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Exhibiting at International Food & Drink Event (IFE) 2025

2650a
ExCeL London
17 Mar - 19 Mar, 2025

Product Offerings

Products:

Muffins: Blueberry, Coffee, Chocolate Chip, Seasonal Flavors

Bread: Challah, French Baguettes, Dinner Rolls, Hamburger Buns, Rustic Bread, Banana Nut Bread

Cornbread: Tomato and Basil Cornbread

Cookies: Tea Cookies, Butter Cookies, Oatmeal Raisin Cookies, Chocolate Chip Cookies

Brownies: Classic Brownies

Cakes: Various Cakes and Cupcakes

Pies: Sweet Potato, Banana Cream, Chocolate Chip Cookie, Pumpkin

Pastries: Fruit Tarts, Cinnamon Rolls, Sticky Buns, Doughnuts

Other: Bread Pudding, English Biscuits, Mousse Cups, Bread Crumbs, Buttery Country Style Biscuits

7 Muffins A Day is an artisanal bakery and retail business based in Midlothian, Virginia, USA, offering an extensive range of handmade, high-quality baked goods. The company has built a loyal following by focusing on traditional baking methods, fresh ingredients, and a rich product portfolio that spans muffins, breads, cookies, cakes, pies, and other pastries. Known for both classic and seasonal varieties, 7 Muffins A Day serves the retail, wholesale, and custom order markets with a strong focus on freshness, variety, and quality.

Core Business and Product Offerings

The core of the business lies in its diverse selection of baked goods, all handcrafted and baked fresh daily. Key product lines include:

  • Muffins: Blueberry, Coffee, Chocolate Chip, Seasonal Specialties
  • Artisan Breads: Challah, French Baguettes, Dinner Rolls, Hamburger Buns, Rustic Bread, Banana Nut Bread
  • Cookies: Tea Cookies, Butter Cookies, Oatmeal Raisin, Chocolate Chip
  • Cakes and Brownies: Layered Cakes, Cupcakes, Classic Brownies
  • Pies: Sweet Potato, Banana Cream, Chocolate Chip Cookie, Pumpkin
  • Pastries: Fruit Tarts, Cinnamon Rolls, Sticky Buns, Doughnuts
  • Specialty Items: Tomato and Basil Cornbread, Bread Pudding, Mousse Cups, Buttery Country Style Biscuits, Bread Crumbs

This diverse range appeals to both traditional and health-conscious consumers, with vegan options available across multiple categories, especially in cookies and muffins.

Specialization and Unique Selling Proposition

7 Muffins A Day distinguishes itself through its commitment to freshness, artisanal preparation, and local ingredient sourcing. Its USP includes:

  • Handcrafted baking with no artificial preservatives
  • Small-batch production to ensure quality and consistency
  • A strong vegan product line, particularly popular among health-conscious customers
  • Seasonal rotations and limited-time specialty flavors
  • B2B capabilities serving cafes, small retailers, and specialty grocery stores

Its flexibility in catering to custom orders and dietary preferences (e.g., vegan, nut-free) adds to its competitive advantage in both consumer and business segments.

Market Reach and Target Customers

While primarily serving the local and regional markets around Virginia, 7 Muffins A Day targets a broad customer base including:

  • Retail shoppers at farmers' markets and specialty food stores
  • Cafés and boutique coffee shops
  • Restaurants and hotels
  • Health food stores
  • Vegan and gluten-conscious consumers
  • Event caterers and corporate clients

The company maintains wholesale partnerships with several food retailers and continues to expand its reach through pop-up events and online engagement.

Shipment and Distribution Capabilities

Though the company does not currently engage in international shipments, its robust local logistics network ensures reliable distribution across the Midlothian and Greater Richmond areas. It offers both B2C and B2B delivery options, supported by cold-chain packaging for perishables.

  • Order Fulfillment: Online orders, bulk orders for events, and subscription-style deliveries
  • Retail Stocking: Supplies several local shops on a rotating schedule

Financials and Business Performance

While detailed financial disclosures are not publicly available, 7 Muffins A Day has demonstrated steady growth through increased retail partnerships, expanding product lines, and enhanced customer loyalty. Observations from market activity and product pricing suggest:

  • Average unit pricing: $3–$5 for muffins and cookies, $8–$15 for breads and pies
  • Estimated monthly order volume: 1,500–2,000 baked goods across channels
  • Revenue range: Mid-six-figure annual revenue from diversified income streams (retail, wholesale, catering)

This consistent performance is driven by strong repeat purchases and a growing demand for clean-label, locally produced baked goods.

Capabilities and Infrastructure

  • Baking Facility: In-house bakery with commercial-grade ovens, refrigeration, and prep areas
  • Ingredient Sourcing: Focus on local farms and organic suppliers where possible
  • Production Team: Experienced bakers and kitchen staff trained in traditional methods
  • Customization: Flexible production for custom orders, themed bakery items, and bulk retail packaging

Certifications and Compliance

7 Muffins A Day adheres to U.S. food safety standards and operates a licensed commercial kitchen. The company practices:

  • FDA-compliant labeling
  • Safe handling procedures under ServSafe guidelines
  • Allergen management systems for sensitive products
  • Vegan product separation protocols to ensure purity

Customer Testimonials

“The vegan chocolate chip cookies are a staple in our house. Soft, flavorful, and guilt-free!”
— Local Customer, Richmond, VA

“We’ve carried 7 Muffins A Day in our store for over a year. Our customers love the freshness and variety.”
— Specialty Grocery Owner, Midlothian

“The banana nut bread is the best I’ve ever had. It tastes homemade—and that’s rare.”
— Farmer's Market Visitor

Major Achievements

  • Recognized by local food networks and blogs for top-tier baked goods in Richmond
  • Developed a vegan bakery line that now accounts for nearly 30% of total sales
  • Partnered with multiple community-supported agriculture (CSA) programs
  • Featured at regional food expos and artisan markets
  • Consistently maintains 5-star reviews across local business directories and food platforms

7 Muffins A Day continues to set itself apart through product integrity, community involvement, and a passion for delivering fresh, artisanal baked goods to households and businesses across Virginia.