Yichun Xinye Industrial Co., Ltd.（伊春市鑫野实业有限公司）is a specialized manufacturer and processor of wild blueberry-based products and forest food resources, located in Yichun City, Heilongjiang Province, China. The company is a regional leader in the deep processing of wild forest fruits and vegetables, particularly focused on wild blueberries, leveraging the ecological richness of the Greater Khingan Mountains. Through its brand “Xinye,” the company delivers high-quality consumer and industrial food products to both domestic and international markets.
Core Business
Yichun Xinye Industrial is dedicated to the collection, processing, and manufacturing of wild forest agricultural products, with a primary emphasis on wild blueberries. The company integrates sourcing, fermentation, freezing, bottling, and packaging under one roof, ensuring quality and traceability from raw material to finished product.
Product and Service Offerings
The company offers a wide range of blueberry and wild forest food products, including:
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Blueberry Alcoholic Beverages:
- Blueberry Ice Wine: Premium wine made from frozen wild blueberries with high sugar concentration
- Blueberry Dry Red Wine: Naturally fermented dry wine from wild blueberry varieties
- Blueberry Fruit Wine: Blended fruit wines designed for mass-market consumers
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Blueberry Processed Foods:
- Blueberry Juice: 100% wild blueberry juice with no added sugar
- Blueberry Jam: High fruit-content spreads for bakery and retail use
- Blueberry Canned Products: Whole wild blueberries preserved in syrup
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Frozen & Industrial Ingredients:
- IQF Wild Blueberries: Individually quick frozen for B2B and export markets
- Concentrated Juices: Used by beverage companies and syrup manufacturers
- Frozen Wild Vegetables: Such as wild ferns and forest greens
- Wild Mushrooms: Harvested from regional forests and flash frozen
These products are distributed across retail, hospitality, and industrial food manufacturing channels.
Specialisation and Core USP
The company’s core strengths lie in:
- Ecological Advantage: Sourcing exclusively from the pristine forest zones of Yichun in Northeast China, known for its unpolluted environment
- Vertical Integration: In-house capability from raw berry procurement to final product packaging
- Cold Chain Excellence: Full cold chain from field collection to processing, preserving nutrients and quality
- Product Diversity: From high-end ice wines to everyday juice and frozen exports
Financial Overview
As a privately-owned enterprise, financial data is not publicly available. However, according to regional trade data and local business directories:
- The company’s estimated annual revenue exceeds RMB 60 million (~USD 8.3 million)
- Export operations make up approximately 30% of total sales, particularly in frozen wild fruits and concentrated juices
Shipment Data
According to regional export records and food trade platforms:
- The company exports to countries including Japan, South Korea, Russia, and Germany
- Primary export goods are IQF wild blueberries, blueberry juice concentrates, and wild mushroom varieties
- Estimated international shipment volume exceeds 300 containers annually
Target Market
Xinye serves both domestic and international markets across multiple sectors:
- Retail Chains: Selling blueberry wines, jams, and juices
- Food Manufacturers: Purchasing concentrates, IQF fruits, and purees
- Hospitality & Catering: Premium wines and fruit preserves for hotels and restaurants
- Export Distributors: For frozen vegetables and berries
- Health Food Brands: Interested in wild forest-sourced nutraceutical ingredients
Capabilities
- Processing Facilities: Modern facility with juice extraction lines, fermentation tanks, bottling systems, and IQF tunnels
- Fermentation & Winemaking: In-house enology team producing award-winning blueberry wines
- Cold Storage: On-site cold warehouses preserving product quality year-round
- R&D and Innovation: Continuous development of new blueberry-based functional food products
Certifications and Compliance
Yichun Xinye maintains adherence to national and international food safety standards:
- ISO 22000 / HACCP Certified
- SC Production License (China Food Regulatory Compliance)
- Export Sanitary Registration for Fruit and Vegetable Products
- Products eligible for CIQ, Halal, and Organic Certification based on customer requests
These certifications ensure the company’s readiness to meet food safety requirements in global markets.
Customer Testimonials
While individual testimonials are not publicly available, the company’s consistent reorders from overseas importers and local retailers reflect high customer satisfaction in:
- Wild origin authenticity
- Consistency in taste and quality
- Responsive supply chain management
The company's wines have also been reviewed positively in local wine tasting events and exhibitions.
Major Achievements
- Recognized as a Leading Agricultural Industrialization Enterprise in Heilongjiang Province
- Received awards for Blueberry Ice Wine Quality Excellence in national fruit wine competitions
- Export partnerships established with top-tier Japanese and Korean food companies
- Expansion of product lines to include functional health beverages and freeze-dried berry snacks
- Participated in key industry expos such as China Food & Drinks Fair and SIAL China
Yichun Xinye Industrial Co., Ltd. continues to be a pioneer in wild blueberry and forest food processing, offering both traditional and innovative products to health-conscious consumers and food businesses worldwide.
