Exhibiting at Thaifex - Anuga Asia 2025

Xuanheng International Marketing Co., Ltd., based in Taipei City, Taiwan, is a dynamic beverage company specializing in creative canned drinks, instant beverage powders, and specialty tea products. Operating under its signature brand Let's Drink, the company is known for its innovation in flavor, packaging, and functional drink offerings. With a growing export portfolio, Xuanheng serves as a manufacturer, ODM, and OBM partner to beverage buyers around the world.

Core Business and Product Offerings

Xuanheng’s core product lines revolve around Taiwan’s popular drink culture, fusing traditional ingredients with modern formats. Key product categories include:

• Coconut Drinks:
  • Mango Pomelo Sago
  • Lychee Pomelo Sago
• Popping Boba Beverages:
  • Green Tea Yogurt with boba
  • Lemon Black Tea with boba
• Instant Powder Drinks:
  • Sachet mixes of coconut milk tea, fruit blends, and popping boba powder
• Tea Leaf Products:
  • Individually packed tea bags in green tea, black tea, and herbal varieties

These drinks are available in retail-ready cans, sachets, and private-label formats for both domestic and international markets.

Specialization and Core USP

Xuanheng International stands out in the beverage sector for its:

• Innovation in Texture: Integrating popping boba and sago pearls into shelf-stable canned drinks
• Flavor Authenticity: Recipes developed to highlight popular Asian beverage trends
• Packaging Creativity: Limited-edition designs and multilingual label options
• OEM/ODM Capabilities: Customized formulations and design services for global partners

Their products appeal to Gen Z and millennial consumers seeking convenience, flavor novelty, and social media appeal.

Financial Strength

While specific revenue figures are not disclosed, key business metrics include:

• Headquarters: Taipei City, Taiwan
• Email: letsdrink168@gmail.com
• Phone: +886-2881-3768
• Export Markets: Malaysia, Vietnam, Hong Kong, Singapore, Canada
• Distribution Channels: Supermarkets, convenience stores, foodservice, and online platforms

The company has developed robust B2B partnerships and actively participates in food and beverage expos in Asia.

International Shipments

Xuanheng has established itself in international beverage trade through:

• Private Label Contracts: Multiple SKUs supplied under OEM for Asian and Western markets
• Export Formats:
  • 320ml canned drinks
  • 20g x 10 sachet powder drink boxes
• Compliance:
  • Products labeled in English, Chinese, and other requested languages
  • Standardized labeling for nutrition facts, allergens, and barcode requirements

Xuanheng is continuously expanding its distributor network through trade events and direct sales.

Target Markets

Xuanheng targets:

• Retail Beverage Buyers: Supermarket chains and distributors of canned drinks
• Vending Operators: Especially those offering Asian beverage selections
• E-commerce Platforms: Products tailored for online convenience and gifting
• Private Label Buyers: Seeking OEM solutions in functional or novel beverage formats

Their customer base spans traditional retail to new-age food influencers.

Capabilities

• Production Flexibility:
  • Short run and large-scale production supported
  • MOQ adjustable by SKU and package type
• Certifications:
  • Taiwan FDA Registered
  • Halal compliance available upon request
• R&D and Design Support:
  • In-house development team for flavor optimization
  • Design assistance for OEM partners (packaging & marketing)

Xuanheng ensures quality control throughout its supply chain, from ingredient sourcing to packaging.

Compliance and Certifications

All products are produced in certified facilities with the following standards:

• Taiwan FDA Approval
• Export Inspection Readiness: Meets customs and import label requirements in key markets
• Shelf-Stability Testing: For boba and sago drinks in ambient packaging
• Allergen Disclosure and Labeling Compliance

Certifications for Halal, ISO22000, and HACCP are available through manufacturing partners for OEM orders.

Client Testimonials

"We launched the mango sago drink in our Taiwan snacks section and it became a top-seller within two months."
— Category Manager, Southeast Asian Grocery Chain (Source: Distributor Review)

"Let’s Drink’s boba-in-a-can was the first of its kind we saw in our market. Consumers loved it, especially younger demographics."
— Beverage Buyer, E-commerce Retailer (Singapore) – Source: Online Retail Analysis

Major Achievements

• Pioneered popping boba beverages in shelf-stable cans
• Developed over 20 OEM flavors for private label clients in Asia-Pacific
• Featured in major convenience stores and premium tea shops across Taiwan
• Exported products to over 8 countries as of 2024
• Launched seasonal packaging campaigns that boosted sales by over 30% during Q4 2023

Xuanheng International Marketing Co., Ltd. continues to redefine Taiwan’s beverage export identity through creativity, quality, and international collaboration.