks:

  • Tiffany, Quanta, Piccadeli, Ritter Sport, Loacker

• Beverages & Grocery:

  • Nescafé, Nestea, Libby’s

• Liquor & Spirits:

  • Fundador, Remy Martin, Jim Beam, Absolut

• Tobacco:

  • Dunhill, Kent, Lucky Strike, Kool, 555

These products are distributed to duty-free outlets, airport concessions, specialty stores, and select supermarkets and retailers throughout the Philippines.

Specialization and USP

WTIM’s strength lies in its:

• Comprehensive Import-to-Shelf Capability: Handling sourcing, importation, warehousing, merchandising, and retail distribution.
• Strong Presence in Duty-Free Retail: Operating in all major Philippine airports and port cities.
• Established Brand Partnerships: Managing global brands in compliance with local customs and consumer preferences.
• Integrated Logistics and Marketing: Offering 3PL services and brand positioning support for partner companies.

Financials and Market Presence

As a private company, WTIM does not publicly release financial statements, but industry estimates based on its retail footprint and product range suggest:

• Annual turnover in the range of PHP 300–500 million
• Serves over 300 retail accounts, including duty-free and travel retail stores
• Imports and distributes more than 1,000 SKUs annually

Shipment Data

According to logistics and customs platforms:

• WTIM executes monthly imports from Europe, the U.S., and Southeast Asia
• Typical shipment volumes include 20–40 ft containers of packaged goods
• Customs declarations show consistent volumes of confectionery, spirits, and cigarettes

Target Markets

WTIM serves:

• Duty-Free Stores at NAIA, Mactan-Cebu, Clark, Davao, and other airports
• Retail Chains, specialty grocery stores, and supermarkets
• HORECA (Hotel, Restaurant, Café) clients for premium liquor and tobacco
• 3PL clients seeking end-to-end logistics services

Their clientele includes both B2B retail partners and brand owners seeking Philippine market access.

Capabilities

• In-house logistics and warehousing infrastructure
• Brand activation and marketing support
• Sales force covering Luzon, Visayas, and Mindanao
• Regulatory compliance and documentation expertise

WTIM also offers private brand development and exclusive distributorship services for foreign principals.

Certifications and Compliance

• Licensed importer under the Bureau of Customs
• FDA Philippines registered for food and beverage lines
• Bureau of Internal Revenue (BIR) compliance for tobacco and liquor taxation
• All operations comply with PEZA, BOC, and DOH guidelines

Customer Testimonials

“WTIM has been a consistent logistics and supply partner for our retail stores in the airport. Their service is reliable and products are always in demand.”
— Airport Retail Partner, NAIA (source: industry feedback forum)

“We’ve been working with WTIM for over 5 years, and they handle everything from customs clearance to merchandising. It’s a one-stop solution.”
— International Brand Principal (feedback via sourcing platform)

Major Achievements

• Appointed exclusive distributor for Tiffany and Quanta in the Philippines
• Built a nationwide distribution network for tobacco, liquor, and snacks
• Operates in every major international airport in the Philippines
• Recognized by government trade agencies for supporting retail tourism development

With its robust infrastructure, strategic brand partnerships, and logistics expertise, Winning Touch International Marketing Inc. continues to be a vital link between global FMCG brands and the Philippine consumer market.