Exhibiting at Anuga Select Brazil 2025

Agrototal S.R.L. is a leading Argentine company specializing in the supply of agricultural machinery, spare parts, tools, protective workwear, and custom agro-industrial services. With its headquarters located in Tandil, Buenos Aires Province, Agrototal has become a trusted partner to farming professionals and agro-industrial businesses across Argentina and the Southern Cone through its focus on innovation, durability, and technical expertise.

Company Background

Founded with the goal of delivering comprehensive solutions for the agricultural and industrial sectors, Agrototal S.R.L. has built a strong regional presence through decades of commitment to quality products and personalized customer service. The company integrates machinery sales, technical support, manufacturing, and maintenance under one roof, ensuring a full-service experience for its clients.

Located in one of Argentina’s most productive agricultural zones, Agrototal caters to medium and large-scale farms, contractors, cooperatives, and agri-industrial enterprises.

Core Business and Mission

Agrototal’s mission is to empower the agricultural and agro-industrial sectors by providing cutting-edge machinery, parts, and services that enhance productivity, efficiency, and safety. The company is committed to:

• Delivering reliable equipment and technology for every phase of the farming cycle
• Supporting clients with skilled after-sales service and rapid spare part availability
• Customizing machinery and components based on field-specific requirements

Agrototal aligns with Argentina’s national drive for ag-tech integration and rural infrastructure development.

Product and Service Offerings

Agrototal offers a wide portfolio of products and services, segmented into core operational categories:

• Agricultural Machinery
  • Tractors
  • Harvesters
  • Seeders and Planters
  • Sprayers and Fertilizer Spreaders
• Tools and Hardware
  • Manual and power tools
  • Industrial-grade equipment
• Protective Clothing
  • Workwear for field operators
  • Safety boots, helmets, and weather-resistant gear
• Spare Parts
  • Original and compatible parts for major machinery brands
• Repair and Manufacturing Services
  • Equipment servicing and diagnostics
  • Custom metalwork, welding, and fabrication of agri-tools

Agrototal’s showroom and workshop are fully equipped for demonstrations, client support, and repairs.

Specialization and Unique Selling Proposition

Agrototal sets itself apart through:

• Multibrand Dealerships: Official distributor of leading agricultural brands including Stara, Giorgi, Irtec Irrigazione, Conese, and Distrimaq
• Integrated Service Model: Combining product sales with technical support and local fabrication
• Strategic Location: Servicing high-productivity zones in the Pampas with fast response times
• Customization Capability: On-demand adaptation of equipment for specific crop cycles and field conditions

Its technical team is trained to adapt European and American equipment to local operating conditions.

Financial Impact and Economic Scope

While specific revenue data is not publicly disclosed, Agrototal’s influence within the agro-equipment distribution market is reflected in:

• Service coverage across Buenos Aires, La Pampa, Córdoba, and Santa Fe
• Annual sales of hundreds of machinery units and thousands of spare parts
• Strong partnerships with local producer cooperatives and regional dealerships
• Sustained YoY growth in parts and repair service demand due to equipment lifecycle extension trends

The company plays a vital role in maintaining operational continuity for Argentina’s grain and livestock producers.

Shipment and Trade Data

Agrototal facilitates import, domestic delivery, and on-site servicing:

• Distributes internationally manufactured brands such as Irtec (Italy) and Stara (Brazil)
• Provides on-farm delivery and installation services
• Maintains in-stock inventory for urgent spare part needs
• Integrated ERP for managing client orders, repairs, and deliveries

Although not an exporter, Agrototal supports the export ambitions of its farming clients by enabling mechanization and productivity gains.

Target Market

Agrototal’s solutions are tailored for:

• Row crop producers (soy, maize, wheat, barley)
• Horticulture and specialty crop farms
• Agricultural cooperatives
• Livestock producers and feedlot operators
• Agro-industrial processors and machine contractors

The company also supports government rural development programs through machinery supply and servicing.

Capabilities

• Workshop facilities for machinery diagnostics, repair, and fabrication
• Mobile service teams for on-site maintenance
• Sales and advisory staff trained by international OEM partners
• Digital product catalog and CRM-based support desk

Agrototal operates under a lean but responsive logistics model, prioritizing client uptime during peak agricultural seasons.

Certifications and Compliance

Agrototal ensures compliance with:

• ISO-advised safety and environmental protocols for servicing workshops
• Argentine agricultural equipment registration and compliance standards
• Authorized dealership agreements and warranty servicing frameworks for partner brands

The company also promotes occupational safety through training and compliant protective gear.

Customer Testimonials

“Agrototal’s after-sales service and fast part availability keep our equipment running smoothly through harvest. They’re essential to our productivity.”
— Luis Ferreyra, Farm Manager, Azul, Buenos Aires

“Their tailored solutions for our irrigation system made a big difference in our water usage. Excellent local knowledge and reliable service.”
— Paula Vega, Viticulture Grower, Tandil

Major Achievements

• Official distributor for Stara, one of Latin America's leading precision ag-tech manufacturers
• Established multibrand servicing network across Buenos Aires Province
• Partnered in government agricultural modernization programs
• Delivered hundreds of machines annually to Argentina’s most productive farmland
• Invested in digital transformation with an online catalog and client tracking portal

Agrototal S.R.L. stands as a cornerstone of Argentina’s agricultural equipment ecosystem, providing not just tools and technology, but trusted relationships that fuel the country’s agri-economic backbone.